Introduction
Time management is an essential virtue that all professionals should adopt in order to display good results. Time is a resource that enables urgent completion of tasks and satisfaction to clients. Beating deadlines enables clients to have faith in the professional work of companies or individuals. In addition, this measure determines the commitment of a person to fulfil job requirements. This is essential through a range of services or tools, which may support time management systems when completing tasks, projects and goals fulfilling a due date. I believe that the majority of people feel like they have a lot of work to perform and not enough time. Therefore, they blame insufficient time for their poor investments, unachieved objectives, stress, bad interactions and not training their body. It is prudent that wise time management can help professional find the time for what they desire to do or need to accomplish without procrastination.
Significance of time management
Professionals become more industrious using better-quality time management abilities and tools, and can achieve more with limited effort and time. This is because time management can help them reduce unexploited time and vigor. It also helps people become more creative and efficient, which enables them to do the correct thing. This will contribute to desirable outcomes and productivity that facilitates expansion of market and customer base. PR is a sensitive department that requires correct analysis and completion of tasks because it reinforces the reputation of firms (Sandberg 2009, p.132). PR professionals need to ensure that they respond to their clients and other stakeholders in the urgent time possible. This is to avoid bad image displayed to the public for delayed responses or slow completion of orders (Mackenzie 2007, p. 42)
Time management and deadlines in the PR department is vital as it helps the professionals make conscious choices, so they can devote more of their time undertaking things that are significant and treasured to the organization. As the front office, PR professionals need to undertake tasks that are not only ethical, but also valued by all clients who visit their premises (Forsyth 2010, p. 46). This is a proper way to promote the operations of their companies to all prospective business individuals and firms interested in their services or products. Time is a resource that cannot be stored or shared and needs an effective utilization to accomplish single tasks. Another concept of time management and deadlines is that it enables professionals to plan strategies in line setting of priorities (Sandberg 2009, p. 132). This is because when PR professionals do not have any strategy to work with, they do many insignificant things. In addition, lack of time management skills contributes to wastage of economic time and procedures that might lead to unprofessional behavior to respected clients. As a result, working with a time management plan make them realize the things that are more important to the organization. This saves other resources such as finances and working schedules to ensure that everybody performs according to deadlines (Sandberg 2009, p. 148).
I must assure professionals in the PR department that time management helps them follow organized patterns of the organization. This is through observance of time schedules that allocate time limits to all members of the firm. This will increase self-confidence and satisfaction that enables them to undertake challenging tasks. This is because those who work with a time management plan can understand how it feels to beat deadlines at the required time (Forster 2006, p. 224).
List of References
Forster, Mark. (2006). Do It Tomorrow and Other Secrets of Time Management.
Hodder & Stoughton Religious. p. 224.
Forsyth, P. (2010). Successful time management. London, Kogan Page.
Mackenzie, Alec (2007). The Time Trap. AMACOM - A Division of American Management
Association. pp. 41–42. ISBN 081447926X.
Sandberg, Jared (2004). "Though Time-Consuming, To-Do Lists Are a Way of Life".
The Wall Street Journal.
