With the increased consumer awareness, organizational success is now more dependent on their actual and/or perceived commitment to socio-economic, environmental, and other aspects of sustainability. It is no longer acceptable as proper for organizations to thrive in isolation from the communities that are affected by such a firm’s actions. Corporate social responsibility (CSR) is an important way for firms to strike a balance between economic, environmental and social responsibilities in operations, which in turn ensures that they cater for the interests of all their stakeholder’s interests and expectations. CSR has different meanings and has varying definitions depending on every ...
CSR College Essays Samples For Students
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Discuss the challenges related to being a socially responsible business, and suggest ways these challenges can be overcome.
Corporate Social Responsibility especially concerning social welfare and the environment are important engagements for businesses. They improve the livelihoods of people especially in the target markets while empowering those people to support the business by acquiring more purchasing powers. However, some challenges stand in the way of the establishment of socially responsible businesses.
These challenges include lack of uniform support from a business’s executives as well as the junior employees. When only a few people and not the entire business personnel support a given social responsibility issue, the projects suffer divided attention, denial of critical resources such as time, money ...
INTRODUCTION
Corporate social responsibility is a form of business self regulation that is incorporated into the business model. CSR policies are built into business operations to ensure compliance with ethical standards, laws and established international norms (Crane, Matten &Spence, 2008a, p. 5). Most CRS activities extend to the customers, communities, environment, shareholders and all members of the public who may be count as stakeholders.
The rationale for CSR is that to become sustainable, businesses need to create and operate in healthy economies, friendly communities and clean environments. The key drivers of CRS are enlightened self interest, social investment, transparency and ...
Introduction
Founded in 2003, Etihad Airways is the second largest airline of the United Arab Emirates (UAE), next to Emirates airlines. Operating over 1,000 flights weekly to 96 destinations all across the world, Etihad is a cargo/passenger airline, generating revenues of $4.8 billion and a net profit of $42 million (Etihad Airways, 2011). The current mission of the company is to become the world's best airline company by giving passengers a unique experience of hospitality that exudes the generosity and warmth of the Arabian culture. It understands its responsibility as a corporate citizen in the community and the environment, and therefore, seeks to ...
Introduction
With increasing globalization, businesses and corporate bodies find themselves operating in a global business market that is subject to numerous country specific and global factors. In that respect MNE’s face among other issues the CSR demands from diverse stakeholders. In addition, CSR is increasingly becoming not only an avenue of businesses to engage with the communities within which they operate but also a great measure of the whole corporate behavior and conduct. In that respect, this analysis seeks to demonstrate the application of the CSR concept in the global corporate strategies and operations. To achieve that objective, the analysis explains ...
Questions 1
Discuss that factors that would be involved for a business to choose a framework to guide their CSR programs.
CSR is a critical aspect in the modern times. Companies and firms have to come up with these strategies for various reason. However, the framework of the company depends on the social and economic environment of the business location, the ethical framework of the enterprises, and the cost implications.
According to Ismail (2009 p. 201), the managerial theory of CSR suggests that a firm has to consider everything hat is external to its operations in making decisions. Such entails the social and ...
Today, the overall behavior and action of business to make money and ambitious progress related to the matters of economics is changed. It is transferred to the behavior that includes matters or aspects that include functioning of environment (social agent). Donaldson and Prestion (1995) observed this change due to the involvement of such relations that connected business matters and matters related to the environment. These environmental matters greatly effected company’s working capability. Nowadays, every kind of business includes Corporate Social Responsibility (CSR) that could be observed in large organizations mainly known as multinational companies. They are consistently performing ...
1. Corporate Social Responsibility has recently become very valuable for modern business. Companies’ leaders started to realize that CSR might bring the same, or even higher, impact on their main purpose – maximize the profit – rather than conservative ways of developing their product. It is recognized that CSR efforts are more likely to be taken by private companies, both small and big, rather than by public or state ones. The reason for such split is that private businesses have much more “free” money to invest into some charity programs and provide different philanthropic activities (Rangan, Chase, & Karim, 2012, 3). Afterwards, ...
Corporate Social Responsibility & Reputation Risk
CSR may be defined as the long-term commitment of firm to follow business ethics and economic development at the same time, and to take care of all the stakeholders in the business environment including employees, investors, customers, society, culture, etc (Worthington, Ram & Jones,). CSR brings business and environment on the same page to contribute positively towards societal well-being (Kotler & Lee).
Reputation is widely defined concept of shared social notions spreading across the dimensions of economics and strategic management (Scott and Walsham). According to Fomburn (1996) who described reputation as a strategic asset benefitting the firm tangibly by lowering cost ...
Introduction
Many businesses are adopting the elements of corporate citizenship and corporate social responsibility (CSR) in their attempt to meet both organizational and local community needs. All over the world, companies have come to the realization that CSR has the potential of enhancing business competitiveness. Traditionally, the tourism and travel sector have tended to concentrate on short-term objectives by focusing on financial gains, leaving the local communities to bear the consequences of tourism and travel activities. As a result, the host communities have assumed responsibility for sustainable development instead of the business. However, this has changed since the 1980s with tourism ...
- Integrated Reporting
Integrated Reporting (IR) is a contemporary social managerial process where organizations get in the process of communicating how they create value including how they create impact economically, socially and environmentally (Busco et al, 2013). In the recent past, the way organizations report their performances is being redefined in the areas of capital creation, accountability and value creation. Integrated reporting defines what companies report, the types of capital invested and its effects, and the audience of such reports. In addition, it includes the social and environmental impact of the organization.
The International Integrated Reporting Council (IIRC) asserts that, integrated reporting has ...
Arguably, the responsibility of businesses and corporations has in the past been to increase shareholders value as well as making money. This implies that the main objective of the corporation is to focus on financial responsibility. Nowadays, this is not the case; multinational enterprises have expanded on its responsibilities to incorporate social responsibility. Certainly, the corporate responsibility for communities, environment, ethical practices, as well as working conditions has taken hold and gained tremendous momentum in various multinational enterprises. This new force within enterprises is known as CSR (corporate social responsibility). It is sometimes referred to Triple Bottom Line, implying ...
1. Examine Apple’s current position on the company’s ethical and social responsibilities, and determine whether or not the company has met these responsibilities. Provide two (2) examples that support your position.
In contemporary and competitive business environment, corporate social responsibility becomes integrated part of the companies’ marketing strategy. Companies across the world are emphasizing on corporate social responsibility to gain competitive advantage and to develop positive image. Apple is also fulfilling its economic, legal, social and ethical responsibilities by adopting contemporary processes and implementing strict standards. Apple was established in the year 1976 by Steve Jobs, ...
About Google Corporate Social Responsibility & Strategy
The globally renowned Google brings innovation not only in the IT world but also in the corporate social responsibility (CSR) programs. The company develops CSR programs throughout the world, striving to make the world a better place by improving the livelihood, education and sustainability in small and global communities.
Google’s involvement in the community implies active education for developing the conservation and sustainability of local resources through the use of technology. Through Google Impact program, various contests addressed to nonprofit organizations encourage them to come with innovative solutions for helping their communities, by awarding with money the most ...
Vision and Mission Statement Comparison: Hilton and Marriott Hotels
Introduction
The objective of this document is to compare and contrast the vision and mission statement of two industry leaders in the hospitality sector: Hilton Worldwide and Marriott Hotel Group. Well-formulated and effectively supported by the communication and marketing elements, generic strategy is the key for sustainable development and Brand reputation. Both companies are exemplary businesses, proving with their experience and history strong alignment of corporate values and strategy with the external environment. Hilton business model differs significantly from Marriott Hotels, which helps to understand the underpinning principles of their communication strategy with stakeholders (Peng, 2014). First of all ...
Benefits and Dangers of Corporate Social Responsibility
Over the years, corporate social responsibility has become a core issue in the business fields and more so in business reporting. It takes a very broad definition and according to David et al. (2008, pp. 10) it involves the relationship between international companies, the government of countries and the respective citizens. It is specifically concerned with the relationship between a company and the surrounding or local community in which the business is established. Furthermore, corporate social responsibility is concerned with the relationship between the company and all its stakeholders.
Zairi, (2000, pp173), broadens this perspective by outlining that corporate social responsibility ...
Summary of Chapter 9-Corporate Social Responsibility
Introduction
Observing good ethics in business is essentially beneficial. Corporate social responsibility (CSR) mainly involves the activities of the business towards especially in relation to its external environment. Corporate social responsibility involves the activities of the business to take care of the environment and its stakeholders. Investing in programs for the fostering environmental conservation and the welfare of the people is a strategy that helps a business to become well established in the market (Trevin˜o and Nelson 322). This paper summarizes chapter 9 of the book Managing Business Ethics Trevin˜o and Nelson on Corporate social responsibility.
The corporate ...
Arguably, business in the 21st century has undergone tremendous changes. As a matter of fact, businesses have implemented various tactics that will make them achieve competitive advantage and develop a strong relationship with the society. The issues of sustainable development have been discussed since Earth Summit in 1992. The report ‘Beyond Rio’ led to a lot of challenges in the business world, to individuals, as well as the government. The main concerns of the meeting at Rio were to document the New Zealand’s Environmental record (Larry, 2003). The interface, linkages and relationship between society and business arise because of inception, nevertheless, for ...
Introduction and situational analysis. Today, one of the current epidemics facing the world, and more so America is Obesity. Many factors lead to obesity, such as genes and family history, health conditions, medicines, emotional factors, pregnancy, lack of sleep, environment, lifestyle and poor nutrition. However, the elements that seem to be the main instigator in the rise of obesity are the latter. In today’s fast paced society, the convenience of fast food has taken precedence over preparing a balanced meal. The media and the government have also latched on to the idea that fast food restaurants are the major ...
Corporate social responsibility (CSR) is an initiative to take responsibility for any effects to the environment caused by the company. It can also be defined as the continuous commitment by a business to behave ethically to contribute to economic development while improving the quality of life of the employees, their families and the community and society at large. The company, therefore, in this case involves itself in actions for the good of the society, past the interests of the firm and legal requirements. Corporate social responsibility may include environmental care and safeguard, fair trade and community service, charity outreaches and ...
Although Nike’s corporate social responsibility is quite reasonable, it has recently been in response to emerging crises rather than for prevention Nike’s CSR policies are mainly breached by contracted industries where oversight is weak (Paul Snell, 2012). Most of Nike’s products are manufactured through autonomous contractors including in developing countries like Taiwan, Mexico and Korea where workers rights are disregarded and labor laws broken with impunity. Cases have been reported contracted manager threaten employees with discharge, with some going as far as physical assault if workers join labor unions (Nike Inc., 2012)
Nike has been ...
Question # 1
The cause related marketing is an activity in the business that commercializes it with charities or causes to have a partnership with each other. This ‘cause related marketing’ is the way to market the organizational image, services or products to earn the mutual benefits. It would be beneficent to get involved in the cause related marketing. Although, the main reason to involve in it is not philanthropy. In order to get benefits on the contrary business, it links with the charities and benefits to consumers.
CRM is based on the both company social cause as well as for the ...
Corporate governance relies on how capable management and the board are in coordinating the interests of constituents who comprise of employees, shareholders and the community (Freeman, 1984; Adams and Ferreira, 2007, pp.220). In recent years, the issue of shareholder primacy has brought about a debate on whether company management should focus on shareholder wealth maximization or should also encompass other constituents. Managers should aim at fulfilling their obligations to an constituents and as such should not leave their personal values at home.
Kluckhohn (1951, pp.389) defines values as desirable concepts that guide individuals in the selection of actions, evaluation ...
1.0 Introduction
The explosion of British Petroleum’s (BP’s) Macondo well in the deep waters of the Gulf of Mexico on the 20th of April the year 2010 is by far the largest accidental oil spill ever to be experienced in the universe. The fact that the oil spill occurred in a record period of three months demonstrates the magnitude of the spill. In fact, empirical evidence has ascertained that the oil spill as a result of the explosion far exceeds the one that was experienced as result of the combined effects of the Ixtoc blow out of the ...
Introduction
The present paper evaluates Corporate Social Responsibility activities of Dunkin Brand Group. Therefore, the current corporate social responsibility activities undertaken by Dunkin Brand Group are evaluated applying CSR model, theory, and concepts. The main objective of the paper is to assess how effectively Dunkin Brand Group manages CSR activities to respond to the needs of its external and internal stakeholders.
Company Profile
Dunkin Brand Group is an American brand, which operates two quick service restaurants that are Dunkin Donut and Baskin Robbins brands. The company manages franchising, licensing, and development of restaurants across the globe. Currently, the company operates in four ...
Business
Apple’s Current Position on Company’s Ethical and Social Responsibilities
Valentine and Fleischman (2008) stated that attention to ethics and corporate social responsibility (CSR) is essential because recent scandals suggest that the business values of a certain company are declining. In the case of Apple Inc., the new CEO in the person of Mr. Tim Cook is confronted with a major ethical dilemma in Wuhan, China where some of their workers threatened to commit suicide as a form of protest for the inhumane working conditions at Foxconn. Foxconn is a company that is based in Taiwan and it is one of ...
Introduction
The functions of marketing are very essential for the sake of an organization, as far as brining economic and non economic chances is concerned. Every organization in this world is trying to mobilize their operations in different places for their future effectiveness and strategic well being; however there are only few of them which will be getting extra apprehension from this action (Forsyth, 2010).
Such mobilization and enhancement has been referred as the Going Global, which is currently emerging as the most important elements for an entity. There are certain functions that gives an indemnity to a company that ...
Executive Summary for ConocoPhillips
ConocoPhillips is an American multinational dealing with energy. The Houston, Texas-based company ranks among the world’s Fortune 500 companies and is the world’s largest independent pure-play exploration and production companies. The company explores for, produces, transports and markets bitumen, Natural Gas Liquids (NGLs), Liquefied natural Gas (LNG) and crude oil around the world. ConocoPhillips came into being following the merger of Phillips Petroleum Company and Conoco Inc. in 2002. In 2012, the company had a revenue of US$62 billion, more than 16,900 employees and was producing about 1.6 million barrels of oil per day. It currently ...
Introduction
FedEx Corporation is a Delaware corporation, incorporated October 2, 1997. The company was originally called FDX Corporation and in 1998, the company acquired Caliber Systems Inc. With this acquisition, the company who was still using the name FDX began offering services that included express shipping, small-package ground service delivery, expedited shipping services, a less-than-truckload freight service in the Western areas of the US, transportation services in the Caribbean and logistics and technology solution. In the year 2000, FDX officially changed its name to FedEx Corporation. Also in the same year, FedEx purchased Tower Group International, which was a provider of logistics services ...
Abstract
Google was established in 1996 when founders, Sergey Brin and Larry page, started it as a search engine to rank websites. They modified the search engine and later on decided to register the company in 1997 under the domain google.com. The corporation was formed the following year. Over the years, Google has developed into one of the best managed companies not only in the U.S.A but also in the entire world. Recently, the company was ranked as the best managed and one whose employees were the most satisfied. Google’s management has engaged in CSR, sustainable practices, embraced diversity and ...
Is the Business of business simply to generate profits, or is it to fulfil other societal objectives?
The term business or corporate social responsibility has a deep meaning including business ethics, business citizenship, commercial liability, and sustainability. As clearly commented by Carroll, CSR has surely become a “front – burner” in the business community (P. 27l). When the term “social responsibility” of the business sector gets discussed in professional parlence, it is not only the commercial achievement of success. Rather it is the achievement of success by the company by way of legal, ethical, commercial and other related expectations of the society. Thus, the company or the business has to make appropriate decisions that balance the ...
Marks & Spencers (M&S) Strategic Issue and Options
Marks & Spencers (M&S) is one of the largest multi-channel retailers in the world with over 120 years history. The company operates in 50 countries, including Western and Eastern Europe, Asia and Southeast Asia regions and employs over 82, 000 individuals worldwide. The company has been experiencing fast growth in all three segments, food, clothes and home products, based on its core strategic directions of organic growth in the UK and other European markets. Current strategy of the organization is based on five pillars: values, quality, service, innovation and trust (M&S, 2013). These founding values build on the organizational mission ...
Abstract
Increasingly complex international business environment calls attention for sustainable practices not only within internal landscape of the companies, but across various elements of its supply chain. Shared value and integrated supply chain take more and more space in strategic planning and long-term investment portfolio of large multinational corporations. Aircraft manufacturing is in the heart of these challenges. With that in mind, the document focuses on the analysis and evaluation of general challenges of Supply Chain optimization by looking at six elements of Boeing BBJ division supply chain: supply chain management and sustainability, strategic capacity management, global sourcing and procurement, ...
[Institution Title]
Organizations rely on the use of competency models because for several years it has been proven effective in its purpose of identifying skills and qualities needed in the completion of the task they need at the organization. However, while it has proven its success some organizations still prefer to customize their competency model instead of adapting a traditional model. One perfect example of this is AT&T. From observing the performance of AT&T it can be gathered that customizing the competency model can also serve the advantage of the organization. According to a study conducted in 2005 by Dave ...
The Company that I have selected is Microsoft Corporation as a sample organization that displays social responsibility. According to Forbes Magazine’s Top Ten companies that display Corporate Social Responsibility (CSR), Microsoft ranked number 1. In addition, it was not only Forbes that named an organization as number one, but also other organizations gave recognition to the brand of CSR Microsoft offers. In 2013, it was published in an online website TechNet about the CSR efforts of the organization. The corporation’s positive influence in communities such as the YouthPark and the 30th Employee Giving Campaign were highlighted. Both the ...
Introduction
The success of the generic strategy as the planning function of the organization depends on the organization capability and capacity to organize and implement this strategy. At the organizing and implementation stage, the marketing function plays an important role and advertisement plan is essential for the maintaining and growing the sales volume of specific target product lines. Additionally, any advertisement campaign, focusing on product promotion should always have an indirect objective to reinforce, introduce and explain the brand and its image to the customers and other stakeholders. The objective of this document is to develop an advertisement plan for ...
Chapter 1: The Corporation and Its Stakeholders
Abstract
Business and the society are interrelated enterprises that work together to achieve their desired goals and objectives. Members of the society engage in business activities in their daily endeavors through being social. We engage between each other through products and currencies in which we interact with each other. All over the world, organizations are created by human beings, which make it relative to the society, but separated by boundaries. As mentioned in the textbook “business activities impact other activities in society and actions by various social actors and governments continuously affect business.” Theories have been used to ...
Background
Boston Consulting group is a management consulting firm operating globally. It is considered to be the world’s leading in business strategy and advisor. Interestingly, the firm was established in 1963 by Bruce D. Henderson a previous Bible salesman (BCG, 2013). The firm has more than 75 offices all over the world located in 43 countries. It has partnered with clients from the public, private and the non-profit organizations. This is meant to help them realize the opportunities with the highest values as well as addressing their challenges and help transform the organizations. This calls for sound corporate social responsibility practices ...
Organizational Change and Strategic Perspective
In case of Zynga Inc. the period from 1999 to 2002 was a period of significant change. The main reason for this change is the fact that globalization as well as the internet boom came around at this point of time and the awareness and fashion of social networking came across at this time. In case of Zynga, it being an online firm, these factors are extremely important for them (Pearce, 2009).
If the firm had used a zoomed in perspective, they would have considered the risks associated with globalization and online businesses. If they had used a zoomed out perspective, ...
On September 13, 1970, New York Times Magazine published Milton Friedman's article, "The Social Responsibility of Business is to Increase its Profits". Concluding his article with a quote from his book, Capitalism and Freedom, Friedman states, "there is one and only one social responsibility of business – to use it(s) resources and engage in activities designed to increase its profits so long as it stays within the rules of the game, which is to say, engages in open and free competition without deception or fraud". His statement connotes that anyone who does anything concerning the business that falls beyond the ...
GE Healthcare’s Venue 40 changed the healthcare industry and allowed the company to bring healthcare to developing markets that were otherwise not accessible without a product that could be used with little to no training. Unlike the more expensive imaging devices such as CT and MRI, Ultrasound (US) offers detailed image quality at a fraction of the cost. US is also simple to use which makes it easy prey for non-healthcare practitioners that have non-treatment purposes as its intended use.
The Venue 40 is portable and lacks knobs, keyboards and other germ collecting surfaces, therefore, making it ideal for ...
Introduction
The Journal of Banking and Finance (JBF) essentially undertakes the mandate of publishing both the empirical and theoretical research, it doesn’t publish any other research but rather those within the span of finance and banking. Its main objective as stated within the scope of their mission is fundamentally to ascertain a flow and availability of research that pertains to capital, money, and operations of the financial institutions. Ensuing the fact that this journal accomplishes the mandate of assuring a continued flow of research materials about banking and finance, recent articles from this journal will be analyzed to deduce trends and essentially ...
Corporate social responsibility which is also referred to as social citizenship is running a business in a way that accounts for its environmental social impacts. In this way, the business goes beyond what it is required of it by regulatory provision and commits itself to developing and reasonably implementing policies that incorporate responsible activities into usual business operations. Businesses choose to spend on welfare programs that may benefit employees, the public, customers and share holders. This comes with some financial cost but apart from benefiting the target group, the businesses also benefit from such programs. Company’s efforts to role CSR ...
Values, morals, and ethics have become quite important these days as employees concerns have gained equal importance as organizational policies and objectives. Decisions in human resource management do affect jobs of employees and future prospects, and managers frequently face ethical dilemmas and moral concerns. This paper describes ethical and moral unease that leaders face in performance evaluations. The author has also discussed the application of ethically responsible management practices in performing assessments.
The biggest dilemma with evaluations is that they are subjective and managers, often, tend to mix personal feelings while conducting evaluations. Theoretically, measurement should be based ...
Introduction
With a continuous change in the external environment, the interaction between the businesses and the society is evolving. There is an increased importance of corporate social responsibility so as to enable business enterprises to contribute towards the society.
British Petroleum (BP): Nature, Structure and Products
BP previously named British Petroleum is a widely known British multinational oil and gas company. It holds one of the coveted positions among the six oil and gas "super majors". As per current data on market capitalization it is the fifth-largest energy company, judging by 2012 revenues, it is fifth-largest company globally and measuring by 2012 production it is the sixth largest oil ...
Introduction
Organizations are made to earn economic profit with the help of effective strategies and with the help of effectiveness; the field of prosperity is one of them. Businesses are always made to earn economic profit with the help of different strategies in particular and with the help of adherence with the ethical stance and standards, organizations can enhance their productivity and effectiveness in particular. When it comes to organizations, then there are certain aspects that deem essential and effective for the sake of an entity and Business Ethics are some of the essential aspects .
The ethical values of ...
In the modern era, the stakeholder theory proponents argue that each company has a responsibility towards the society which is referred to as the corporate social responsibility or the corporate citizenship. This involves all the legal, ethical, economic as well as philanthropic expectations of the society. The firm needs to sustain over the long run; must comply with the legal and ethical expectations while conducting its business; while ensuring that its activities are aligned with the social values and norms. Being socially responsible means that the firm engages its stakeholders to focus on mutual goals. But the most important aspect ...
Introduction
Public perceptions are more important than anything else now. It is for this reason that successful corporate world do not have concern with only their profits but they have to take part in various social activities also. Global organizations have to meet up with the international standards of business ethics as well. The corporate social responsibility thought first came in to being in 1960s and now it aims at serving and taking care of the environment, communities, workforce, and governance. An organization with a CSR label is believed to behave ethically. However, there is a little difference in the concepts of ...
Part I. Hydraulic Fracking
The term Hydraulic Fracking (or Fracking for short) is a method of extracting natural gas from layers of rock shale . Shale rock is one of the most abundant types of sedimentary rock. It is formed from when silt and clay-sized minerals are compressed, earning the term “mud stones”. Shale is made up of many think layers and when the rock splits, it splits into think pieces along these layers . An unconventional oil deposit, shale rock can contain organic kerogen materials (up to 1/3 of the rock’s mass). This material can produce liquid and/or gaseous hydrocarbons but the shale must ...
SuperSize Me Case Study
Introduction and situational analysis
Impacts on the products and goods produced by firms and corporate impacts the daily living of the consequential consumers. To avert and curb the outcomes on these negative impacts firms are embracing the essence of establishing and maintaining the benefits of CSR or the Corporate Social Responsibility. In reference to the outcomes that are costing consumers hefty amounts on medical bills, firms are establishing awareness on the need to facilitate healthy leaving through availing of information on healthy diets. The intriguing factors that underline the essentiality of the issue on Corporate and consumer relationship ...
Ethics refer to the underlying principles of an individual, group or a company. They are a framework of measures providing a sense of direction. Ethics ensure that an individual, group or company achieves a mission, vision or goals. They bind people teams together by governing behavior and actions, as well as avoidance from deviation of a desired strategic path (Rendtorff, 2009).
Social responsibility, on the other hand, implies means of business performance in meeting societal expectations or obligations. Such means may involve avoidance of activities that may be harmful to society such as dumping or environmental conservation measures, which ensure sustainability. Most activities ...
BUSINESS STRATEGY QUESTIONS
- How does SWOT analysis reflect the basic strategic management process?
The SWOT analysis reflects the basic strategic management process since it outlines the company’s strengths, weaknesses, opportunities, and threats in order for the company to plot its most effective moves or strategy in order to succeed. (Thompson, Strickland, & Gamble, 2010) The basic strategic management process enables the management of the company to select the best combinations of strategies which will make their organization to perform better. It is reflected by the SWOT analysis in the sense that the listing of the company’s strengths, weaknesses, opportunities, ...
- Use at least five (5) quality references. Note: Wikipedia and other Websites do not quality as academic resources.
Introduction
Apple is a US company whose business is the design, development and marketing of personal computers, portable digital music players, media devices, cellular phones and other personal electronic devices. Apple also develops and markets software, software services, networking services and solutions, peripheral equipment, and internet applications. The company is one of the most recognized consumer brands in the world and is poised to become the first trillion dollar company of the world. The Apple brand is so strong that it already commands a ...
All the organizations grow similar to the living organism and so they also have life cycles. First of all, the organization is established or it is born; here, the product is made by the company which is this case was sportswear by Nike as they invested their money. Then the next stage is of growth where the organization develops but it is through several methods of advertisings as the company and its products are introduced into the market until it reaches the level of maturity. Maturity is the stage where no further growth can be made and from onwards ...
Ethics can be described as conduct, behaviour, principles or values which are morally upright in the society. These principles are used to govern and control a group of people, individuals or certain activities that are undertaken. In marketing, ethics is important in protecting consumers and other stakeholders in an industry or a company.
There are different approaches or ethical perspectives that exist. To begin with, the utilitarian perspective describes the best ethical action as the action that provides maximum good for the greatest number of people. For example, mangers come up with policies that are aimed at benefiting majority of ...
Bing is a large company that generates high profits for Microsoft. The reason for the company’s profitability is the hard working and cooperation of its IT employees. The intention of the company is to adopt strong CSR strategies to show its commitment and efforts required by the people in society. The company has to improve its reputation in the market. It has to practice some CSR strategies to show the public that the company is working for the prosperity and progress of the society. The marketing team of the company is looking for some strategies that could be used for ...
The company chosen for the purpose of the assignment is Sony Corporation. Sony offers its consumers variety of product in Consumer Products and Devices (Official website of Sony, n.d.). Sony Corporation had an undying reputation of providing the best quality. Consumers consider the brand to be reliable and of high quality.
The major factor for which an effective operations management is important for an organization is to improve the productivity and to meet the competitive priorities of the customers. This in turn improves the efficiency of the organization.
The quality management approach at Sony is not only ...
Samsung is a giant conglomerate that operates as a large group of companies; among them is Samsung Electronics, Samsung Telecommunications, Samsung Engineering and Samsung Construction among others. The analysis here will focus on business and marketing strategies of Samsung Electronics. It is a well-known and a very common brand in the electronics business worldwide seventy percent of any consumer electronics and mobile devices are from this global leader, thanks to their vibrant dynamics.
Recently the company has been so dynamic in its production of their electronic devices. Basically, focus has been on the consumer electronics range and more dynamically the handheld devices, ...
Introduction
For a long time, Apple was not so much involved in activities aligned with corporate social responsibilities. This is so because Steve Jobs, who was the CEO of the time, maintained that it was far much better to equip the members of the public with technology of the best quality rather than issuing financial grants to charity. However, a change in Apple’s vision under the leadership of Tim Cook saw them company change its vision. As such, the Apple Corporation has undertaken a number of ethical as well as corporate responsibilities. Additionally, the company has employed the use of several marketing ...
Analysis on Nintendo
Introduction
Shareholders play a critical role in defining the performance, growth and development of the firm in the regional and global market. The stakeholders are key players who have put a lot of resources into the organization. The company’s growth is determined by the efforts that the shareholders put to ensure that there are enough resources. The objectives can only be achieved through the efforts of the shareholders. This is evident through the success that various organizations have due to the relevant changes that are made in operations that are influenced by the shareholders. This article will be an ...