Media Article Critique/Analysis
The revolution in the world currently, especially in technology enhances interaction among people that has transformed global activities. The working of all the modalities in the world presently revolves around the bounds of technology. Technological revolution centres hold the sources of information in the current society, which assumes a strategic position in the transformation of the current situations (Pittman 206). However, revolution occurs in a multicultural society that comprises integrated cultures among the societies. Critique of Douglas Kellner’s article, "Media Literacy and critical pedagogy in a multicultural society," gives an insight on the effective strategies that society should adopt to deal with the technological revolution as well as match the cultural and social diversity that the world presents. Furthermore, a critical analysis of the study is essential in identifying some important aspects that are not covered in the article to propose essential recommendations for improving the article. The paper evaluates the article with the view of describing the key parts of the article that renders understanding of the study challenging.
The article explores various issues that are important to the society even as the people attempt to solve the issue of cultural differences. The fact that people live in a culturally diverse society provide a substantial reason for people to hold key loyalties to their ways of life. However, individuals should ensure that multicultural existence does not create a bad sense among the people as they interact (Kellner 173). Multiculturalism in the United States presents among people, with the conservatives leading the font against the liberal reform education society. Multiculturalism is attributable to various challenges experienced in the American community that ranges from radical differences among the people to the most lenient conservative views. However, to root out the vice, people must accept differences among the cultures and embrace the tolerance and inclusiveness.
Education and technological advancements stand out as the best ways to solve issues of cultural differences among people. The media should function as one of tools to aid the fight against cultural differences in the United States. In the article, the author raises a number of points that involve the utilization of curriculum in the fight against cultural decay and hatred among the people in the American community (Ongeri 135). The scholar insists that the syllabus should undergo an improvement and not a revolution that will see it better than it is currently. This means that the curriculum should focus on the Whites while exploring the plight of minor races. The author highlights that the media should be utilized to teach students to learn constructively from the media but and not to follow blindly what is presented in it because it often has the potential of misleading the people. Furthermore, teachers should also re-evaluate the information obtained from the media before disseminating it to the students. The media and technology as a whole should assume a strategic position in education students since it could help them learn important concepts of multiculturalism.
Douglas Kellner addresses various issues that raise thoughts on the significance of his article. Initially, Professor Kellner explores the significance of media literacy in the contemporary education. Media literacy is an important component of the contemporary education because it helps the students to develop constructive values. Professor Kellner reiterates that media literacy teaches students to not only listen to the media but also avoid being misled by the media. Media literacy is essential in creating awareness of the people’s diversities enabling individuals to deal with different situations that arise from their differences (Varis 13). Media literacy is important in improving the curriculum of the people and building on the width, which the education system assumes in the United States of America. Media literacy helps the society to get the positive facts about the diversity of the people. This ensures that people are alert of negative attitudes and stereotypic perspectives that would affect their relationships. Through media literacy, people get to understand that the differences they have hold are keys to their experiences rather than the thought that the differences give a licence to hatred (Kellner 172).
Douglas Kellner also raised concern on whether there is a need for computer literacy and internet literacy as part of contemporary education. Computer and interest literacy assume essential position on modern society’s developments. Internet literacy helps the students to develop easy methods of study and learning through the internet chat rooms and the conferencing classes that people hold online. Computer literacy should become part of the contemporary education because multimedia literacy requires the ability to read often-multidimensional hypertext (Kelli 20). However, such information analysis can only come true if the society embraces the idea that technological advancement classes become part of the normal learning for people to grasp the important cultural concepts. In advanced technological classes, internet literacy also envisages new modes of collaborative work on research projects and or web site development, new forms of student-teacher participation, engagement, and interaction, and new pedagogical uses for the new technology. These levels of literacy may often appear exotic in the present, but which will become increasingly common in the future and will force educational rethinking and revolution (Kellner 174).
The article links the society and the mass media in various ways. Firstly, the society interacts with the students through providing them with the basic multicultural education, which they get on the internet. Learners get important information from the media although their interaction should not expose them to manipulation from the mass media. Article presents benefits that people realize from internet literacy; however, the scholar is keen to note the negative consequences the internet literacy. The society benefits from media because it offers individuals with a simple and efficient way of learning basic ethics for co-existing especially in a diverse community (Kelli 17). The article demonstrates this importance to the educational sector as well as the whole society when it evaluates the need for people to change their approach towards the multiculturalism. The role of media in the fight against cultural bias among the people comes out clearly, making the article widely related to the mass media industry.
However, the role that the society plays in the sensitization also emerges through the contempt of the discussion. Concisely, the article helps to eliminate the hostility between the education bigwigs and the mass media while encouraging the mass media to function for the best of the relationship. The role of the mass media in literacy and multicultural development should come out clearly in all its functions. Evaluation of the article revealed that an in-depth development of the mass media and the multicultural education development hold the keys to technical advancements and multicultural settlement.
Works cited
Kelli, Cargile Cook. "Layered Literacies: A Theoretical Frame for Technical Communication Pedagogy." Technical Communication Quarterly 11.1 (2002): 5-29. ProQuest. 9 July 2013 .
Kellner, Douglas. “Media Literacy and critical pedagogy in a multicultural society," UCLA technical communications faculty. (2005). Retrieved from http://www.gseis.ucla.edu/faculty/kellner/
Ongeri, Joseph D. "Critical Media Literacy and its use in the Teaching of Economics." The Business Review, Cambridge 21.1 (2013): 133-9. ProQuest. 9 July 2013 .
Pittman, Joyce. "Converging Instructional Technology and Critical Intercultural Pedagogy in Teacher Education." Multicultural Education & Technology Journal 1.4 (2007): 200-21. ProQuest. 9 July 2013 .
Varis, Tapio. "Communication and New Literacies in the Multicultural World." Historia y Comunicación Social 15 (2010): 13-26. ProQuest. 9 July 2013 .
