Agroland is a family owned agribusiness based in Cairo, Egypt. The business was established in 1995 by AbouSamra as tomato and cucumber distributing and exporting firm. The business started with one production plant processing about 50 tons of tomatoes and cucumbers per day. In the year 2,000, the business started to register profits and positive growth. It diversified into other agricultural businesses such as the selling of farm tools and nutrients used grow exotic plants and fruits. The firm also upgraded its processing capacity to 300 tons per day. In 2003, the business performance began to decline due to ...
Agriculture Business Plans Samples For Students
8 samples of this type
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Description of the project:
The project involves a two-month tour to the East African market, which is aimed at creating brand awareness for AGCO products. In particular, the tour is aimed at raising awareness for Massey Ferguson tractors and combine harvesters, which will lead to increased sale of the products in the region. The tour will be undertaken by 10 marketing personnel who will visit the countries where agriculture is widely practiced including Ethiopia, Kenya, Uganda, Tanzania, Zimbabwe and the Democratic Republic of Congo (DRC). In addition, the team will try to understand the problems the farmers in the region are facing in the ...
Introduction
Rapid development of the world economy connected with emergence, development of new technologies and means of communication often misses penetrating consideration of ethical component involved in the process. However, ethical issues which regularly appear on the scene are drawing public and governments’ attention more often.
Brazil is one of the developing countries of Latin America which has substantial potential for economic growth. At the same time Brazil is a capacious market share for international companies and organizations (Griesse, 2008).
This paper is devoted to the research of ethical issues of DuPont and Monsanto companies operating in Brazilian market of ...
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International Marketing
Introduction
The geography of Kenya is highly diverse. The Western and Central Kenya is categorized by the Kenyan Rift Valley, Mount Elgon and Mount Kenya. Kenya is present across the equator within east-central Africa, on the Indian Ocean coast. It is two times the total size of Nevada (Central Intelligence Agency, 2014). Moreover, Kenya borders Ethiopia in the north, Somalia in the east, Uganda in the west, Tanzania in the south and lastly, Sudan in the northwest. Additionally, in the northern region, the land is barren while the southwest area is within the lush Lake Victoria Basin. The climate ...
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- Executive Summary
Summer Grocery Store (SGS) is a grocery store intended to be established at the South Boston Farmers Market. The main objective of the business is to provide healthy organic food stuffs to the local community at a low price. The products to be sold at the store include organic vegetables, fruits, spices and chilies. The market for organic agricultural produce is growing in the US and in the local South Boston community. The competitive advantage of the firm will be in application of marketing strategies in beating the competition and attracting customers in all ...
Question 1
One of the UN global compact issues is sustainable food growth to ensure food security for all human population. The issue of food security is prevalent in several parts of the world with Africa being the worst hit (Williams and Oliver 755). A great percentage of the African population is unable to feed themselves despite the continent being largely agricultural. According to Food and Agricultural Organisation, FAO, which is a constituent of the UN, as of 2015, more than 239 million Africans were faced with hunger with the figures expected to rise in the future.
The UN categorises food ...
Business name: Emirati Courier and Errand Express ltd
Landmark: Opposite Four Point Sheraton Hotel
P.O Box: 242446, Dubai
Principals: Ali. M. Farouk, Riyadh bin Mohamed and
Executive summary
The mission of the company is to be the no.1 courier and errand service provider in the U.A.E providing the most reliable and consistent service realized through dedicated customer service that focuses on customers’ needs. The goal of the company is to cover at least three quarters of the areas of the U.A.E within an operational term of 5 years and increase the profits of the company by 40% within the same period of operation.
The company will provide errand services ...
International Marketing Report
INTRODUCTION
Marketing the product through proper strategic approach to facilitate the customers in a given area is the critical thread for any international company (Ghauri, & Cateora, 2010). The working purpose of the marketing project is to analyse AACo’s current situation, its target market in India, determine strategies for reaching potential clients and develop marketing tactics. The marketing project opens with an analysis of the company's situation analysis, including detailed Pest analysis of Indian market. Further, the report determines its major competitors in India. Hind Agro Industries Limited and ALM Industries Limited are the main competitors with the strong customer ...
