McDonaldization College Essays Samples For Students

McDonaldization is a term utilized by sociologist George Ritzer within his book, The McDonaldization of Society (1993). He clarifies that it is showed when a society adopts the attributes of a fast-food restaurant. McDonaldization is a re-conceptualization of legitimization, or moving from customary to judicious modes of thought, and experimental management. Where Max Weber utilized the model of the organization to speak to the direction of this evolving public opinion, Ritzer sees the fast-food trend as having turn into a more illustrative contemporary standard.
In contemporary public opinion, the idea of McDonaldization is picking up consideration in diverse perspectives, for example, culture. McDonaldization ...

What is McDonaldization of the society?

The recent past has experienced a significant emergence if various sociological phenomenon’s that have and continue to have a colossal impact on society. McDonaldization occurs as one of the most pertinent sociological phenomenon that has evolved into an issue of concern in the society. In fact, the topic on McDonaldization is perhaps one of the most equivocal topics of all time. While much has been hypothesized and documented regarding the concept of McDonaldization, it is of the essence to note that this concept connotes the process by which the culture of fast food restaurants has generated immense adoration from various ...

The Mcdonaldization of Society

George Ritzer describes a sociological trend that was taking root in the American society in his book titled ‘The McDonaldization of society’. He defines this trend as the process of rationalization, and in this case, taken to extreme levels. The process of rationalization is defined as replacing logically reliable and consistently applied rules with illogical ones to meet a short term goal . The process involves breaking down tasks into smallest possible tasks and determining the single most efficient way of performing the tasks. The rest of the methods are considered inefficient and thus discarded. The method identified is considered to be ...

McDonaldization concept was first put into application by Henry Ford in his assembly line so as to increase the production of automobiles. This concept was then later applied by George Ritzer to express sociological events in society. The concept is used to refer to the replacement of sensibly consistent rules for traditional or rather irrational rules. In other words McDonaldization is a rationalization process at acute levels. To be more specific, according to George Ritzer it is the process that has led to the principles of fast-food restaurant dominating most sectors of the American society and the entire world at ...

The mechanistic structure comprises a bureaucratic or hierarchical arrangement with formalised practices or procedures along with centralised authority and focuses on control and specialisation. Mechanistic structures are rigid and excessively authoritative with emphasis on power and chain of command. Conversely, organic structures are more flexible, open, and informal as compared to mechanistic structures and encourage employee involvement and input. Organic structures are more practical as compared to mechanistic structures in a rapidly changing business environment of the modern world mainly because of the flexibility. The mechanistic structures offset the creativity, flexibility, and autonomy required in the contemporary world to ...

In a way, online dating has become a McDonaldized form of dating especially for the young people in the society. It has presented a manner in which the young can effectively hangout and possibly "hookup" without the hustles and tussles often involved in searching for a mate. This means that the concept of dating has been highly streamlined with the internet. Thanks to the online dating sites such as match.com, hundreds of couples have been brought together. The first component of online dating as a McDonaldization is efficiency. Here, within just a single click of a computer button, an ...

The five dominant principles of the process of McDonaldization are predictability, efficiency, increased control, the irrationality of rationality, and calculability. The author Ritzer George uses various elements of Max Weber’s work to evaluate and discuss the process of McDonaldization in contemporary societies (Ritzer 14).
Efficiency: Efficiency is a principle that deals with the process of achieving a specific goal in a rapid manner and with the least effort or cost. The notion of efficiency is specific to the interests of businesses; however, it is also beneficial to the customer. Examples of efficient processes include self-service gasoline, salad bars, ...

The term McDonaldization refers to the process of systemizing jobs and job processes to maximize efficiency and uniformity. The concept has been made popular by the fast food industry, but has also been applied in other industries such as manufacturing and customer service call centers. In a way, it has also been expanded to include consumer behavior as well as employee behavior. This paper is a quick look at why McDonaldization seems to appeal to so many people and if this is good for society as a whole.
McDonaldization seems to be popular because it allows so many young ...

The McDonaldization of the society involves that changes in economics, management and the sociology of the community to the extent that it has become a part of the modern culture (Stillman, 2003, p. 108). The principles of McDonaldization directly conflicts with the “mom and pop” stores and consequently hurts the traditional business set up. The following are some of the ways McDonaldization affects the regular businesses.
The first is the stiff competition. The presence of large stores in many parts of the world changes the customer preferences. The clients’ consumption behaviors changes leads to reduced clients or customers to ...

1. Capitalists and workers.

An age-long conflict.

Revolution as the only means of fighting social inequality.
Result of revolution.
According to Karl Marx, social inequality results from the fact that human society is comprised of two basic social classes – capitalists and workers. Capitalists own the means of production that are used to produce wealth, namely plants, factories, equipment etc. Capitalists use workers to enrich themselves by exploiting their work. In other words, they pay them just enough to have an accommodation, food and other necessary things for survival, while the majority of profits goes to capitalists. Marx traced the history of cohabitation ...

Mc Donald’s has definitely emerged as one of the major food giants in Hong Kong, and the success matters a lot, considering the fact that the food culture and traditional eating habits in China were very different a few decades ago and therefore it was quite hard to imagine a company like Mc Donald’s becoming successful with its extremely westernized menu. In actual fact, the hypothesis developed by Mc Donald’s marketing would have been quite different from the actual consumer response which is received, and although in the land of Dim-Sums and Manchurians it would have been difficult to ...

Marketing and consumption decisions

Introduction
Marketing entails the process through which groups and individuals obtain what they want and need by exchanging and creating products and value with others (Same, 2012). Thus, marketing is the process of delivering customer satisfaction at a profit. The objective of marketing is to satisfy the needs and wants of a customer better than the competitor. There are a variety of activities that are involved in marketing. These activities include identifying the needs of the customers, designing of the product, promotion of the products or services benefits with the aim of motivating purchase, pricing and ensuring they are ...

The world today is waking up to the realization that pollution of the environment has become costly. It is for that reason that there is an effort to embrace better options that going to this problem. When it comes to the use of energy biofuels, have been lauded as the best mitigation to deal with the overexploitation of fossil fuels that are in return leading to the over pollution of the environment that has led to global warming. If fossil fuels are going to be substituted with biofuels in the transport industry, there will be a considerable reduction in ...

Introduction

It is moot question whether Western countries dominate the less developed nations in production and distribution of cultural products or if that domineering force has taken a beating in the changing face of the world. While proponents of cultural imperialism argue in favor of the Western hegemony, opponents have several examples hinting at the receding power of Western nations.
Succinctly, it is a conceptual divide among scholars that make it an interesting topic to explore and discuss. The paper describes both sides of the coin, i.e., the views of supporters as well as the opponents. Having analyzed both perceptions, ...

We can understand clearly now what macdonaldization actually is so the question that now has to pop up is; what is the effect of macdonaldization in our society? Unfortunately, we encounter a problem right here. The worry is that since the concept of how common the fast food has become in our society has gained so much popularity to date that in order to observe the impacts of macdonaldization itself, we have to study a society where fast food does not prevail. We have been fortunate enough to find at least one such setup amongst us. In the news, ...

Nowadays in the 21st society globalisation is such inevitable thing that it affects everyone in any part of the word. I am not an exception, especially as the world citizen who travels and lives around the world. Recently there were many activities in my life that somehow were linked to globalization, however for this assignment I chose the activities related to travelling.
I am the international student, recently I had the chance to travel to New York City, and I saw the way our society is globalized. I lived for couple of months in Toronto, Ontario Canada couple of ...

- What is the thesis of this video and article?
The thesis of the video and the article is that human activity is the most likely cause of global warming observed since 1950s.
- Describe the use of ethos in this argument.
Ethos appeal to ethics, and serve as a means of convincing the audience of the credibility or character of the persuader. The article and the video cite universal agreement among climate scientists that human activity is the major cause of global warming observed since the 1950s (Hennen, Miller & McLaughlin, 2013). These scientists come from all ...

1. Describe the various group conformity research projects on pages 102 thru 104 and the issues raised in each project.

There are four projects on group conformity discussed in text: by Solomon Asch, Stanley Milgram, Philip Zimbardo and Irving Janis. The first, Asch’s, study demonstrated the power of group influence on individuals by showing that 37 percent of the study participants agreed to wrong statements of the group. When answering the same questions alone, the percent of wrong answers was equal to one. Thus, it was proven that people tend to agree to clearly wrong statements and decisions ...