Introduction
Competitiveness both in terms of product and or service quality and pricing can spell the different between a continuously growing business and a stagnant one that is ready for some downsizing. Naturally, businesses who know how to market their product well by setting the prices right and making sure that the customers get the highest value that they deserve in terms of quality are the ones that would most likely thrive. Their market share would naturally be higher compared to companies that offer poor value propositions in terms of pricing and product and or service quality. This principle, in fact, applies ...