Introduction
Without hesitation, America had influenced people across the universe in all kinds of the way! Movies, Food, Clothing, Brands, and even sports. The most popular sports in the US include American football, baseball, and basketball. It is also popular in athletics, especially in the short races. It can be said that the US in not bothered on exporting their sports but they uses the platform to find a market to their products by influencing he tastes and preferences across the universe. The US ensures that the export for their products grows by manipulating the popular culture in different nations. The paper will provide insight on the impact of American sports to the rest of the world regarding the economy, education and culture.
Economic Impact of sport in America on the rest of the economy
The thriving sports in America has, directly and indirectly, contributed to the growth of satellite companies in other nations. According to Shipway and Fyall (2013), DSTV and GO TV are perfect examples of well-established satellite television businesses in Africa. The upsurge growth in the GO TVs and DSTV business operations has relied on the sporting activities such as American and association football and basketball (Shipway & Fyall, 2013).The sports fanatic quench among fans to watch the football matches leads to the growth of these satellite companies. These firms offer different packages that are suited to particular social classes in the society. The cheaper packages have lower prices, and they are characterized by a small number of channels. On the other hand, the expensive packages bring all the entire updates on the American football, and they have a lot of television channels (Shipway & Fyall, 2013).
American sports in America has led to increasing in the working class such as bloggers in the rest of the world economies. Kian, Burden, & Shaw (2011) asserts that sports bloggers are playing a critical role in the field of sport journalism. The sports bloggers can post updates and reviews on the different sports leagues in America. These bloggers can monetize their blogs by posting paid adverts related to the American sports. These sports bloggers may accrue more revenue if they subscribe to Google audience to sell the adverts on pay per click and pay per conversion programs (Kian, Burden, & Shaw, 2011). An understanding of the search engine optimizations skills is essential to improve its ranking on search engine results page. The bloggers report thousands of US dollars as a result of posting the results and analysis of the American sports (ibid).
The American sports have reduced the level of unemployment in various nations (Alesina, Glaeser, & Sacerdote, 2006). People have been employed by the companies such as betting firms, media companies, satellite television channels and sports gear printing machines. Many persons have been employed as sports analysts, reporters, editors and writers. Thus, the GDP per capital has increased among the nations, and the individuals feel financially independent (Feng & Humphreys, 2012). The actual output is evident in these areas because the equilibrium is not at full employment. These professionals have alleviated their relatives from their poverty nature. Thus, the standards of living have increased among the people because of the emergence of employment opportunities
American sports has led to increasing the annual turnover of sports betting companies in other nations. Direr (2013) claims that the different sports bookmakers have introduced betting options that are an advantage for the customers. The betting companies can post the daily sports schedules in America on their websites. For instance, the American football has increased the profits for the popular bookmakers such as William Hill and Bet 365 in Europe (Direr, 2013). Nonetheless, the American football has driven the profits of Bet365Naija in Africa by a large margin. The fans have perceived it as fun to gamble their money on the knowledge they have in the American football (ibid).
According to Jarvie (2013), the progress of the American sports has increased the profits for the fashion boutiques that sell the jerseys and sports gears for the famous sportspersons in America. The small business enterprises can charge higher prices for the jerseys because of the huge demand for fans in these nations. Therefore, companies that deal with printing the jerseys can land lucrative contracts that assure them of huge financial success. Therefore, the demand for jerseys leads to a significant hike in profits among the printing and the fashion boutiques (Jarvie, 2013).
The rise in the sports in America provide sponsorships avenues to the leagues in which it telecasts. The American football and basketball matches have increased the revenue for both the sports betting and satellite television firms. These latter companies choose to sponsor different leagues as part of their corporate social responsibility and marketing strategy. Firms such as DSTV have sponsored several African leagues to be able to penetrate the fierce market. Moreover, betting companies such as Bet365naija have signed sponsorship deals with other country football leagues on a long-term (Direr, 2013). The players of these sports teams involved in the league use the spread of the mouth advertising to spread the real visions of the sports betting companies. The profits realized from the sale of the large scale printed jerseys assists in achieving the economic growth of the nation in question (Jarvie, 2013).
Feng & Humphreys (2012) depicts that American sports have increased revenue among the different media companies. The football and basketball fanatics are able to buy the newspapers to update them on the American soccer. The sports fan base from an additional audience that these media companies can target in their strategic plan. The sports fans prefer to purchase newspapers to watching the games on televisions because it is less strenuous. Newspapers such as The Independent prove that they sell millions of copies to the audiences that are based on the American sports. The marginal revenue is above the marginal costs among these banks. Therefore, these firms realizing higher profit potential in a stipulated period that the fans buy the copies (ibid).
Internet undergone revolution in the recent times due to the dynamic technology trends. The internet has made it possible for people from different environs to have a glimpse on the American sports. Persons find it easy to follow the games live via cell phones or computers. The main players that make the internet a hub for crucial information for the sports fans are too many. Television broadcasting coupled with the internet has played a significant role in making the sports live coverage a reality. Since 1990s, the use of the internet has increased at an alarming rate and this has made it the most efficacious channel in promoting sports across the globe. Numerous professional sports leagues have developed their own websites to share updated information to the world. Furthermore, it should also be known that leagues offer online live streaming on computers, phones, tablets , or any other form that allow viewer to watch the sports online solving the geographical barrier. The YouTube also allows people to upload videos or clips about the game taking sports to another level. Other forms of media that are important include Facebook and Twitter (Narayanan et.al, 2012).
Educational impact of sports in America on the rest of the economy
The pupils who participate in the American football tend to improve their focus in education (Khan, 2012). The longer the duration spent on the American sports, the higher the probability to understand the classroom books sources. Vigorous exercise enhances the blood flow to the brain and therefore improves alertness and intellectual functions such as thinking and decision making. The physically active student in American football performs well in math and science (Khan, 2012).
Increased participation in the American sports allows the pupils in other nations to improve their numerical scores. The embrace of American sports in other countries results in lower absenteeism and drop-out among the students in that country. There is a strong association between the student participation in the American sports and the GPA. However, there are some critics that view that the higher grades are due to the low GPA requirements rather than the psychological consequences of participating in sports (Collins, 2014).
Participation in American sports can help student athletes in other countries achieve better academically than the non-athletes. The main reason why the students devote more time on academics is to gain and maintain the approval of their coaches, guardians, and teachers. Playing American sports on a regular basis can facilitate the students to amass college support, as well as academic admission standards, require a minimum GPA score and an entire high school traces (Shipway & Fyall, 2013).
Cultural impact of sports in America on the rest of the economy
Youths in other nations that have a knack for American sports tend to have a lower susceptibility to criminal behavior. Sports consume more time because it involves vigorous training sessions that have strictly adhered to the soccer. Nonetheless, these players lack the ample time to engage in drug abuse and robbery activities. The American sports are sometimes sponsored by the American sportspersons or the stakeholders of the state in question. The youths may sometimes be the party to lead the other people in realizing that the sports are important in restoring the cultural heritage (Arnaud & Riordan, 2013).
American sports influence other cultures to great extents. In the recent past, countries in Europe and other places in the world are adopting the American sports. Therefore, the American cultures have proven to be an extremely exportable commodity. Since time immemorial, the US have remained popular in baseball and American football. These games started in the US and never played in other nations until in the current time. Other nations have found the game exciting and decided to adopt them. Moreover, American soccer has also affected other cultures as players from different countries want to go in the United States to play in the Major League Soccer Confederation that started in 1996. America has succeeded in influencing other cultures because of its economic might, enthusiasm, and ability to charm to common tastes. Therefore, as far as America sports is concerned, the culture of the US will continue to be inflicted in other countries (Arnaud & Riordan, 2013).
Furthermore, the American style has been inflicted to other cultures as a result of American sports. For instance, during a baseball game or super bowl, the commercial activities that take place influences other cultures. Since the US has succeeded in appealing other nations to attend to their sports or watch them online, a lot has been transferred to these cultures. The clothing styles in the US is not present in other cultures, and people are imitating the style to appear relaxed and updated (Jarvie, 2013). It is evident now that people from other countries are wearing jeans, baseball caps, sneakers, and boots, as portrayed in the American culture. The US is taking advantage of sports to popularize their culture and other commodities to the outside world. This is helping them to market their products by using celebrities and the media.
The elucidation above illustrates the power of American sports in influencing the rest of the universe. In the economic platform, the thriving sports in America has, directly and indirectly, contributed to the growth of satellite companies in other nations. Moreover, the field of sports bloggers is growing, firms are being established to handle the sports, and this creates employment for the people. Another economic benefit accrued by the progress of the American sports is the increased profits for the fashion boutiques that sell the jerseys and sports gears for the famous sportspersons in America. The American sports have also had a positive impact on education as students can now participate in games and this improves the functioning of their brain and the body at large. Lastly, the American sports have influenced the cultures in other parts of the world by appealing to masses that have ended adopting US way of life.
References
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