Table of Contents
Introduction..3
Marketing Briefing Document3
A. Importance of Maintenance of Relationships with Clients..5
B. Suggestions Regarding Improvement of Relationships with
Clients.5
A. Evaluation of Issues Faced by The Creative Agency..7
B. General Recommendations.8
The current paper relates the case study of The Creative Agency, further named The Agency. The Agency faced several problems which are to be solved urgently since it is on the verge of bankruptcy. The Agency management applied to the experts for advice.
The paper represented here contains four parts. The first part is a marketing briefing document. The second ...