The article is dedicated to the issues of the knowledge management i.e. the ability to provide the right person with the right information in the right time. In general, the article is interesting because points out on how important knowledge management is. It is mentioned that without clear and structured communication inside the company there could not be efficient work. Rutrell Yasin, the author of the article, names different techniques, which can be used to improve the quality of the knowledge management. The most eye-catching part of it is dedicated to the fact that the agencies interacting with public should actually go public. It seems to be obvious but nevertheless many companies neglect this rule. The article highlights that people get information from different sources and agencies should know exactly how, when and where every information source is used. Besides, other interesting parts of the article should be mentioned. The author dedicates the whole paragraph to social media issues. The concept of such media is quite new but it becomes more and popular. Companies, which promote themselves through the web, are definitely having an advantage. On the other hand, the author mentions that Susan Camarena used an old method to improve knowledge management in her company and it worked out. I found it extremely important and interesting, that both methods can be useful – the new one (promotion via social media) and the old one (after-action review). It means that despite the technological innovations proved and reliable methods also find their sphere of application.
References
Yasin R. (2010, April 30). 6 Steps to Better Knowledge Management. Government Computer News. Retrieved from http://gcn.com/Articles/2010/05/03/Knowledge-management-sidebar.aspx?Page=1
