Introduction
It is eminent for a business to adapt to change. The global pacing of the market has been drastically changed over the time. This can be accounted to the change of the environment, enhance transportation and advanced high technology. These factors have given an easy task for the market to grow immensely bigger than ever before. From the start of human civilization trading is hindered by transportation hence the market is exclusive only for a certain area. Nowadays, with availability of the resources everyone can do business. However, this increase in productivity doesn’t always have a positive impact to every company out there.
Every company has a business model to be followed. They are geared towards increase productivity and sustainability. However, competition is inevitable due to emerging markets. Thus, a call for change inside the business management is needed. The problem is that there are employees that are resistant to change. It is essential for a company to have unified efforts in adapting to change in order for them to succeed. Change is definitely crucial but it is one way of gaining more momentum for a business. The Chapter of the book was giving an idea on how businesses can deal with the change that needs to be incorporated to their system. The first part of the chapter is identifying the problem of the current status of a business that is resistant to change. In relation to this subject matter, an article from The Wall Street Journal has been used for this paper as well. The article has a lot of similarity with the chapter 7 of the book. It clearly defines what needs to be done to achieve a synchronize change within a business. Moreover, it is also giving emphasis on the importance of clearing out the status-quo of the business. The article has been discussing on how to mitigate change to a certain business. It is also evident on that context that the companies struggle doesn’t rely on the established strategies of the company. Looking into the deeper details on why is it that a business needs an apparent change we can see that the changing market platform is the number one cause of it. It is undeniable that we can see many smaller companies merge with bigger ones. It is because they need to survive the competition. They could choose to be out of the market or be part of a competitor. This is from the article written by Lee Marks on May 2010. It is inevitable at that point that an employee can feel upset of what is happening with their loved company. Especially at this situation when takeovers happen the employee could feel inferior to the bigger company. However, as stated in the book managers are tasked to alleviate this problem. They can actually manage the consequences of change. In the book the term for resistance to change is freezing. The old employees could not move on from the state they are in. Unfreezing is the term to stop this resistance. They are tasked to minimize the resistance of employees to change not by force but by positive reinforcement.
Conclusion
Employee engagement is the key to adapt to change within a business platform. Proper setting of expectation between the employee and the management must also be done to create a warm atmosphere. In the book, it is emphasized that the lack of collaborative reinforcement could lead to failed unfreezing. But it is needed for the executives to create the enthusiasm within the company, to clear out the goals of the company, and to give assurance to their constituents that their company is gearing towards progress. Giving empathy is also the number one factor that can motivate the employees to understand the change and move on with it. Executives need to be honest in laying out their plans with compassion for their constituents followed up by constant meetings will strengthen the change within the business. Change is crucial but it is really needed to achieve growth.
Works Cited
Marks, Mitchelle L. "How to Get Employees to Buy Into Change." Wall Street Journal. N.p., 24 May 2010. Web. 27 Apr. 2016. <http://www.wsj.com/articles/SB10001424052748703558004574581623057482970>.
