Communication between the consumer and the business continues to change. This way or the other, those seeking to raise the profit of the company try to do their best to find the shortest possible way to the hearts of their clients.
As I personally feel it, the overall situation with marketing trends development remains diverse. Much depend on the level of economy development in each particular region. I think that
Marketing is headed to enlarge the importance of content and internet marketing.
E-mail marketing and social media marketing continues to gain their importance as we consume tons of growing amounts of information on a regular basis.
If to look at the existing social media content, I may also conclude that design and imaging would become even more important than ever. People prefer to substitute texts with images; thus, web-design in its turn would also become a vital element in forming basic comprehension of the surrounding reality.
I also think that companies would continue tracking their marketing return on investments.
Perhaps, the result of marketing investments would become more measurable.
With the development of technologies, the usage of mobile devices would become even larger than ever before. That would mean that the companies would become more customers’ location oriented. I really think it would become more often that advertisers inform potential customers of ongoing events and action via mobile messages.
It would become quite a task to keep customers’ attention up to the desired mark; once a company is willing to succeed, there would be no chance to procrastinate.