Surrey College Essays Samples For Students

INTRODUCTION

Globalization has impacted the world economy positively; this has in turn increased the multinational corporations in a large way. Consequently, this has increased the migration of human resources across the globe. Therefore, in order for Europe to continue in business competitiveness with other world business organizations, there is a need for them to fetch the right human capital for their business ventures. Effective cross cultural management is important and communication within countries is critical for one to work efficiently to form a strong global union. We face cross cultural practices in our day to day life. However, in this dissertation we shall major ...

RESEARCH PAPER ON BUSINESS ENVIRONMENT: EASY JET

Easy jet is a British airline based at Lurton Airport. It began its operations in 1995 as a two-route airline. Since then it has grown to be recognized as one of Britain’s largest airline. This classification is based on number of passengers it handles and the level of sophistication of its equipment and airplanes combined with its excellent services. It is one of the airlines credited with revolutionizing the air business in Europe. This is because of its low-cost strategy that became appealing to the customers within a short period while also the airline made great profits. Easy jet has experienced ...

Business Strategy

Strategic Alliances: A Critical Analysis of Successful Alliances toward Knowledge Creation and Management
Introduction
Going beyond the current trends in the business literature on strategic alliances, this paper explores ways strategic alliances are helping organizational firms gain competitive edge, more particularly through opening the access to markets and eventually in the creation of knowledge. This is followed by analysis of issues surrounding strategic alliances, current business examples and challenges faced by organizations that form alliances. Finally, we conclude with a brief take on the future of strategic partnership and knowledge creation research.

The Meaning of Strategic Alliance

Since becoming a trend three decades ago, ...

Business Strategy

Strategic Alliances: A Critical Analysis of Successful Alliances toward Knowledge Creation and Management
Introduction
In today’s business landscape, creating sustainable value for customers and shareholders requires the initiation of an alliance strategy. Strategic alliances are alternative modes of global business operations that small to large enterprises are considering in order to achieve stronger and more effective market presence. Moreover, alliances are a fact of life for business, which needs to align present and future strategy to current radical technological and structural changes, globalization, and increased competitive pressures (Janczak, 2008). Meanwhile, the issues of trust, partner selection, and the ...

Event name and slogan: “The Smart Small Business” “Start small, Work smart, Grow big”

Event description: To promote its new business loan schemes, a national banking group is hosting a meet-and-greet event for young entrepreneurs and investors. Entrepreneurs between the ages of 18 and 25 will present short films and presentations on the topic “The Smart Small Business”. They will share their stories of setting up a small business in today’s continuously connected world, sometimes using just a smartphone and a little financial help. All attendees will have the opportunity to meet and greet a select group of investors and bank representatives.

Event USP: Young aspiring entrepreneurs get a head-start in their small business ideas.

Event rationale: According to a survey in the UK, the ...