I acknowledge all of you for coming for this meeting which is very important in many ways. As all of us are aware, we are seeking for ways in which our Nissan firm can develop and diversify in terms of its operation and extension all over the globe. As the chairman of the firm, I am here to present to you strategies that when put in place, our missions will be achieved in the right manner. I believe that this is the desire of you all as the esteemed stakeholders of the Nissan Company. This is why it is important to define the strategies and as you will later see, their connections and involvement with our mission and vision are identified.
It is essential to note that we are surrounded by strong competitors that are out in the same market with us. This is the sole reason behind the development of our business strategy that will give our company a strong foothold in the market. As a matter of fact, there is a plan of action that will channel our organization’s resources. This plan will eventually enable our company to distinguish itself from competitors while on the other hand handling and accomplishing our idiosyncratic objectives (Cavusgil, Knight and Riesenberger 2). The strategy planned contains so much that is important in making our company achieve excellent performance. Our duty at this point is to evaluate and consider our strengths, weaknesses, opportunities and threats that come in the motor industry sector.
Our company’s strategy bears four objectives which include efficiency, effectiveness, flexibility and learning (Cavusgil, Knight and Riesenberger 4). As we may all be aware, a general use of the terms like vision, mission and strategy brings a clear meaning of what our Nissan Company is up to achieving (Hall 40). Our company has got its mission and vision that is the main driver of its operation. As it is known to you, our vision is linked with enriching people’s lives which I believe that will be achieved when our mission statement is given the total consideration and emphasis that it requires. Just as a reminder of the words that are contained in it, our mission statement as Nissan Company is all about providing inimitable and original automotive products and services that distribute superior measurable values to stakeholders.
A connection amongst the three, which is our vision, mission and strategy, comes about as a result of the plans that lie ahead of us waiting for our completion. We are aware that our company has got an ultimate goal to diversify. This aspect introduces our need to integrate pressures that come about globally. We are hence focused on achieving the very best that our competitors would never achieve. In our strategic plan, we have considered scale economy which concentrates on manufacturing our motor in selected locations. This would ensure that we get the maximum profit in the economy of mass production (Cavusgil, Knight and Riesenberger 8).
In addition to the above, our strategic plan has all that it takes to handle consumers in terms of converging their trends and universal needs. Our Company is on the look out to ensure that it provides uniform service to global customers, something that will earn trust from the customers all over the world. In the strategy and the mission that the company has for customers, raw materials can be accounted for because it is in the plan that they be sourced globally. At the same time all the components, energy and labor allocation are also meant to be sourced globally. As a result, our company would get economies of scale as well as a persistent performance (Cavusgil, Knight and Riesenberger 2).
It is important to note that the above discussed strategy plans will succeed effectively when they are supported by information technology. Since our company is innovations oriented, it is in our plan that we advertise our newly developed products so that customers may learn about them. This is why it is in the plan that the company quantifies the information technology strategy with an aim of constant communication (Stenzel et al 105). Through engaging our company, we are assured of great reach to customers who thereby embrace our products in totality. The information technology ensures that they are reached in multiple markets (Cavusgil, Knight and Riesenberger 8).
This Nissan Company has clear strategies as stated above and will be working hand in hand with all the stakeholders to be sure of stable flow of income and revenue as well as appreciating our customers through production of quality products that is worth them. Moreover, it is stipulated within the plans and the strategy of the company that it will consider global integration. A benefit that comes out of this is that there would not be much waste but rather provide learning to different individuals in dissimilar geographical regions thereby making the firm’s operation easier. As a result, all the objectives that the company has put in place will be achieved without a lot of straining but a swift shift of activities from one production level to another.
Works Cited
Hall, W. Bradley. The New Human Capital Strategy: Improving the Value of Your Most Important Investment—Year After Year. New York: AMACOM, 2008. Print.
Stenzel, Joe, Gary Cokins, Bill Flemming, Anthony Hill, Michael H. Hugos, Paul R. Niven, Karl D. Schubert, Alan Stratton. CIO Best Practices: Enabling Strategic Value with Information Technolog. New Jersey: John Wiley & Sons, 2010. Print.
Cavusgil, Knight and Riesenberger. Global Strategy and Organization: International Business Strategy, Management & the New Realities. New York: OUP, 2009. Print.
