The Gulf of Mexico experienced a huge explosion on April 20, 2010, that caused the sinking of the Deepwater Horizon oil rig killing eleven people in Transocean, an offshore oil-drilling company owned Deepwater Horizon Oil rig leased by BP (The Ocean Portal Team, 2015). The accident posed numerous environmental threats that affected marine life, businesses, and posed risks to human health.
BP’s response towards stakeholder’s concerns
Stakeholders in the oil drilling company raised many issues concerning the issue whereby BP responded positively towards these issues and concerns. Many factors led to the conclusion that BP management was much concerned about the accident. First, BP took full responsibility for the accident and devoted its resources in the form of money and workforce to clean-up the mess. Through the guidance of the federal government and other agencies, BP responded by compensating affected families and recovering Gulf's Coast Tourism and seafood industries from economic pressures caused by the spill. Second, the company helped control and minimize the spill to prevent adverse impacts on the environment and promote human health. Moreover, BP spent approximately U.S. $14 billion and its employees devoted more than 70 million personnel hours to respond and contain the problem (The United States, 2016).
Acting as the company CEO
Oil spillage to the ocean causes many problems that affect marine life and pose threats to human health. It would be necessary to form a response team to address the problem some few hours after the accident as the BP’s CEO. The first step involves conducting a thorough review of disaster response practices, testing the effectiveness of the response team, and involving training protocols to ensure the safety of the response activity. The disaster management team will attend to victims of the accident while another team works towards containing the spread of the oil to the water. Additionally, the use of new and advanced technologies that detect and separate oil from water would be necessary to help clean up the water body in days and weeks after the spill.
References
The Ocean Portal Team. (2015). Gulf oil spill. Ocean Portal. Retrieved 13 May 2016 from
http://ocean.si.edu/gulf-oil-spill
The United States. (2016). Deepwater Horizon accident and response. BP. Retrieved 13 May
2016 from http://www.bp.com/en_us/bp-us/commitment-to-the-gulf-of-mexico/deepwater-horizon-accident.html