Food is normally seen as an engine that drives many societies in the world. It is very hard to find a given food that serves in a given state as their stable meal. Different states seem to have a taste for a given food. A selection of a specific food can never be possible as people within a state come from diverse cultures. People from diverse cultural background always have their own taste and preference. For instance, the people of Arizona are of mixed cultures and different backgrounds. It is difficult to find an official food served in Arizona, but the state is normally symbolized ...
Fast Food Critical Thinkings Samples For Students
13 samples of this type
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According to Schlosser (3), an award winning journalist, in the complex article, Flak Over 'Fast Food Nation' US, he has noted that fast food industry has grown in the recent years. The industry has impacted on the nation’s economy as well as contributing significantly to the nation’s revenue. Most importantly, the production of cheap meals in the fast food restaurants has enabled the busy families; with limited time to prepare daily meals access to ready made foods. In deed the contribution of the cheap meals, ready to consume and well packaged food has lured many and the ...
Response Paper
Response Paper
Messner’s article focuses on outlining the relationship between the consumption of alcohol and modern men’s sport. The central argument in this exposition is that beer and liquor play a critical role in the vicious cycle involving sports, hegemonic masculinity, and alcohol (Messner & de Oca, 2005). On the other hand, Schlosser’s article talks about the American fast food business with particular emphasis on MacDonald’s. The article also describes the relationship that existed between Ray Kroc, founder of McDonald’s, and Walt Disney, founder of the Disney empire. The article assesses the proliferative growth of ...
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How conflicts can change the economic behavior of consumers?
If we consider the fast food from the viewpoint of the conflict theory it is necessary to understand that the conflict in society is inevitable and universal, as it stimulates and develops the changes society for the better. The conflict for fast food is considered primarily on the macro level. Manufacture of food products and all associated with the economy, technology and cooking appliances are woven into human relationships. This is the primary material relations of the social world, rather than abstract economic relations of social labor. As an example we can provide a story of a hockey player ...
Strategic Development and Challenges for McDonald’s
Strategy addresses the why and what of marketing activities. Marketing involves satisfying needs and wants of the customer. The task of any business is to deliver customer value while being socially responsible. In a highly competitive economy with increasingly intelligent buyers, a company can win only by fine tuning its value delivery process and providing superior value. In January 2011, McDonald’s announced that its earnings of fourth quarter in the previous year rose 2.1 percent despite of a slump in December due to extreme weather in U.S. and Europe. The analysts attributed the success of McDonald’s to the “Plan to ...
Both China and India are fast developing into consumer superpower and a large part of the consumers are the youth of both nations. The products mostly bought by this section of consumers from both nations include mainly products purchased for the “Passion” and “Vitality” values i.e. values of thrill and not price based values. Today’s young consumers from these nations focus their expenditure on such consumer products as smart phones, tablets, laptops, clothes, skin care products etc. as can be seen in the following Chinese consumer survey result.
Figure 1 Spending Preferences
Another area of consumption is ...
Management at Taco Bell
Analysis of Two Main Changes in Taco Bell Management Style
Taco Bell was founded in 1946 by Glen Bell. It is a California-based fast food restaurant that specializes in the preparation of Mexican-style fast food. The company has now grown to be the leading Mexican-style restaurant in the USA. The company serves about 35 million customers in a week which is such a commendable number. The company has gone global given that it is not only located in America. The company has got an international presence in countries like Canada, Chile, as well as other European and Asian countries. ...
Marketing and advertising have been used for decades to capture the hearts of society and promote merchandise for sales. Two of the main attractions in advertising are related to younger children. The two main attractions that children are familiar with include McDonalds and Disney. Disney is a booming industry that depends on the younger children for their sales and revenue. The Disney movies and amusement parks are set in a child atmosphere and use their marketing strategies to appeal to the younger generations. Conflict theory is used when marketing Disney because of the competition that involves and the positive ...
Obesity is a major health issue in the United States. Factors that contribute to obesity include behavioral, genetic and environmental. There are a number of environmental factors that contribute to obesity. Usually, people make decisions on their surroundings. For example, an individual might choose to use a car to the store because there are no sidewalks in the neighborhood. The home environment is also a contributing factor. Televisions, computers and mobile devices have resulted in the adoption of a sedentary way of life thus reducing physical activity (Pennings, 2013). The food environment is also a factor. The presence of fast food chains in the neighborhood ...
According to Schlosser (2002), the emergence of the fast-food industry in the US and the subsequent emergence of powerful multibillion dollar food flavoring companies have adversely impacted on the American potato farmers in various ways. The contribution of these large firms to the decline of agriculture in rural American and the ensuing conflicts may well be explained using the sociological conflicts and symbolic interaction theories.
The multinational corporations or companies running America’s most lucrative fast food industry have infiltrated every aspect of traditional agriculture and introduced a modern concept of agribusiness, thus gaining control over the American agriculture, ...
Recently Mars Inc. altered its marketing strategy with the change it made to eliminate artificial colors from its candies. Specifically, the change is slated to take up to a total of five years, however, as of February 2016, the company is moving toward making its food items healthier. The following paper discusses how this change will significantly alter the marketing strategy of Mars Inc.
Correa (2016) comments that the CEO of Mars Inc., Grant F. Reid recently announced that the company plans to "eliminate all artificial colors from [its] human food portfolio [in] as massive undertaking and one that ...
A strong influence can exerted on human health by certain behaviors that increase the chance of developing a wide variety of diseases, and these behaviors are collectively known as behavioral risk factors. Ever since the 1980s, there has been epidemiologic evidence that supports the relationships between various health outcomes caused by particular behaviors. The purpose of this paper is to identify and discuss the reasons why a large portion of Americans smoke cigarettes, eat a very poor diet, and are physically inactive, which are three major behavioral risk factors in the United States.
Cigarette Smoking: Each year, Americans waste a great amount of ...
McDonald’s Marketing Entry
Use of franchise method while entering the market led to creation of proper business profile for years though people claim that other modes of market entry such as joint venture or Licensing Agreement would have worked better for McDonald’s. Application of a different mode of entry by the company would have changed the variables though they might also put the company at risk especially if its entering a new market. Joint ventures would have given neither the partners full performance incentive and probably this would not have given Ray Kroc an opportunity to develop effective marketing strategies which helped the ...
