CONTENTS
I. Executive Summary 3
II. Introduction 3
Question 1 5
A. Should Google Continue with Projects like Google Loon and Google Fiber? 5
B. Is the Innovation Model of Google Sufficient to Foster Innovation, or should it Change It? 7
C. What Steps Should Google Take to Increase the Confidence of Analysts and Investors in Its Innovation Strategies 9
III. Question 2 – What Should Google Do to Preserve Entrepreneurial Spirit 9
IV. Conclusions 10
References 12
Executive Summary
Among all the companies, which drive innovation, Google, Inc. enjoys a special place. The projects of this company changed the way people do business, the ...