This paper limits itself to comparing and contrasting the mission statements of two corporations drawn from the hospitality industry. Precisely, the paper will offers a discussion of the similarities and differences between the mission statements of Four Seasons and Ritz- Carlton’s Corporations. While much has been hypothesized regarding a company’s mission statement, it is of the essence to note that the most comprehensive role of a company’s mission statement is to offer a comprehensive overview of a company’s core values and policies. As such, they should be succinct and meaningful.
Similarities
An analysis of the mission statements of Four Seasons and Ritz- Carlton’s shows that they portray a wider array of similarities. More importantly, both shows the core values of the two corporations. To be precise, the core value noted by Four Seasons mission statement is the “Golden Rule,” which aligns with the need to have a positive influence on the communities from the contexts where they carry out its business operations. Similarly, Ritz- Carlton’s mission statement has its core value is “THE CREDO,” which is guided by the premise that the firm belongs to all; hence, should be owned by all. While it is true that these two core values that form the premise of Four Seasons and Ritz- Carlton’s mission statements may appear different, it is essential to note that the two values emphasize on the need to associate the corporations with the people they serve.
This is certainly recommendable because it creates a sense of ownership by the communities living proximal to these corporations; hence, influencing them as consumers in a positive manner. Another notable similarity between the mission statements of Four Seasons and Ritz- Carlton’s is the fact both show how interactions are carried by their employees and their customers. Four Seasons mission statement notes that in their interactions with stakeholders, customers, and colleagues that always seek to deal with them the same way they would want them to deal with them. Correspondingly, Ritz- Carlton’s mission statement spells that their motto is offer professional services characterized by respectful treatment of their guest and colleagues. Undoubtedly, these two characteristics are similar for the two corporations.
Differences
Four Seasons and Ritz- Carlton’s mission statement also exhibit some notable differences. The most significant difference between the mission statements of the two corporations is the fact that Ritz- Carlton’s corporation’s mission statement is not succinct as it is it should be expected. In fact, Ritz- Carlton’s mission statement tends to focus more on the manner in which the corporation associates with its employees. As such, it tend to create the notion that employee conduct in its contexts is of much essence that any other thing. On the contrary, Four Seasons mission statement is succinct enough and does not create the notion that it is biased to any of its core stakeholders. In a nutshell, Ritz- Carlton’s focuses more on the factors related with employee premise, whereas Four Seasons mission statement is comprehensive and addresses all the factors that influence its business operations.
In addition, Four Seasons mission statement also delves on the manner in which the corporation conducts its business in matters regarding profits. In fact, Four Seasons mission statement notes that the corporation expected to generate profit in a fair manner solely intended at ensuring its prosperity. Conversely, Ritz- Carlton’s does not explicate on the corporation will solicit its profits. Instead, Ritz- Carlton’s mission statement generalizes that it will conduct its business for the mutual benefit of everyone. While this may portray how the firm will generate its profits, it is a bit general; hence, should be narrowed down to be more specific.
