A Reflective Writing
The primary message of this article is that the authors want to teach people how to cheaply innovate without beginning from scratch. The authors gave an example of Rain Bird business. This business is similar to so many other businesses. It is involved in the making of sprinklers and other irrigation systems. The message of the article informs readers that in order for a business to continue growing, it must introduce fresh offerings in the market, which appeal to the diverse needs of the clients (Lance, & Scott, 2011). It is thus good for any company to look for ways in ...