Introduction
This paper will critically analyze and review the biography of the American entrepreneur, Steve Jobs a founder of Apple and its CEO until his death in 2011. Steve Jobs is known for having two separate spells with Apple – first as its founder in 1976 and secondly, as a visionary leader who turned the company around in 1997 when it was under serious crisis. The purpose of this paper is to conduct a review and assessment of how the company was founded and ran and how it became successful under Steve Jobs. This will include the examination of the situation ...