Abstract
All people watch media and nowadays people with nonconventional sexual orientation are shown more and more. In various communities of the world the attitude towards homosexuality is differently. Society can accept or not accept it, condemn or endorse. This research was done to obtain the information about the influence of gay, lesbian and bisexual people in the media on society and their thoughts and attitude towards sexual orientation. Research was done by direct observation and comparison.
Homosexuality, bisexuality and heterosexuality are words that denote sexual orientation, that is, indicate to which sex a person experiences a sexual attraction. The choice of the sexual partners of representatives of the same sex indicates a homosexual orientation. Sexual attraction to partners of different sexes is a sign of a heterosexual orientation (Conger, 1975).
Probably the most impressive example of the educational possibilities of television in the sphere of sexuality was widespread coverage on television of the problems of homosexuality and lesbianism.
Since the early 1990-ies, homosexuality began to be depicted in media in a more positive light that may help to achieve greater understanding and acceptance of homosexuality (Crooks, 2002).
Earlier, people could not imagine that the TV would show the people with non-conformist sexual orientation, but nowadays they are shown more and more. It has become a normal phenomenon and it does not surprise anyone. Even if it causes a negative attitude towards it, some people do not pay attention to it, and others complain about the TV guide.
We all know that often doing something is addictive to this. This also applies to television. We watch talk shows, music videos, movies and another TV shows every day. And most likely we look at them with the participation of gays, lesbians and bisexuals. This is most noticeable among popular people, whose personal life is constantly in the field of view of the media. This is mainly representatives of creative professions: dancers, pop singers, designers, actors, directors, etc. They are all shown as cute, cuddly people (Meyer, 2003). But the prominence of the topic of homosexuality has prompted a Christian Action Network to request the Federal communications Commission to add the marking "HC" (Homosexual content) to the system of marking television and video (Frederick, 2000). As viewers they are ready to variety of people they encounter in everyday life, in their favorite programs.
In 2012 a report by the BBC maintained that gays on TV are represented in insufficient quantities, but the situation with lesbians and bisexuals is even worse. The report argued that these characters should be introduced in the programs for children and young people to get an idea about the variety. In addition, such programs can help teens who may are experiencing a period of self-identification (Mays & Cochran, 2001).
In 2013 it was decided to remove a few films and serials with participation of gays and lesbians due to the fact that interest in this subject was lost, and not because of homophobia. Because of this, they expressed concern about the cancellation of the series, because, according to opinion polls, these shows significantly affect public opinion on issues of gay marriage. However, they were still removed from prime time (Levant, 2000).
For years, the silence of problems of homosexuality, lack of information on this subject is displayed in difficult process of awareness of their place in society the majority of gay and lesbian. Social consciousness does not still accept homosexuality as an inherent property of the person, worthy of respect. Though many people do not recognize the, in the world the legalization of such relationships becomes more.
References
Conger, J.J. (1975). Proceedings of the American Psychological Association, Incorporated, for the year 1974: Minutes of the Annual meeting of the Council of Representatives. American Psychologist, 30, 620-651.
Crooks R., Baur K. (2002). Our Sexuality, 12, 430-441.
Levant, R.F. (2000). Proceedings of the American Psychological Association, Incorporated, for the legislative year 1999: Minutes of the Annual Meeting of the Council of Representatives February 19-21, 1999, Washington, DC, and August 19 and 22, 1999, Boston, MA, and Minutes of the February, June, August, and December 1999 Meetings of the Board of Directors. American Psychologist, 55, 832-890.
Frederick L. (2000). Obscene Profits: The Entrepreneurs of Pornography in the Cyber Age. New York: Rutledge, 50, 560-576.
Mays, V. M., & Cochran, S. D. (2001). Mental health correlates of perceived discrimination among lesbian, gay, and bisexual adults in the United States. American Journal of Public Health, 91, 1869-1876
Meyer, I. H. (2003). Prejudice, social stress, and mental health in lesbian, gay, and bisexual populations: Conceptual issues and research evidence. Psychological Bulletin, 129, 674-697.
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