Sociology Business Plans Samples For Students

Business Recommendations Based on Pandora Media Inc.

Business Recommendations Based on Pandora Media Inc.

Pandora Media Inc. is an American based internet radio service provider founded in 2000 and stationed at Oakland in California. This company has pioneered the issuance of personalized radio services through the internet. In the contemporary world, the AM/FM radio is losing its significance and current clients prefer real time based radio services round the clock. Pandora manage over a hundred personalized stations that enable listeners to create their own tailored playlists of unlimited music. The company has launched a project known as the Music Genome Project. This project has and is helping clients ...

Cliché seeks to be the market leader in clothing lines in our target market demographic. Through the implementation of a strategic marketing mix, we intend to reaches our target market through various efforts.
1. Product
Cliché products are designed to be unique, versatile and affordable. We employ trendy designs with quality fabric and manufacturing that produce an end-product similar to high-end clothing lines. Our primary marketing focus is on delivering an affordable product line to our target market.
Our product line includes: jeans, shorts, dresses, skirts, t-shirts, and polo shirts. Each item in our product line is ...

- Happenings in the Social Media Environment
- Social Media Facts
There are certain facts on social media that are elemental in the social media environment. It is important for people to understand these facts (Zhou, Qian, & Ma, 2012, p. 18). Firstly, as of January 2014, around 74% of adults with access to online devices use sites of social networking. 19% of the online adults use twitter as of the same period. As of September 2013, 22% of online adults use LinkedIn, 21% of them use Pinterest, 17% use Instagram while 71% of them use Facebook ("Social ...

Executive Summary

This report begins with company’s mission statement and brief introduction. It proceeds to presenting a detailed branding, pricing and distribution plans. The major competitors of the company are categorized in inter- and intra-competitors and their strengths and weaknesses are highlighted. The differentiation strategy in relation to closest competitor is also presented in this paper. StarTech is presented as struggling to become market leader. The salient issues pertaining to macro-economic issues are also presented in this report. Three main market trends are mentioned in this paper as technology, status symbol and fashion. The marketing implementation strategy, for StarTech’s new ...

Executive Summary

With the increasing technological advancements, different gadgets have been introduced. One of the universal similarities of these gadgets, most of which are hand is the fact that they use rechargeable batteries. The developments in these technologies have been aimed at improving their software and internal systems’ operations. However, their accompanying gadgets such as chargers have not been researched and developed. Little has been made in charging these gadgets such as solar powered and electricity powered rechargeable batteries. This project is aimed at establishing a new charger using the wireless technologies such as Bluetooth and Wi-Fi. Most social environments such as ...

A venture to create an automatic clothes-folding machine can have an economic impact by generating value to stakeholders, generate revenue, create jobs, as well as have other financial returns. By actively engaging with stakeholder, the venture can seek suggestions and feedback, and to the possible extent, integrate those suggestions into decision-making, which result in value addition. The venture can design training/coaching service for extra revenue generation. Organize free workshops to get everyone on board with the ultimate goal of generating revenue. Besides, revenue can be generated by becoming an affiliate with other services and products customers need. If the ...

[Institution Affiliation]
Corporate social responsibility is also known as corporate conscience or corporate citizenship. It refers to a self initiative incorporated into a business. Various companies have adopted commercial contribution to communal and ecological issues to build their business names. Corporate social responsibility determines various choices a company should make for example; what to buy, and where to invest. Many customers in America and Africa committed in their mind to shop optimistically from certain companies that impact their society. The social media is used as a platform by customers to engage their product and service providers on social issues.
As a result, ...

- Ethical Issues
Failure to identify ethical problem in the marketing structure of the product can result to conflicts and disagreement between the business and the targeted market. Ethical issues that are affecting the Naturally Pita Cracker product can be categorized into six marketing ethics (Moon, 2001). These ethics include market research, market audience, pricing and advertising and promotion.
- Market research
Some ethical challenges in the market research occur when privacy and stereotyping are involved in the marketing structure. This occurs when real population analysis is conducted on a basis of making approximations and placing consumers ...

Who they are

Every summer, a non-profit organization based in Chicago, called the Asian Globe Foundation, organizes an event known as the Asian Midwest Games. The audience of the event, are students of the universities from Midwest. The students are usually Asian students, and the event held to bring together as many students as possible with the purpose of preserving Asian culture and granting scholarships to Asian students facing financial crisis. In addition, since the event requires sponsorship, potential sponsors are also part of the target audience for the event. This is mainly because in order for the event to be a success sponsorship ...

Work – Place Ethics

In the nowadays society, individuals recognize legal rights, guaranteed by the state’s constitution. The state constitutes the legal framework under which the rights, liberties and obligations of citizens are formed and expressed (Workler, 1995). This is a political philosophy concept that elaborates on the social contract principle, which brings together the individual and the state as the actors involved in a social communication act, which involves negotiation processes and respecting one another. This implies moral and ethical discussions, which also makes the topic of the current essay.
In the working environment, the relationship between the employee and the employer ...

This paper examines the indusrty of Android phones in the eyes of HTC company. We examine the market situation and what can happen if the market is acquired and transfromed to be a part of the Triangle Solutions.

Introduction

HTC is an acronym for HI Tech Computer Corporation. It is a technological company based in Taiwan and focuses in the manufacture of Smartphone devices. Traditionally, HTC used to center in production of commodities and then brand them codenames such as “hermenes” and the likes. They would eventually sell the finished products to established telecommunication companies. Some of the companies that HTC traded ...

Introduction

Management has been termed by scholars to be kind of management whose paradigms are in continual transition. The environment in which business management operates is faced by new challenges as the world adopts new methods of doing business. Economic and technological changes have significantly altered the business patterns and practice around the globe today Globalization has introduced new technology and procedures such as outsourcing and social marketing to meet new business requirements. Additionally, human based marketing practices have been replaced by the internet to reach as many people as possible. Hence, adapting to this new environment is vital and ...

Business is the political, economical, social, technological, environmental and legal factors that are not in the business and cannot be controlled by the business either, but they affect the operations of the business. With the developments in different sectors in the current generation, they will affect the operations of your business. These business environments are called PESTEL which stand for Political, economical, Social, Technological, Environmental and legislative factors.

Political factors are the government policies that influence business. The policies ensure that the business produces the goods that are approved and required. Government also has impacts on infrastructure such as ...

Executive Summary

Demand media aims at increasing the number of people and the hours they spend on their web pages. This will enable demand media generate more revenue from the increasing number of adverts that will come as a result. Demand media should aim at filtering information such that people who visit their web pages get what they want quickly. This will encourage more people to visit their web pages and even spend more time on the web pages. This though might be limited should the information available be too filtered as to not to give enough information which might tempt the ...

Introduction

Social Super Market will be a business enterprise with far reaching benefits for the society. The purpose of the business to snatch away the business share from the large superstores and the hypermarkets that are taking hard earned income from the customers to fill the pockets of the shareholders. The social supermarket will focus on providing the grocery items, organic vegetables and fruits to the customers at discounted rates. The social supermarket aims to mobilize the local resources in its operations. The organic vegetables and fruits will be grown locally in Glasgow and carried to the supermarket for selling. ...

Online marketing campaign plan for Muggles Mugs

This assignment is being submitted on July 27, 2015

Introduction

Business model: Muggles Mugs 4
Customer identification and targeting.4
Competitive status of market and the marketing for its mitigation5
The e-commerce Marketing campaign plan
Intended result and target market segmentation5
Open sources in Online marketing plan elements
Social media publicity (ft. artists and brand page promotions)6
SEO based website development..7

‘Paid for’ sources of online marketing

Google adwords.7
Google display network.7
Remarketing (Using Google analytics and trends)8
Face book advertising and marketing using Google analytics..9

Affiliate marketing.9

Conclusion 10
Bibliography..10

Appendices.11

Report Summary
The undertaken ...

Section I: Twitter

My Twitter handle is Insert Twitter Handle. I joined twitter in June 2009. Currently, I have 326 followers, and I am Following 295 twitter users. Initially, I was skeptical about the idea that there was nothing r anything useful that could be conveyed using the 140 character limit that Twitter offers as a journalist. Currently, all of the world’s most influential journalists and news organizations use twitter in various ways with their followers. People are able to be in communication with readers, peers and viewers in a manner that could not be possible during the newspaper times.
There ...

- Executive Summary
The current business plan presents a business idea of a publishing company Galactica Publishing. The company is involved in production of electronic books of entertaining content. The company pursues the following goals: to grow social media presence, to become more user-friendly, to double website traffic, and to double revenue. The management of the company plans to use social media and other modern means of information and communication technologies to promote the products of the company. The detailed description of marketing the products of Galactica Publishing is proposed in the paper. At the present time, Galactica Publishing is a ...

Technology Solutions Business Case

Abstract
Starbucks is one of the most famous, if not the most famous, brands not only in the coffee industry but in the worldwide market. Contrary to what a common person may think, Starbucks has been raised and developed as a for-profit organization and it too, just like any other business has to always come up with something to increase the volume of their sales, increase the returns of their every investments, or increase the levels of productivity of their current workforce to maintain their market position and competitive. One of the most challenging aspects of handling a multi-national, multi-million dollar ...

Introduction to Marketing

Tactics could be regarded as a more defined and elaborated version of company’s strategy which aims to explain how the organization would work to achieve its desired goals and objectives. In simpler words, tactics are the strategies in detail (Anderson, 1982). In this section, the tools that would be used to promote the iTunes in the market are explained and integrated within the strategies.

E-marketing

E-marketing is an emerging trend in the world of business due to which the organization must focus and utilize the emerging trend to its benefit. Since the use of website is at its peak, the ...

Target Market Overview

Our beer will target three specific consumers; the customers include influential young people, single people as well as up and comers. The income of the first target marker is midscale, and the target market is made up of people between the ages of 25-40. These individuals love to attend social events and have beer as they have a good time. For a case in point, the image below shows people in this target market in a social event enjoying their beer.
The other target markets that our beer will target are single people who are between the ages of ...

(Number)
The world has changed a lot for the past few decades with the dot-com era being the turning point. People are more responsive to e-commerce websites and transactions conducted over the online medium. There are claims that first movers have the capability and greater success levels to gain a sizeable market share. Conversely, others believe that all the hard work put by first movers to develop a framework and infrastructure for e-commerce is eroded with imitations by the followers. Obviously, one of them has proved to be a successful strategy for e-commerce. The paper will expound on the best strategy either a ...

Technology Marketing Strategy

will use content marketing as an instrument of creating its products in the market, pricing, and distribution as the main marketing strategies. The decision to use content marketing aims to build trust with prospective buyers of the company’s software and web products, create leads, and eventually translate the leads into actual sales. will use different tools for content marketing. Each tool will help in achieving specific objectives of the company, including the following;

Follow viable content plan

The content plan will contain the process and schedule of marketing software and web products in new markets. The process will have two ...

Business Plan

Part 1: Identify appropriate networking strategies
Question
Contact 2
Contact 3
Why is this person important to my success?
Mr. Green is an alumni from my university and is currently a business consultant. I am interested in his direct experience in this field as well as his viewpoint the pros and cons of the profession.
Mr. Scott is important to my success since he did the same course and he is currently pursuing his master’s degree in public administration and he is in a position to give me direction on master’s course to ...

Introduction

The business of coffee is considered as one of the major industries of the world. The whole world is engaged in exportation and importation of the products of the coffee. It is because the coffee products are easily available. The majority of the Asian countries are involved in the farming of the coffee so that it can be immediately accessible. The result is to create an easy going manufacturing business set-up accompanied by the exportation and importation of the various products of coffee. According to the experts, the coffee business is the only industry that will never have a ...

Executive Summary

The dawn of the digital and information age in the 21st century has also become a new battleground for brands. Here, we pertain to the smartphone war between Samsung Electronics Co. and Apple Inc. The battle has extended to various product lines such as the Galaxy Tab and iPad. Both are known global tech companies. Thus, innovation could not be more emphasized in such a competitive and fast-paced industry.
For this case, we look closely at the strategy of Samsung. It has been receiving patent lawsuits for the past years. Although it is currently the market leader, the company faces a ...

Abstract

This paper offers market plan recommendations for a college consultancy provider, advising students and their families on overseas higher education choices. The recommendations are designed keeping in mind the value of the trust; credibility and relationship building required for success. The paper makes use of multiple sources to establish its case and identify market dynamics such as case studies, Organisation for Economic Cooperation and Development (OECD), Ministry of National Education (Republic of Turkey), and other sources from the internet to assess the competitive climate and design an effective marketing plan.
Keywords: NAICS 61171, Education Support Services, College Counselling, Market ...

International Marketing Report

INTRODUCTION
Marketing the product through proper strategic approach to facilitate the customers in a given area is the critical thread for any international company (Ghauri, & Cateora, 2010). The working purpose of the marketing project is to analyse AACo’s current situation, its target market in India, determine strategies for reaching potential clients and develop marketing tactics. The marketing project opens with an analysis of the company's situation analysis, including detailed Pest analysis of Indian market. Further, the report determines its major competitors in India. Hind Agro Industries Limited and ALM Industries Limited are the main competitors with the strong customer ...

Business Plan

Business Plan

1-Executive Summary

Importers ltd is a proposed Canadian based company that intends to fill the market niche that exists between international students who would wish to pursue their tertiary education in Canada and the various universities available in Canada. At a figure of 98 universities spread over 8 provinces, Canada offers opportunities to international students to pursue various university programs (Parrish & Foxon, 2006). However currently, information provided at the various universities’ website is not adequate as it does not handle issues like conversion of the various grading system to compare them with the Canadian grading system. Some universities have ...

Internet Marketing Strategy

ChinaVit! Internet Marketing Strategy
For the purposes of designing and developing a strategy, ChinaVit! will be employing primarily a business-to-consumer model, which is important when determining the most appropriate manner to brand the company in China. Determining the optimal way to enter the Chinese e-commerce market model is also exceptionally important, and involves the development of a thorough understanding of the overarching, governing marketing principles that are the key features of Chinese society as a whole. It is, of course, important to attract as many customers as possible using this new strategy; however, it should also be recognized that ...

Final Business Model and Strategic Plan

Final Business Model and Strategic Plan

Executive Summary

Amkor Technology Inc. is a global leader in the field of semiconductor technology with a client base comprising more than 300. The company relies on continuous improvement and development of new products to remain competitive in the industry. In view of this, it intends to launch a new product: silicon wafer. The proposed product will be a super thin silicon wafer based on Magnesium Diboride. The industry is dynamic and customer concerns need to be addressed. To delight customers, the proposed new silicon wafer will be very small in size, light in weight, ...

Business Plan – Café Laura

Executive Summary
The current business plan is for Laura Café Shop. Laura fast moving foods café shop will focus on providing daily necessity for local coffee, chips, fruits, chicken, blended juice, tea and soda enthusiasts among many others with a place to relax and think about ways of overcoming life stresses. Nevertheless, the café will offer people a comfortable place to meet friends, share meaning and read books. With the growing need for fast moving foods as mentioned in the list above, Laura café will take advantage of Outlet Shopping Center with a focus to build main ...

Reg No

Designation

Introduction 4

A. Product Support of Mission Statement 4
Three-way consumer product classification system 4
Convenience Goods 4
Shopping Goods 4
Specialty Goods 4
B. Target Market 5
C. Analysis of Competitive Environment 5

Porter’s five force analysis of US small appliances market 5

New Entrants 5
Rivalry 5
Substitutes 6
Buyers 6
Suppliers 7
D. SWOT Analysis 7

STRENGTHS 7

WEAKNESS 7
OPPORTUNITIES 8
THREATS 8
SWOT Analysis - Summary 9
E. Marketing Objectives 9
Product Objective 9
Place / Distribution Objective 9
Price Objective 9
Promotion Objective 9
F. Marketing ...

ABSTRACT

Starbucks Coffee is a leading chain of coffee shops, which started the cafe phenomenon in the United States back in 1971. The chain has grown a lot since the time it first opened and is now a globally known brand. Although the company is popular and has embraced globalization, they were slow to adapt new technologies for their organization. However, in 2008, the company has realized the need to embrace the new available technologies in order to help their brand improve, not only for the customers, but also for their management. Along with these changes, Starbucks has incorporated something known as a Corporate ...

I. Conceptual Overview
a. Market oriented definition
The market is software development oriented. Major product users are individuals, corporations and institutions that find software essential in their day-to-day activities.
b. Product description
The product is a wireless internet gadget. It is developed for multi- use and thus operates effectively with other products. The product enables users to explore the benefits associated with wireless technology. It targets the wireless internet users.
c. Customers
i. Factors influencing behaviour
Customers’ behaviour revolves around the selection, purchase and usage of the product offered to the market for ...

Operational Plan for NAB Company

Key Aspects of Operations
Initiating the operational activities of the company, Non-Alcoholic Beverages Company (NAB Co.) would require approximately 200 employees in single shift. The company would be regulating two shifts in a day. The organogram of 200 employees each shift would include production workers, monitoring teams, shift managers, and Melinda Cates in the morning shift. The evening shift would comprise with the similar pattern of labor utilization but Stephen Job would be regulating in order to cross check the morning activity.
The company would need a 5,000 sq ft. space initially to place equipment and conduct the ...

1.0. Introduction
Every business is exposed to small and big risks in its internal and external business environment and risk management strategies are directed to eliminate, avoid, or manage these risks. An effective mechanism for risk management ensures the long term survival, growth, and profitability of an organization. The importance of risk management is peaking in the modern business climate that is much more characterized by uncertainties and risks than its classical form. Financial institutions, as well as all other types of organizations, are also faced with certain threats within their business life, and several of them, if not ...

Recruitment and Selection Strategies Recommendations

Introduction
Every land has its own law the saying goes. In the same breadth, every organization has its own recruitment and selection procedures depending on its goals. For this limousine business, some of the important aspects that need to be considered include workforce requirements in the coming years, forecasted demographic changes, projected workforce needs and government stipulations regarding labor.

Organizational Description

The main objective of the business is to offer Limousine services to the people at considerable prices. The business would operate car hire for necessary functions, and it would be based at Austin, Taxes. Considering the annual budget, the ...

Executive Summary

Safe Haven, the Center of Independent Living for Elderly will be located in Nevada, MO (Missouri) with population of about 8,600 people. The Center of Independent Living for Elderly offers various services for elderly people including medical care, dietary control, coordinated physical and mental activity. The mission of Safe Haven is to provide excellent services at a reasonable price to serve the community retirees and people with disabilities. Our ideal customers are elderly people aged 65 and elder. Potential clients are people at the age from 55 to 64. We will have excellent opportunities to develop our business in ...

BUSINESS PLAN FOR UNIVERSITY GROUPWORK COHESION (UGC)

Business Plan for University Groupwork Cohesion (UGC)
Executive Summary
The aim of this project is to design, develop, and market a mobile application for assisting students in their productivity especially when placed in groupings of several modules. Group works are considered one of the most hectic assignments that students are required to perform. However, as most of the students point out it is not the actual assignments that are hard but the interactions, planning and delivery of the work across several students. This project, therefore, aims to provide a simple and efficient means of handling such issues among students ...

Business Plan for Super Green Smoothies

EXECUTIVE SUMMARY
Health is an important factor in everyone’s life, and people in the United Kingdom are moving towards healthy eating and drinking options with increased awareness of health related issues. However, it is determined that after having a boost in juices and smoothies market, now both of the markets are facing a decline in sales because of the negative publicity of smoothies. Smoothies faced negative publicity that they contain ingredients that damage teeth and high calories. Other smoothies those are famous with the label of green (organic) use sugar in their smoothies. There is no product in ...

Summary and Recommendations

This report is about the implementation plan for Integrated Marketing communications for GoPro Company. It manufactures most versatile cameras and their accessories for people with active lifestyle. The company and its products are the result of passion and innovation by its founder and current president Me. Nicholas Woodman. The idea of the product was struck to Woodman when he was surfing in the beaches of Australia in the year 2002. He then painstakingly worked to launch the products in 2004 and achieved tremendous growth for the company in last two years. GoPro went public this year in June. Since ...

Operational Objectives

Organizations improve profits through enhancing their margins (Mosley et al., 34). David Jones Limited will utilize operational objectives aimed at decreasing manufacturing or overhead costs. The below are the operational objectives that the company plans to attain:
- Establish additional production machines that are more environmental friendly beginning from the financial year 2015 with a projected cost of $300,000.
- Cooperate and work with community members to get access to the used environmentally-friendly raw materials such as used organic leather, cotton, and wool.
- Improve scheduling by reducing labor costs.
- Improve the overall production ...

Abstract

This marketing plan for Coca- Cola Ghana has been created to create a new strategic direction for the company in Ghana in terms of localizing operations and communications.
With a firm grip on the Ghana market the intent is to further establish the business in this emerging region which has loads of potential for growth.
Even though Coke has a considerable operational presence the firm has experienced greater than anticipated low demand for its products, and research as shown that the target market of young and adult consumers are more geared towards health based drinks.
With the advent of a ...

Business Plan for ‘Gizelique’ Fashion Brand

1. EXECUTIVE SUMMARY
The world of fashion has gone through a number transformation since the time of inception. There are different designs of clothes, handbags, shoes and a number of accessories that have dominated the fashion world. Many people are today turning into fashion trends as a chosen way of life. No one wants to be left behind as far as having a fashion is concerned. Market analysts have predicted that in the coming few years there will be a turnaround in the fashion industry. The turnaround will be because of the many people seeking to fashion designs. It is against this background ...

[Your Full Name without titles like Dr. or degrees like PhD.]
[Your University/College Name]

Palace Theatre

Frostburg Palace Theatre is a non-profit organization. The movies shown here are mainly the classic, foreign films, independent and documentaries as well as used for holding various charitable events and shows.
Frostburg Palace Theatre is located in Frostburg, 31 East main street. The theatre was started as a non-profit organization in 1985 after threats to close. The residents had to come up with a method of how to save the building and the method was the starting of a theatre house where the members of the society ...

The recognition of the role of sport development has led to an ever increasing number of organizations in the United States. For instance, American youth soccer organization (AYSO) which is the biggest national association for youth football in the united States. Sport is recognized by the main policy makers as a tool for development as it helps to achieve goals such as promoting education and gender equality among others. Sporting events contribute to social integration in the united States where it has been used to create social cohesion in societies tackling exclusion based on race, youth, gender and poverty. Similarly, ...

Business Plan to Pitch to Investors

Business plan to Pitch to Investors

Service station gloves are essential in ensuring that motorists are protected from the bacteria. Yeast, animal bacteria and vegetable bacteria, which are found on these gases pump handles. The introduction of clear gloves that are easily disposable and available in gas stations will make sure that customers are not harmed by bacteria as the gloves will be disposable. The external environment surrounding this business venture is both supportive and challenging. With increased sensitization of customers through advertisements, brochures, placards, and billboards placed near service stations, the customers will tend to gravitate towards adopting ...

Introduction

Apple Inc. is a global company based in California, United States. The company is well-known for designing, manufacturing, and selling state-of-the-art personal computers, consumer electronic products, computer software, and cell phones in different parts of the world. It concentrates on providing its customers with the best user experience through its innovative services, software, and hardware. The company leads in innovation with iPad, iPhone, Apple Watch, and the Mac. Apple is the most valuable brand in the world. Apple Inc.’s marketing has played a considerable part in its success over the years. Consequently, the focus of the present paper ...

VITALMIN C MARKETING PLAN

In the world today, the most rampant killers are the lifestyle diseases that come with poor lifestyles. That involves heart diseases, diabetes and even cancer. Therefore, people have become aware of these diseases and most of them are changing their lifestyles to make them healthier. That reduces market for businesses dealing in ‘junk’ foods. At the same time, however, it opens a market niche for businesses intending to specialize in healthy food stuff such as healthy drinks. Thus, this company’s choice of investment in vitalmin C drinks is not a coincidence but an opportunity to utilize this niche. ...

Introduction

Contemporary business landscape places numerous pressures on the companies. Some of the major challenges for the modern corporation, operating in the increasingly diverse environment, is to ensure consistent ethical business practices at all stages of the business. Globalization and the international supply chain made this task even more complex, as the social and environmental responsibility of organization is extended not only to direct employees, but to external stakeholders, such as suppliers, customers and Third-party logistics providers (3PLs). The modern consumer is becoming increasingly aware of social and environmental issues and, consequently, more demanding with regards to the approach that ...

Other Information

Other Information
Other Information
Other Information

Charity Event Overview/Name

One of the greatest assets that we as Americans have is our freedom which includes freedom of speech meaning that no individual can be denied the right to express his/her opinions or judgement, freedom of worship though there are still times when people may feel persecuted because of their religious preference, and freedom from want which is considered a new principle of social and economic behavior (Murray, 1943). But sometimes we forget that there is a cost for this freedom.
Freedom is fought for on the battle field by men and women who ...

Adidas Group

Company Description
The history of Adidas Company can be traced back in 1924 when the company's founder, Adi Dassler established the "Gebrüder Dassler Schuhfabrik" to focus on offering athletes with the high-quality products. In 1928, the company produced the Gold medals to be presented in Amsterdam and Berlin in 1936 as the first journey for the company. In 1949, the Adi registered the "Adi Dassler Adidas Herzogenaurach" and started working with only 47 employees in Herzogenaurach, Germany. During the same year, Adi registered a shoe brand that had the Adidas 3-stripes brand. The introduction of the football boots ...

Business proposal for a company

COVER LETTER

Marketing Director
3100 Willingdon Avenue

Burnaby, BC V4K 3H2

Phone (604) 260- 5441
E-mail:
We as a company are very delighted for having considered us to be you marketing team. One of the things that we identify ourselves with is digitalization and innovation of new and modern ways for advertisement. We have a well-organized team consisting of five members all of four professionals committed to advancing marketing and advertisement.
Over the years we have been able to do marketing to various companies dealing with therapeutic products and the result has always been good. Our company has also been in the forefront ...

Business Enterprise Plan

Business Enterprise Plan

The gift market is not limited to specific customers, as the trends changed in thebusiness world the way of doing businesses changed as well. The two major markets for “Smiles for Miles” can be the individual givers of gifts and the corporate sector clients. However, in KSA expecting gifts from strangers or people who are not close is considered embarrassing as gifts are more frequently accepted from close friends. Therefore, individual gift givers will be the primary market for the business. The secondary market of “Smiles for Miles” will be corporate clients. In Saudi Arabia, businesses ...

Aeropostale is a clothing retail that employs both the direct and indirect distribution systems. Its products are sold through established off-mall locations such as stores (outlets) in the United Arab Emirates and the United States where customers can buy directly, online through its e-commerce site and use of third party distribution channels to deliver products to consumers.
In a direct distribution system, the company has over 900 stores in the United States, Canada, United Arab Emirates, and Puerto Rico. For the company to promote more sales, most of the stores are situated in a shopping mall and large market ...

Target market

The non-alcoholic beverage market is one of the most saturated markets globally. Apart from the global players like coca cola and Pepsi, there are numerous other manufacturers in the industry. Non-alcoholic beverages range from carbonated drinks, to energy drinks such as Gatorade and red bull and can also include other beverages such as coffee. Our target market is the young consumer interested in a lifestyle energy drink. Our product is an energy drink that is targeted at the young person to be able to support their active lifestyle which demands a lot of energy quickly. America has a population of over 300 ...

Business Model Analysis for Beqala Egypt

Introduction
Beqala Egypt is an online grocery store offering the brands of different companies. The business structure of the company is little different from the traditional structure of other online businesses. No intermediary is involved between the supplier and customer as in case of Amazon, Minbetna, and many other online shopping destinations. Beqala directly purchases the goods from original suppliers and sells it to the customers. Customers can book their orders online on the company’s official website and their orders are executed within 4 hours to 2 days of time-span. Even though it is very little time ...

Introduction

“Family Fun Amusement Park” is based in New York city and draws customers primarily from the region and also from the neighbouring states. The park has a wude variety of children rides aand a petting zoo. An additional land with a large pond has been recently ourchased and a water park and family campground is being constructed.

Market Analysis

The target market for the Family Fun Amusement park shall include the following market segments:
Demographic Segmentation: On the basis of demographic factors, the target market for the Family Fun Amusement Park shall include males and females in the age group of 4-25 years, 20-45 ...

- Situaational Analysis (SWOT) ------------------------------------------------------------3
- What are the Influences on Purchase Process? ------------------------------------------4
- Psycho/ Situational/ Socio-Cultural-------------------------------------------------------5
- What are the Characteristics of the Industry? -------------------------------------------5
- How Clear is Your Value Proposition? --------------------------------------------------6
- Marketing Mix (Product, Promotion, Price, Place) ------------------------------------7
- Market Size and Growth Rate? -----------------------------------------------------------9
- Convincing Data on Market Characteristics---------------------------------------------10
- Clear Financial Projection for First Five Years------------------------------------------11
- Clear Sales Volume in Canadian Restaurant Industry---------------------------------12
- How Sales Volume has Changed Product Life Cycle----------------------------------15
- References------------------------------------------------------------------------------------16

Situational Analysis

Strengths
One of the ...