The quest by majority of the merchants in this emerging world trade is contemplation on restructuring the local markets and manufacturing activities or launching an intensive approach on globalization. Globalization approach is a complex network to capture fields such as manufacturing, marketing and the general development activities sealing the entrepreneur operations. The basis of this springboard is towards global trade optimization therefore it is an indispensable tool for the growth of both manufacturers and marketers.
Globalization has different impacts on both manufacturers and marketers. The capacity of the local market to coordinate across the zones cannot be optimized due to insufficiencies in the value chains to collaborate and transmit the product to the demanding customers across. This occurs majorly to the local companies .
Various linear studies conducted showed that for contemporary convenience, there is a need of either to shift globalization route or to follow an integrated approach that will position them in a wiser decisions for consideration by the world entrepreneurs.
The main drivers of the phenomena
The universe is in a dynamic business trend in which merchants are integrated for its marketing and manufacturing strategies a situation referred as global market. This is an engine believed to be the driving source of development, elimination of poverty and creation of employment opportunities.
In-depth global survey showed that majority of the companies in America, China and Europe are willing to optimize their global networks. Such moves are expected to elevate the products cycle as market share is accelerated from 35% to 66% in a span of limited time, thereby boost revenue (peter).
Studies show clearly that for the last two decades a new economic era has emerged with a positive impact on globalization, such as a pool of resources, manufacturing and markets for the active participants. This is expected to elevate the manufacturers and marketers capacity in marketing connections.
The positive effect is a confirmation of the Holy Bible on creation of man to correlate and interdepend with other living creatures and not isolation. The adoption by major political affiliates such as the European powers during colonization era in Africa evidence to achieve its effects.
The frontiers who actively involve themselves always have a stretch of economic liberalization as they are interconnected by the emerging information technology, the elevated salience of international organization thereby bombing the circulation multi-layered global trade. The principle of globalization is crucial for optimization of revenues in the manufacturers and marketers programmes and therefore a clear value chain with substantive interest content is to be designed and restructured to reduce cost and increase revenues in the competitive market. This strategy is possible by the introduction of optimal design in the product.
The companies in the hunt of new global market network should also appreciate the integration of local markets in different countries in order to capture the smaller markets. This can be observed in the operations of the mobile phone operators such as Nokia and Samsung where relationship has been captured intensively with regional distributors.
The drive performance should be boosted by ongoing awareness across the globe to capture both local and international market entries. As decentralized operations always results into misaligned performance structures .
The pursuit to reduce the marketing and manufacturing especially in underdeveloped countries should not be ignored but viewed holistically as potential zones as they can provide un imaginable results.
The device when embraced fully can be an important tool to labor market connection as it provides an opportunity for empowerment of subcontracting and labor migration. This will fully empower young members of the society in this sector .
Pros of Restructuring to Globalization by the Local Markets and Manufactures
The trend continues in its inexorable pace a worldwide. A survey showed that 42% of world firms would be achieving their revenues from foreign markets. Nonetheless, there are several obstacles to successful achievement of the vision. These include bureaucracy, poor infrastructure and cut throat competition among the participants.
Poor Infrastructure coupled with complexity in integrating physical and data transmission, for example in India cities where there is large monumental traffic jams. The high level of underdeveloped technology such as IP-based networks to capture the global operations is a concern to the manufacturers and marketers. An inadequate In-house technical skill particularly in Asia-pacific regions has been observed .
Mergers and acquisitions being the main drivers of the global markets sometimes lack the management capacity to execute the operations of the business overseers, this is wheeled by rose-tinted spectacles view on the executive management programs.
In an attempt to achieve the globalization principle a higher cost is always required to place the necessary physical facilities of operations in place a condition that may appear to be a challenge to majority of small-scale operators, thereby occurring as optimizing paradox to the achievement of the programme.
The cutthroat competition by the participating superpower corporations may not allow majority of the underdeveloped and upcoming countries to participate fully in the exercise. Therefore remaining marginalized, this occurs as the developed economies use wiser strategies to utilize their resources. Sometimes the situation result into principle conflicts such as dumping and general insecurity, a detrimental effect on their evolution process.
The marketers and manufactures may also fail to adhere to the tight bureaucratic rules governing different countries they are participating in. This occurs due to the difference in economic complexity of taxing system, political environment, and currency values thereby influencing negatively on the trend .
Some incidences of xenophobic and protectionist attitude always occur especially when there is a need of migratory of labor, this may have a negative impact in multiculturalism cohesion development. The locals who are not active participants may develop a notion of marginalized in the activities of the marketers and manufactures an effort that may threaten the societal development.
Recommendations
Various forecasting programmes needs to put on the various items above with the objective of escalating the operation cycle of businesses, this should be done with transaction, precautionary and speculative motives.
External factor challenging globalizations such as regulation and taxation should be factored in before global chain restructuring. This always provides profound impacts on the global value chain. Failure of compliance can greatly reduce the business operations .
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As mentioned earlier the IT system should be singled out as a unit. This will globally suit the international partnership operations, together with clear training on its use. A range of communication devices that are user-friendly needs to be across the board.
The rarely pursued segregated management programs such as tax efficient and global supply-chain needs reconsideration as their benefits will be felt in the long run .
Proper transfer of credits is also a critical issue for the marketers, as they require understanding of brand values, a practice only possible through optimal network.
Conclusion
The model of globalization trend is a greater opportunity to elaborate business programs across the globe. Therefore, merchants’ need to negotiate on better strategies and policies to carry out their business operations, this will create positive affinities and minimize the vulnerability and insecurity associated with globalization. Different government systems need to recognize and appreciate the global process through proper policies and support at all levels. This will unlock the value of the globalization. Together with proper rationales on the participants, the optimization of the trend is a realization to the global economy.
Work cited
Ali Yassim Sheikh, et al. "Effects of Globalisation on Local Industries." A case of Mogadishu Manufacturers (2012): 1-20.
Diamond, P. "How Globalisation is Changing Patterns of Marginalisation and Inclusion In UK." JRF Programme Paper (2010): 5-20.
Koudal, Peter. "Unlocking the Value of Globalisation." Profiting From Continous Optimization (2005): 1-18.
Miberg, W and Winklerg D. Globalisation Offspring and Economic Insecurity in Industrialised Country . Working Paper. New York: United Nations Department of Economics and Social Affairs , 2009.
