British Airways suffered from what can normally be called teething problems. However, because thousands of customers were involved, this problem turned into a massive one. Moreover, handling the masses in such panic stricken and chaotic situations becomes doubly complicated. One of the first control factors that could have contributed to a better service on the opening day would have been a regular test run, and that too very close to the first day of operations. In this manner, the workers would have gotten used to the expected workload on the first day and would not have led to the problem of inexperienced ticket sellers. Moreover, methods would have been developed to cater to situations in a timely manner. The learning curve effects could have been explored by conducting the test run for perhaps a week before the opening of the airways. Although gathering such a huge number of volunteers may have been costly for the airways, the damage done to its reputation on the first day could have been avoided.
Self-service check-in kiosks should have been staffed on the first day in order to guide the incoming customers regarding check-in. Customers exploring the self-check-in system for the first time would probably not be quick enough to prevent the formation of a long queue. Moreover, the company should have had some staff available on call who could be called as soon as it was realized that the workload is too much for the existing staff to manage. The company should have had a central problem reporting system from where the problems could be communicated to the relevant department. For example, broken elevators or jammed belt system could be imperatively handled by the technical department, provided that it was appropriately informed and on time. These checks would have kept the problems encountered at bay.
Good Case Study On Baggage Blunders
Type of paper: Case Study
Topic: Customers, System, Workplace, Company, Human Resource Management, Services papers, Time, Staff
Pages: 1
Words: 300
Published: 12/05/2021
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