Bakery Business Plans Samples For Students

Executive Summary

The idea of the business plan lies in the opening of a new location of the existing business, Panera Bread Corporation, in London, England. Due to the fact, that the company represents a famous member of bakery-café segment of fast food service industry in the U.S., there is a possibility for the business to grow globally and to enter European market.
The following business plan covers major topics that are of high importance for every business. First, it is important to define mission statement of the business, because mission and vision of the company define what a business is ...

Business Plan Development Steps 5 & 6: Industry Profile and Strategy

Business & Industry Profile – Step 5
In continuation of the entrepreneurship vision of expanding the franchise Panera Bread to London, England steps 5 and 6 have been considered herein. The excellent vision statement of the provision delicious breads in the context of a real bakery-café charts the background of these two steps of: (a) Business & Industry Profile, and (b) Business Strategy.

Business and Industry Profile

It is important to gain insight into the industry in London England, and understand the setting of bakery-café conditions in the area. Reviewing updated reports on the bakery trends, for entrepreneurs in the industry in London, England is very ...

The next important steps in setting a new business in London, England, which will become a representative of an American chain of bakery cafes Panera Bread, are to identify in details the product of service that the company will be offering in a new venue and to describe its actual location and layout of the business.
The first step is to observe in details the products and services that Panera Bread is offering to its clients in its ‘mother’ country’. As previous section of the work mention, Panera Bread is a chain of bakery cafes that offers a wide ...

Introduction

I have decided to write a marketing plan for Panera Bread, because I had a pleasant experience with this company. Panera Bread is operating 1736 bakery-cafés in 45 states in US and in Ontario, Canada. For the moment Panera is employing more than 80 000 of associates and serves more than 8 000 000 people every week (Panerabread.com). Moreover, Panera Bread is on the 5th place in the list of World’s Most Admired Companies in the Food Service industry (Money.cnn.com).

Mission statement
“Panera Bread aims to deliver a unique experience of bakery-café, and to provide people with fresh and ...

Panera Bread is a large corporation that currently operates on the territory of the United States and Canada. A business proposition is to establish a new location of Panera Bread in London, England, which will introduce the concept of American bakery-café to one of the world’s touristic centers and will give a start to the expansion of the operations of Panera to the global level.
In previous sections, we have covered various aspects that concern the opening of a new location of the existing business. The main concept in a new venue in London will be the concept ...

Without any doubt, the level of competition in the food service industry is high. Ron Shaich, the chairman and CEO of Panera Bread on the territory of the United States and Canada, in his interview with Business Week Journal claimed that the point that Panera Bread has always oriented it operations on the long-term helped the company to overcome competition throughout the recession, which significantly increased the revenues and margins. In a current competitive environment, it is crucial to possess the competitive advantage. Shaich says that the launch of MyPanera (special application for customers that helps Panera to get ...

Pricing and Promotion Strategies

Gluten-Free Products: Pricing and Promotion Strategies
Americans are not very healthy. Obesity plagues almost 70% of adults and 35% of children and teenagers (“Americans Increasingly Health Conscious” 2014). It is statistics similar to these that have prompted many people to reconsider the types of food they eat and the amount of exercise they get. In 2009, people spent an estimated $29 billion on managing diet and losing weight. Methods included low calorie food, diet drinks, programs for weight loss and other types of services, drugs and natural remedies, and procedures such as bariatric surgery (“Americans Increasingly Health Conscious” ...