Introduction
Coca-Cola boasts a very rich advertising history with over one hundred years of print advertising and over one hundred promotional advertisements. Coca-Cola has not only been among the leaders in the soft drinks industry with the over 500 brands it has today and selling 1.7 billion drinks in a single day. The company has made numerous strides since its inception in May 1886. The company was incepted by an Atlanta-based pharmacist who sold the syrup that now makes the beverage as a soda fountain and his partner, Mr. Robinson suggested that they brand it Coca-Cola as he felt that ...