The customers for our firm may be any individuals who may require custom made garments since the standard size may not fit them. This will be known as the Business-to-Consumer transaction. It involves direct interaction between the business entity and their customers. In this situation, the customers will place the order from any country. Timely delivery and accuracy of their order should be checked by the management.
Another form of customers will be the wholesalers and retailers. They are interested in making bulk orders and are willing to have an extra lead time. This will be their Business-to-Business ...
Birtwistle College Essays Samples For Students
2 samples of this type
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Business Strategies
The first one is rivalry among firms. High competition among firms makes it hard for a company to thrive in an industry. This competition is high if there are many homogeneous firms and products; innovation is easily copied; there is slow growth; excess capacity; and stiff price competition.
The second one is the power of supplier; an industry dependent on a few, concentrated suppliers producing unique products, and industry is not an important source of profitability to supplier has a high supplier power. The third force in this model is the customer power. An industry where customer has a lot of choice ...