Ray Kinsella narrates the story Shoeless Joe (Kinsella, 1999). It’s set in a quiet farm in Iowa, where Kinsella’s support team were his wife as well as his daughter, Karin. Somehow, part of this support group is his father (even though he they were estranged most the novel), Johnny Kinsella, who introduced to him the love he has and was so compelled to write about – baseball. His love for this sport carried him out into such a play on fantasy, and led him to do the things which he did. His feelings and emotions towards the sport were in a ...
Customer Service Book Reviews Samples For Students
4 samples of this type
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Introduction
In “Willie’s Way: 6 Secrets for Wooing, Wowing, and Winning Customers”, Philip Van Hooser discussed six secrets of persuading and drawing the interest and loyalty of customers. Van Hooser based these secrets on his interaction with Willie Watson, a taxi driver that drove him from the airport once. Van Hooser was impressed by Willie’s service and considered it as a standard that service professionals should follow. Since Van Hooser discussed six secrets or guidelines in persuading and satisfying customers, the following discussion will be divided into these six. Each ‘secret’ will be discussed thoroughly and will consequently be linked ...
Basic Marketing with Student CD by William Perreault, Jr., E. Jerome McCarthy and Joseph Cannon
Chapter 1 – The Importance of Marketing
Outline:
1. What is Marketing?
2. Why is Marketing Important to Individuals
3. The Right Way to Define Marketing
4. What is Macro-Marketing?
5. The Function of Marketing in Economic Systems
6. Marketing’s Function as it Changed Through Time
7. The Concept of Marketing Defined
8. Marketing and the Value of Customers
9. Marketing in Nonprofit Organizations
10. Concepts of Marketing and Social Responsibility
11. Ethics of Marketing
12. Ending: Conclusion, Key Terms, Illustrated Cases, and Computer-Aided Problem
Summary:
This ...
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Chapter 3:
Complementary goods
* Convergence of technology: Work-flow hardware and software have combined in order to consolidate many different office and productivity functions into one machine. The creation of the personal computer has made it a word processor, typewriter, calculator, research machine and media creator all in one. The printer/scanner/copier has provided one machine from which to fax, print, scan and copy documents, providing added productivity to school papers or documents for work. This convergence also allowed for these products to become cheaper, allowing me to run a small business out of my home with just these two devices.
Horizontalization
* Cooperation with other ...
