Tourism Case Studies Samples For Students

Question 1: Telepresence Benefits

Based on Cisco’s claims, there are a number of reasons why TelePresence should already be used in companies and other organizations. First, it has the capability to increasing employee productivity and collaboration because it reduces the need for employees to travel to places where they need to attend meetings. This eventually results in less wasted time travelling and recovering from fatigue caused by the travels. Another benefit realized through the utilization of TelePresence is that it enables business process transformation making a company closer to its clients. This is done by conducting meetings with their customers regarding products or giving ...

Minnesota is a huge tourist attraction city in the United States of America for both the local tourists and the international tourists. The area attracts tourists especially due to its ability to create a good atmosphere for both exploration and interaction among the tourists who visit the city. However, wine tourism is not common among the tourists in the city. Asero & Patti (2009) defines wine tourism as a unique tourism that concentrates on wine and wine-producing territories. Wine tourism is important in the development of tourism in the country because it creates a wine culture through which people communicate in their tourist activities. ...

The changes in the global economy, the progressing state of the emerging countries that resulted to the increasing middle income consumers, and the development and spread of the internet technology impacted the ticket distribution system of the airline industry. The airline companies developed new and more cost-efficient ways of selling and distributing air tickets to be price competitive and at the same time to survive the intense competition in the industry and the economic struggles especially in North America and Europe.
The global distribution systems (GDS), was the most common and prevalent system of airline ticket distribution in ...

Introduction

Big Yellow Self Storage is the largest self-storage company in UK. It has 76 operating locations in London and South East of the United Kingdom. Big Yellow provides self-storage service to both individuals and businesses (Big Yellow, 2014). Established in 1998, the company has grown into most-favored self-storage company of Londoners. The company takes pride in its revenue of £70 million and a net income of £32 million (Yahoo Finance, 2014). Big Yellow is facing some competition in recent times. This paper has given an SWOT analysis of the company.

Strength

The overall rate of people travelling globally has increased in ...

A society that is too dependent on technology will only be crippled if so ever the same technology malfunctions or ceases to exist. Technology has made the lives of people more comfortable and easier by turning what was seemingly impossible before into a reality that people have benefitted from. One can now travel faster and communicate with other people no matter the distance. One can search for information and gather data that would have taken a long time in a matter of seconds. In terms of productivity, technology has contributed greatly in its augmentation. However, an overdependence on technology can lead to ...

“Road threat to Nepal's top tourist area”, an article by Mr. Sanjaya Dhakal published in BBC News Asia discusses about the development of roads in the Annapurna region of Nepal which is one of the most important tourist attractions of Nepal known for its trekking areas. The road construction was welcomed by some villagers as it was thought to enhance transportation and alleviate poverty by facilitating development (Bezruchka and Lyons 189). But the trekkers as well as the people who made a living out of the tourism and trekking business of the area dislike the move. The trekkers believed that ...

Introduction

This report will analyze the scope, prospects and challenges of Venice as a tourist destination in the 21st century and beyond. Venice, a city in Italy has been chosen for this report mainly because of its great historic and cultural importance in the eyes of tourists due to its symbolic museums, churches, architecture, recreational spots, scenic beauty, historic buildings, canals, bridges, etc. Moreover, this city has also been chosen for this report due to availability of various research journals and reports on Venice. The tourism mix of the city will give an insight into the seven P’s that dominate the ...

The FIFA World Cup is an international football tournament that takes place after every four years. This event will take place this year (2014) in Brazil. The FIFA World cup is world`s most famous sporting event. The event gets popularity due to broadcast by various television stations. Millions of people travel from their country to the host country to participate in the event. It is expected that the event would boost the economy of Brazil. This paper tries to examine the effects of the World Cup on the Brazilian Hotel businesses.
Several businesses will increase their operations ...

Reflection on managing international market mix

The international laws affect people on an international scale and are established to provide a ground for decision making on such scales. However, when it comes to pricing in the tourism industry, there is no law that prohibits different charges for different countries and regions. Since different countries and regions use different currencies and of different values, the person charging is only bound by the laws of the destination country in coming up with the charges. The question arises on the ethics of doing so. In a business, one is out to offer services and make profits. Such would require one ...

Macro Environment

An external analysis is carried out to identify a company’s strategic position; it is very important to know the company’s strengths and capabilities of the shareholders anticipations on the share value in order to identify the strategic position of the business. Delta airlines are a major airline company in United States and it is headquartered in Atlanta. The airline and its subsidiaries have more than 80,000 employees and operate more than 5000 trips on a daily basis. The company has an asset base of $52 billion dollars and net profit for the year 2013 is $10.5 billion.
Macro ...

Introduction

Tourism in Greece is one of the most important industries which have been able to boost its national growth. The industry has been rated to contribute more than 15% of the country’s output annually making it the most popular industry. This is based on the many beaches and the Mediterranean coastline which is a geographical advantage to the country. The country which is based in Europe has a rich history as the natives have retained their culture, thus attracting tourists. This has created a base for approximately 17.5 million visitors who originate from all walks of the world (Bramwell, 2004). It ...

Executive summary

As the newly appointed head of the travel and hotel support operations strategic unit of this company, I have thoroughly schemed through these units activities and would like to present my suggestions on some of the changes that need to be made in the company’s operational activities. My role as the head of the operations strategic unit is to manage the product portfolio of this unit. The operations unit is responsible for providing all the services offered by this company to its various clients. I have scrutinized my area of control and have come up with a concrete proposal ...

Business strategy and planning

Every firm sets strategies and plans for it to ensure they achieve their goals and the mission of the company. A case study describes the scenario of the company in attempt to strategize and plan for its future. In this, case the problem statement, analysis, possible solution and recommendations.

Description of the company

The ski resort industry is a community-based resort. The considerations show the trends in the industry. It is associated with the costs of equipment and the general effects of economic and tourism concerns. The management of the industry in snow sport shows that their participation was due to their participation as ...

Lech has maintained the reputation of being the paradise of skiers because of its luxury winter resorts and summer holiday destinations. The place has the best integration of the architecture and the natural environment creating a carefully selected mix that promotes business and environmental, cultural and social conservation. It was awarded the most beautiful village in Europe among others because of its responsible tourism practices and vast supply of skiing terrains. With more than 110km of piste and other sporting facilities, Lech qualifies as a world-class tourism destination. It recognizes the World Tourism Organization Global Code of Ethics which endeavors to ...

Customer Inserts His/Her Name

Customer Inserts Tutor’s Name
QUESTION 1
Throughout its history Chinese Airlines Limited (CAL) has been beset with a number of problems that have negatively impacted both its profitability and reputation. The sources of these woes have been diverse in nature ranging from human resource management issues to various political considerations. The airline continues to face a number of threats as well as harboring internal weaknesses that may threaten to derail the company’s future prospects, however the company also possesses significant internal strengths and possible opportunities to avail. These will be described below using various analytical methods.

PEST

Political ...

Abstract

In this essay, a description is made about the SARS virus and of the characteristics that most make this pathogen a feared one, in what regards its spread and severity of the disease.
On SARS cases that have been studied, the characteristics that make this pathogen a feared one are the fact that it is a highly infectious pathogenic agent that is easily transmitted, both by person-to-person contact, in everyday situations like coughing or sneezing, and by contact with infected surfaces, and also the fact that it can be easily confused with common cold situations in its early onset stage and, consequently, ...

1. What audiences will you need to consider in your response?
Since the letter was published in the local newspaper, the response should also be published in the same local newspaper to cater to the particular audiences who read this newspaper within the local community. The response should be sent to the editor of the local newspaper and be requested to be published as a response to the disgruntled customer who allegedly complained on the service and entertainment in the recent cruise. As such, the readers who have apparently read the complaint could also read the response from the ...

The development of a tourism hotspot in the Favela region has been set to use a strategic and systematic approach at achieving the set goal of increasing the tourist attraction sites in the region. The tourism planning approach involves a number of projects that have been put in place to improve the infrastructure and property value.
One of the procedures undertaken involve the starting up of property development with introduction of big villas meant to promote property acquisition by visiting tourists that will be visiting the attractive areas. Favela has good and attractive beaches and its strategic placing proximity in Rio ...

Natural ecosystem is a linkage of natural organisms that depend on each other in order to survive. The bond created between natural organisms involves the interdependence between plants, human beings and animals. In most biological studies, human beings have been placed under the category of animals. This is simply because they possess the characteristic of moving around in search of food and shelter (Nabokov 2007). There are many preservation areas which have been created to preserve native species of organisms. It is important to preserve such species since they remind us of the history of a certain area. They are also ...

Curses, Foiled Again in France

In the case, Curses, Foiled Again in France, Erin Barker will be successful in her role in international relations only if she is able to adjust her attitudes and manner of working to that of the French. However, for as long as she insists on doing things the way she’s used to then it will be hard for her to succeed in the said role as the French would continue to resent her or will fail to cooperate with her, considering that they are not on the same page and have different work ethics or work attitudes.

However, ...

1. For style A Shades;
1 shade is packed in a box of 12 by 12 by 12 inches
Converting the inches into feet (12 in = 1 ft)
After package, 1 Style A shade occupies a volume of 1ft by 1ft by 1 ft (=1ft3)

When loaded into the intermodal container;

The container accommodates a maximum of 8 Style A boxes (width) by 8 boxes (height) by 40 boxes (length). Total number of boxes = 8 × 8 × 40 = 2560.
Therefore, 2560 style A shades can be loaded into an intermodal container.
2. For style B Shades;
1 package of 6 shades measures 12 ...

The case is about International travel agency and talks about the sales force inability and lack of motivation to increase sales revenue. The CEO is apprehended and deeply concerned about the declining sales volume and inactive sales people. The sales force has been divided into two categories; the consultants and travel counselors. The people entitled as sales consultants work outdoor and the counselors work indoor. There is no quota assigned to people of either group and no remedial actions are taken in case of any failure to meet the sales target. Agency organizes trips for the sales people to ...

1. Identify and formulate the management decision problem based on the case.

Management decision problem is a broadly defined issue that combines the knowledge from other areas, in particular from marketing research, in order to facilitate managerial decision-making. The main problem faced by the TNZ management team is to identify the most appropriate strategies in branding and promotion of the New Zealand among tourists. TNZ also has to decide on the ways to reinforce the competitiveness of the New Zealand as a tourist destination, taking into consideration the highly competitive nature of the tourist business.
2. Formulate two relevant research ...

A Reflection

Primary message the Author is sending to the audience
The author is trying to provide useful information on how consumers today have shifted the way they decide to purchase a product. The author insists that marketers should learn that the old ways that consumers used to make purchasing decisions have changed. In addition, the author informs the reader that despite the use of the funnel approach in understanding consumer decisions, the way consumers make decisions today calls for a new approach in understanding how they make purchasing decisions. The consumer decision journey that the author gives a description of involves initial ...

1. How does Southwest add value? What makes Southwest different from just “any airline”?
Southwest Airlines adds value through its focus on simplicity, efficiency, excellent customer service, and fun. Its lower prices, outstanding delivery of service to customers, innovative human resource management practices, and efficient operations to drive the low cost structure, makes Southwest different from other airlines. Some of the operations include the purchase of only one type of plane to ensure large discounts during purchase and reduce the maintenance and repair costs. The company also adds value through its excellent communication – it communicates frequently, in a ...

The role of porters is attributed to their nature of being hardy, physically strong, and their ability to function well in anaerobic conditions, while carrying heavy loads. In addition to that, they have a history of mountain climbing and exploration.
However, there are a number of problems that face the porters, while in the line of duty. These include lack of proper; clothing, shelter, food, and medical care. In addition to that, the porters have limited knowledge on safety procedures to Aids and hygiene. Campaigns have been set up by socially concerned organizations, in a bid to solve some of the problems ...

1. Company Profile

Thomas Cook Group Plc operates within the tourism and travel industry. The Company owns, operates and manages travel agencies, tour operators and car hire agencies, as well as owning their own aircraft fleet, cruise ships and resort properties. Thomas Cook is known as one of the largest travel companies in Europe.

2. Financial Analysis

The Thomas Cook Group has reported a robust set of results for the 2009 and 2010 financial years despite the uncertain economic environment and the significant adverse impact of a weak sterling pound. Thomas Cook‘s revenue for the year decreased by4% to £8,890million (5% deduction at constant currency).

...

Tourists Relationship with Food and Drinks

Introduction
According to Dale (2006, p.2), tourism involves activities of people travelling to take vacationsin places that are outside their typical environments. These vacations do not exceed one consecutive year. Tourism is driven by several factors such as leisure, business, or any other purpose (Dale, 2006 p.2). The definition indicates that tourists move away from their usual homes to a destination where food, drinks, and culture are different.Food and culture are strongly linked. Food choices reflect the identity of the eater (Hurh and Kim, 1998 p.72). Human beings tend to adhere to taking familiar foods and drinks because of ...

A Case Study

Introduction
Sports Tourism or Sport Tourism in general is the activity of traveling to different locations around the world to witness or take part on a sporting event. This activity is all about sports participation and is reinforced by leisure. In the late 1990s, information published connected to this topic is about Sports and Tourism. The role of sports to promote holiday tourism, meaning sports only played a minor role to attract travelers into a certain area in the world (Bull & Weed, 2011). So it is clear that Sports Tourism right now, doesn’t have the certain factors to ...

WTTC’s Blueprint

World travel and Tourism Council is the organization of international significance with the overall aim to bring forward knowledge innovation and outline the critical role of tourism as the driver of national and international economic affairs. Comprised of the top management partners from various international companies within the top 100, the organization built on the sustainable internal capacity and experience, able to deliver the important mission of raising the awareness of the population about the impact of tourism and travel activities on generating global wealth and wellbeing (WTTC, 2016). The WTTC's Blueprint for New Tourism was announced in 2003 ...

Tourism has been one of the fastest growing industries in the USA. In 2011, the travel and tourism industry provided support for approximately 7.5 million people and real travel and tourism spending rose by 3.5%. In 2011, more than 60 million people visited the USA and spent $153 billion (President’s Task Force on Travel and Competitiveness, 2012, p.3). However, the competition in the global tourist market has become very fierce. The European and Asian countries are competing for the bigger market share and there are a large number of new destinations that attract tourists. Therefore, the USA needs ...

Introduction

Tourism has been the biggest revenue earner for most of the OECD countries on the continental map. The member countries have had a consistent rise of both local and international tourism which has encouraged them to consider policies to enhance the industry. There are countries that have had a significant growth of the industry, but the economic crunch of 2008 and 2009 worked a dent in the progressive rise of the industry. It triggered a closer scrutiny into the industry and the countries have been on the lookout to guard the same events from happening.

The Policies and State of Affairs

The U.S has had ...

Tourism is a very important industry that impacts the world and its economy. Since the advent of air travel, tourism has become more easy and affordable. International travel has assumed huge proportions with the growth in the travel industry and the airline industry. But challenges abound and persist. The Tourism industry is burdened with increases in taxes, which increases fares and rental rates, impacting growth. The cost of fuel keeps changing, adding a level of disruption to the industry. Globalization and standardization in the industry is delivering similar experiences to tourists – be it in hotels, cuisines, activities, locations; while ...

Introduction

The subject of the ongoing inquiry is a landlocked sovereign country that is commonly named as the Federal Democratic Republic of Nepal. The peculiarity and the important feature of our investigation is especially based on the Nepali business culture. It is often said that the life within this area is fairly distinct to the way the industrialized West lives. Our task of the first priority for this case stands for a thorough study in the field of building Nepal’s private sector capacity, being a key to a sustainable tourism operations’ door. Hence, let us proceed to the main ...

What is a cartel? (5 marks)

The companies in a market might collude to set the prices by making explicit or implicit agreements between them on the market price, sharing the market geographically, or controlling the quantity supplied in the market. The agreement between the companies in a specific market might create an oligopoly behaving like a monopoly. The companies might set the price, and all the agreement partners might obey the agreement. If the companies can create a large market power, they might behave like one monopolist. Cartel is the situation of existence of an explicit or implicit agreement between the companies in a ...

2016-01-15

Executive Summary
The Yosemite Nationl Park is one of the most visited place by tourists in the US and as a result, the issue of crowding is a serious for park senior management. In this case, park development strategy must change policy in the framework of park protection as well as of its visiting by tourists and rational use of the park territory for tourist purposes.

Introduction

As we know, Yosemite National Park is one of the most famous parks worldwide. This park has become more popular since 1913, when the first automobiles were being allowed to enter this park. ...

1.0 Introduction
Operating in a constantly changing business environment is a challenging task. Therefore, those organizations are most likely to develop and expand that take strategic initiative and avail opportunities available to them. However, the expansion could be international or regional where decision is made on the basis of target market and competing regions. This paper overviews case of Southwest Airline and proposes a marketing plan for expansion in a new market.
2.0 Overview of South West Airlines
South West Airlines is one of the largest low-cost airline in the world. The airline was founded on 1967 by Rollin ...

In modern world the number of issues the company should deal with is dramatically increasing. Some main threats of the previous years are replaced by more significant ones. To remain competitive the organization should pay attention to all the decisions made on different levels. The company is also exposed to new types of risks. It means that the organization should use new approaches to manage both external and internal operations. The main requirement to the behavior of the firm is to be as flexible as possible. New strategies need to be defined in accordance with environmental issues and up-to-date ...

Abstract

Hong Kong Disneyland has been opened for over a period of ten years .It is beautiful and attractive place to visit. Being so famous it still has many problems till today. Below discussion describes the issues faced by the Hong Kong Disneyland.

ISSUES FACED BY HONG KONG DISNEYLAND ARE AS FOLLOWS:

- With over emphasis on China market, Hong Kong Disneyland has focussed on China market for a long period. With the opening of Shanghai Disneyland this year, Hong Kong Disneyland predicts that they will lose 50 percent of tourist’s attendance.
- Brand image of Hong Kong Disneyland is diluting because it has created too many issues like ...

PHIL 434 Medical Ethics

Short answers 3 point seach
What is medical tourism?
Medical tourism is “where patients travel overseas for operations and various invasive therapies.” (Connell 2006, p. 1093).

What are 3 reasons people choose surgeries/procedures in other countries?

1. Economics – Even with health insurance, many procedures can be performed
for a fraction of the cost overseas.
2. Quality of care – quality of care is increasing around the world to the
near equivalent of Western countries.
3. More options- Even with health insurance, many patients find their health insurance companies limit the kinds of procedures they are able to receive.

What is the commoditization of care?

Turning health care into a commodity that is undifferentiated from other competing ...

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Market Opportunity Analysis

Market profile
Arkadia’s tourist industry is anchored in its historical attractions with a thriving tourist traffic of 5 million a year or 6% of its population per month. Its hospitality sector also serves its formidable business sector by hosting various conferences throughout the year.
Assuming that each tourist would be spending US$1,000 per trip, that would amount to US$5 billion annual revenue. There are 20 large companies who at the least will hold 2 conferences per year with an average spend of US$10,000 per event. That would amount to US$ ...

Introduction and Background of Organization

JetBlue Airlines was founded in 1998 by the former executives of the Southwest Airlines led by David Neeleman. The company specializes in the low-cost travel, but it is very different from the other competitors, because it was able “to bring humanity back to air travel” (Dess, Eisner, McNamara, 2012, p. 148). In particular, the company offers in-flight customer service; the booking and check-in systems are user-friendly, and the multiple routes and low flight fares provide JetBlue with the strong competitive advantage.
However, the quick growth in the 2000s meant being exposed to many risks that existed in the external ...

I. Current Company Situation
a. Banff Area
Located in Alberta, Canada, Banff is the largest town located in the Banff National Park. Banff’s location, at the intersection of Mount Rundle, Mount Norquay and Sulphur Mountain not only makes it not only the highest elevated town in Canada at 4,800 feet above sea level, but also one of the nation’s most popular tourists destinations. To be sure, the region see nearly 4 million tourists visit each year. Banff is easily accessible by car from Calgary and Lake Louise, which is less than 80 and 40 miles away ...

Original Cruise Inc. Big Money on the high seas

CNBC aired in 2009 a special program about the business of the cruises industry. The industry is concentrated in three big players: Carnival, Royal Caribbean, and Norwegian. The Report (CNBC) was using the study case of Norwegian with the collaboration of the Chief Financial Officer of Norwegian. The first goal of the cruise company's managers is to fill up the ship before set sail. According to the interview, the most important part of the business is not by the ticket selling of cabins before the ship set sail but after the ship set sail. There are related businesses with ...

Druk Air-Royal Bhutan Airlines

Durk Air Corporation Limited, founded in 1981 and commenced operations in 1983 as Druk Air-Royal Bhutan Airlines is the national flag carrier of Bhutan. This case study will focus on the SWOT analysis of the airline, segmentation, opportunities to increase the business and finally the recommendations for the CEO of the airline.

SWOT Analysis

The airline enjoyed the status of being the sole airline operating out of Bhutan till 2010, when the market was opened for private participation. The major strengths of the airline include its image as the national carrier, superior service compared to its sole competitor-Bhutan Airlines, its image ...

Introduction

Economic consequences are extremely essential for the sake of an economy, as it is the only thing through which the power of economics of a country will get appreciation and upper hand in the market (Angermuller, Maingueneau & Wodak, 2014). Escalating stock market recognition, increasing economic power, Gross Domestic Product and Per Capita Income are some of the important aspects that found interactive and effective in the entire field of economics and management (Angermuller, Maingueneau & Wodak, 2014).
In terms of significance, the subject of economics has its diversification in different themes that will be considered accordingly in the picture. The ...

Question 1: Arabic Perfume Unique Selling Propositions and Position Strategy in the Global Market

Pursuit defines unique selling propositions as an act that sets a business to stand out uniquely because of what it produces in the market. In most cases, companies make mistakes of wanting to be known for everything as soon as they enter the market. One of the Arabic Perfume propositions is that their fragrance produces are descent and anchored in the local’s culture, and traditions and consumers use it a lot, and the businesses have a tradition of gifting the fragrance. For this reason, a Middle Eastern customer can buy several units of same scent perfumes (Elizabeth Arden ...

Carnival PLC is a cruise company which carries out its operations in places like North America, Asia, Australia, and Europe. It is the largest cruise ship operator in the world which owns 11 brands of cruise lines. The company also offers numerous holiday and vacation products to a base of customers with different tastes and preferences. These customers come from different backgrounds, communicate in different languages as well as having different ways of spending their leisure time. In addition, the company is in ownership of a tour company that complements the operations of the cruise. The tour company combined with all the ...

Porter’s Five-Force analysis is an examination that helps a company or an individual in determining whether to invest in a certain industry. The analysis examines the level of competition that exists in an industry, the potential of new entrants, the possibility of introducing substitute products, and the bargaining power of buyers and sellers in the industry (Truxal 54). These factors when combined inform an investor about the profitability of investing in an industry. Therefore, it means that the porter’s framework acts like a SWOT analysis because it identifies the strengths and weaknesses that exist in a market. An analysis of the ...

Haiti’s Ministry of Tourism

- Competitive/ Business Strategy – Haiti’s Ministry of Tourism
After the devastating earthquake that hit Haiti, the country is currently embroiled in efforts to rebuild its economy. The development of tourism is a top priority for the incumbent government.
- Haiti Competitive Strategy
- Cost advantage
- Differentiation advantage (Hong, 2008).
- Competitive strategy alternative

In the future, Haiti can explore the following competitive strategies alternatives.

- In order to gain cost advantage in the future, Haiti needs to consider the following competitive strategy alternatives:
- Economies of scale
- Economies of learning
- Economies of scope and scale
- Market share
...

How do economic issues, politics, and social factors affect the airline industry?

Since these external factors also affect the airline customers, airline industries also need to adjust their business operations and standards. With that, their strategies, prices, and resource allocations are being adjusted according to how these factors affect customers. As such, the most important thing that the airline industries need is to keep updated with the changes made by these factors. With that, they will be able to optimize their strategy, and keep up their revenues with their costs (Cederholm, 2014).
What is the financial position of the companies in the airline industry including the impact on airline suppliers? (Lessors), ...

Step 1:

This efficiency analysis will examine the efficiency of widen an intercity highway in Los Angeles from four lanes to six lanes with the intention of reducing traffic congestion. Already the existing highway has four lanes. However, due to congestion, the project team proposed the idea to widen the highway to accommodate six lanes.

Step 2:

In this case, the main purpose of the economic efficiency analysis is to determine whether the project is viable for its entire lifetime. Any major infrastructure works within a city are very expensive. In addition, infrastructure projects have a life expectancy and they are expected to ...

Introduction

The airline industry had long been using online service to sell tickets. Online ticket sales have continued to grow at about 10-15% every year. Air France has been among the early users of online ticket selling and has benefitted greatly from it. The airline has enjoyed some growth and respectable performance in spite of the crises within and outside the industry.

The Internet and the Airline Industry
Since the early years of the internet, the airline industry has been among the first to embrace the power of the internet. It had been among the first industries to begin selling ...

A Tale of Two Markets: NYC Subway Line

Executive summary of the case
The case, “A Tale of Two Markets: NYC Subway Line” speaks about the various business establishment strategies applied by Lynne Lambert during her pursuit to establish her brand NYC Subway Line and the line of products used the New York Lifestyle based positioning. The case describes how Lynne tried to channel across the conventional distribution system of the apparel retail markets and tried to develop retail sales for her products in two different markets, the gift retail, and the apparel retail markets. The case study provides an elaborate detail of the competition, costing, distribution, ...

JetBlue is a relatively new airline in the United States. JetBlue has produced impressive financial results at a time when the other airlines were suffering from losses. The company instead of targeting the masses selected to target a niche market and specialize in the underserviced airline routes. It currently stations its planes in secondary airports to avoid competition and get better treatment from the airports, and has been promptly acquiring new aircrafts in response to its growing popularity and increasing number of passengers.

SWOT Analysis

Strengths:
- Balances cost cutting well with high levels of customer service
- The company does not ...

When the idea of holidaying comes to discussion, there are a lot of ideas that emanate depending on one's experience, company involved; places of preferences and budget involved. To beginning, holidaying is meant for recreation, bonding, and entertainment. The moment friends decide on holidaying, fun takes the center stage. It becomes hard to have a distinguished way of holidays when different people come up with varying ideas. It is important to sit back relax and come up with a plan that involves patience, tact, and compromise. This essay, therefore, gives a comprehensive guide to holidaying with friends.
As a fact, some people are ...

Rapid Freight is experiencing major technological challenges following its successful expansion and rapid growth over the past few years. The company needs to rapidly incorporate networking solutions into their system. Some of the challenges ailing the company include keeping customers informed about on-time delivery; the demand on its wide area network (WAN) keeps on exceeding capacity; the company’s main data center keeps suffering network outages and spontaneous downtime; the ISDN telephone system in the company keeps on failing. Rapid Freight wants to have the ability to monitor, supervise and manage all the data and voice services. Rapid Freight ...

Introduction

Executive Summary
Southwest Airlines is an airline company headquartered in Dallas, Texas. The company has been in operation since 1971. It is the leading local airline in the US. Analysed as per the porter’s five forces model, Southwest Airlines has a good chance of weathering competition from market entrants due to its unique approach to business as Simple, Fun and Profitable. The general external environment presents increased population and therefore higher market, better and supportive technologies, non-bureaucratic political and legal environment among other aspects advantageous to the growth of the company. The main weaknesses for the company are ...

Company’s Growth and History

Oman Air, the Sultanate of Oman’s flag carrier is based in Muscat. It mainly operates in the Seeb International Airport in Muscat. It operates international air services, scheduled domestic flights, charter work and local air taxi. Although it was founded in 1981, the company began operations in 1993. It started under the name Oman Aviation Services after a merger between Oman International Services and Gulf Air Light Aircraft. The company’s inaugural flight was from Muscat to Salalah with its international services starting in July of 1993.
The company is partially owned by the government with an initial ...

TICK BITE CASE

Discussion - Cara L. Munn against The Hotchkiss School
What are the standards of care for liability of a private boarding school for its students and the international travel programs?
The Hotchkiss school is a non-stock corporation having registered its business in Connecticut and therefore, formed pursuant to the laws of this District. According to the State of Connecticut Regulation of State Board of Education, the well-being of students is defined as a fundamental value in all decision making and actions. Besides, the dignity of each student’s family and open communication with them must be respected. “Educational tour ...