Operational Feasibility Study
The adoption of an operational feasibility study remains instrumental to business as it facilitates the determination of the viability of a proposed system concerning the provision of solutions to the existent problems (Sinha & Labi, 2011). Additionally, the adoption of a feasibility study remains instrumental to the determination of the potential benefits derived from the presented solutions and viability of the processes in system development. The passage of an online platform by Wow Munchies has developed into a crucial need for the company. The operational feasibility of the company will incorporate a review of the viability of the proposed system on the business’s market share. Additionally, the process may facilitate the identification of factors that may promote the operational success of the website.
Market Share
The development of a larger market share remains instrumental for the business as it provides the business with an opportunity to reach a larger clientele base presented within the market. The need for the growth of a more major market for company products remains instrumental in enhancing the diversification component of the firm through increased access and penetration to new markets. Increased demand for the purchase of products online has facilitated the growth of e-commerce as increased internet accessibility has developed a new set of customers seeking to buy products online. The adoption of the system by wow munchies will facilitate the growth of the company’s market share as it will attract a new customer base through the packaging and distribution of the products (Sinha & Labi, 2011). Additionally, the system may facilitate the growth of a larger market that places emphasis on the online purchase as opposed to in-store purchase.
Factors that May facilitates Operational Success of Website
The adoption of an interactive platform will ensure that the customers develop the ability to communicate with the company on a 24/7 basis concerning the purchase of company products. The company should also seek out the various consumer demographics interested in the provision of the company products. The process will facilitate market segmentation and the delivery of goods tailored for the specific segments (Sorrell, 2007). Additionally, the process will facilitate the level of operational efficiency of the website. The company should seek out a delivery platform as it will improve the level of sales through the inclusion of a larger customer base for the company products.
Technical Feasibility Study
The adoption of a technical feasibility study of the project remains critical to wow munchies as it promotes an assessment of the project requirements and the necessary elements vital in supporting the viability of the project (Sinha & Labi, 2011). The technical viability of the company’s online platform will require a review of the website development and maintenance processes. The process will remain instrumental in the elaboration of an assessment of the efficiency of the site concerning customer accessibility, processing speed together with the level of security maintained relating to the site.
Recommendations on the Creation and Maintenance of Website
The website creation process should adopt the PHP coding language as the language will remain instrumental in the supporting a variety of hosting sites. The adoption of the coding language will promote numerous plug-ins, which will extend the level of functionality necessary for the effectiveness of the website. The passage of a process that accommodates a diverse range of functionality remains instrumental in promoting continued integration of new elements to the platform that will facilitate the operational component of the system. The system needs to place emphasis on the app time as it will ensure that the system does not go off and remains online 24/7 (Sinha & Labi, 2011). The process will continue to be instrumental in enhancing the level of customer accessibility to the site at all times. Additionally, the adoption of the system will attract a larger clientele base thus increasing the company’s market share. The incorporation of app time in the development will facilitate regular review and maintenance of the program and the adoption of structures geared towards promoting program efficiency. The system should adopt a broad bandwidth, which will enhance the speed levels of the system and consequent customer accessibility and processing of orders. The encryption process should select the SSL code, which will maintain an active layer of security that will protect the website and transactions from hackers and potential loss of data.
Economic Feasibility Study
The integration of additional investment in an e-commerce website remains crucial for any business in the 21st century as e-commerce has guided the trade practices adopted as more consumers are seeking for the utilization of online platforms. The adoption of the online platform remains economically feasible to wow munchies, as it will promote the growth of the company’s market share in the short-run thus increasing the company’s sales and consequent revenues. The adoption of the online platform will lead to a reduction in the number of resources utilized by the firm, which will facilitate increased savings on the business processes (Sorrell, 2007). The provision of a 10% discount for customers purchasing the products online will increase the company’s market base as more customers will utilize the platform thus reduce in-store expenses. Additionally, the process will increase the company profits attributed to the adoption of the opportunity cost principle attributed to the provision of lower pricing and development of a large market share.
References
Sinha, K. C., & Labi, S. (2011). Transportation decision making: Principles of project
evaluation and programming. New York: John Wiley & Sons.
Sorrell, S. (2007). The economics of energy service contracts. Energy Policy, 35(1), 507-521.