Introduction
Unsustainable corporations simply do not last when they encounter economic, social, and ecological boundaries that dictate what is acceptable or possible. However, switching or creating the sustainable enterprises is quite difficult. Therefore, it is fascinating to witness how new company policies, unrestrained by old habits and vested interests, perform under the challenging circumstances. The incoherent changes in the society today are termed as the New Economy that has risen since the late 90s. The high employment, low inflation, and high growth introduced by the period have led to flawed business plans and excessively optimistic forecasts. This article structures an ...