The Persuaders is a PBS documentary which addresses the questions concerned with how marketers and advertisers are inspiring consumers to buy their product. The fascinating thing about modern consumers is that, supposedly, we have become more intelligent and more self-aware, meaning that it is increasingly difficult to market a product to the discerning consumer. However, what has become more obvious is that advertisers are wising up to this and altering their campaigns and images to suit. Apple, are one such company, who instead of marking their product based on its ability to enable the user to carry around 15,000 songs ...
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Facilities Management in Healthcare
My Role as a Facilities Manager in a New Construction Project
Facilities management plays a major role in clinical operations management. It is an essential component in ensuring that all operations run smoothly. Facilities management improves facility efficiency, service quality, safety and patient satisfaction. It also ensures a clean and healthy environment.
Lucile Packard Children’s Hospital Stanford is planning to construct an improved medical center. The center will increase hospital bed and space. The project is expected to solve several issues facing the hospital such as undersized facilities and safety laws mandated by the state. The project’s ...
- My experience of acting as a branch managers involved a variety of diverse duties to be performed and challenges to be met. It was quite challenging for me to ensure compliance of staff’s performance with all laws and regulations, direct staff’s work and provide on-site leadership. At first sight it seemed to me that facilities manager’s duties are far less important than mine, but then I understood that particularly facilities manager is a person, who organizes the workspace, manages all the services, obtained by the firm and provides directions and control to ensure qualitative performance of facilities support ...
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