Introduction
The Virgin Group is a chain of businesses that are run separately under the aegis and leadership of Sir Richard Branson. The Group has vast interests in various fields such as entertainment, travel and lifestyle among other key fields. Indeed, the company’s most distinctive resource is its chief executive Richard Branson and its people. Branson’s charismatic style makes the company stand out. In fact, the entrepreneurial flair of the chief executive gives the company the competitive edge as other companies are unable to replicate this in the affairs of their companies. The Virgin people also constitute human resource ...