The Social Media Impact on Customer Purchasing Process in Hospitality Industry
Introduction
Technology has given the customers a new way of checking out the products that they intend to use. The technology improvements over time have increased the difference that is in the marketing sector of the economy. The internet to be precise has been a major contributor in reshaping the business sector and the marketing of the economy. The internet has brought massive changes in the marketing sector of any economy. There are both positive impacts as well as negative impacts that have been realized with the increasing use of the internet. The social media section of the internet has ...