Introduction
Intense competition and massive creativity characterize the modern business environment. As such, businesses are always on the lookout for ways and means to overcome competition, remain profitable, and have positive impacts on society. Strategic planning and thinking are the best ways that businesses can achieve their goals.
Description of Theories/Core Concepts
Conventional strategic planning concepts are the guides or the plans a business or organization creates to map out how it plans to reach its goals (Collins, 2011). Strategic intent thinking entails ambitious and compelling dream that provides intellectual and emotional energy for people to pursue certain objectives (Collins, 2011).Analysis
Although they are, ...