Introduction
Market research is a process that is intended to find, satisfy and retain customers who assists the industry make huge profits out of business. In the event of this research, this contributes to the role played by the client and his relationship to the product. Moreover, this shows that market research is a vital way for the company to know the products that would be beneficial to present in the market. It enables an organization to know if it has been able to meet the customer’s needs and whether changes need to be made in the packaging and distribution of ...