Fenton, William. "Using Sponsorship to Drive Environmental Awareness And Change." Journal of Sponsorship 3.2 (2010): 124-129. Business Source Complete. Web. 7 Mar. 2014.
This articles explores how sports organization use sponsorship money to develop some attractive platforms for brands to showcase their showcase their environmental initiatives and produce new environmentally friendly products. The author adds that other stakeholders such as energy companies and automobile sector, which have the incentive to reduce emission, are currently making significant contribution to such organizations. This article will help in completing this research because it offers descriptive details on the efforts of sports organization that use sports as a platform for social change. It also highlights the importance of using sponsorship to build awareness of new, clean technologies and products. Players for the Planet promote adoption of environmental practices that preserves the environment.
Schmidt, Charles W. "Putting The Earth In Play." Environmental Health Perspectives 114.5 (2006): A286-A295. Academic Search Complete. Web. 7 Mar. 2014.
This article discusses how sports organizations and sporting events are important in promoting environmental awareness. The author focuses on the efforts of The United Nations Environmental Program (UNEP) to create a program aimed at promoting environmental awareness through sports as well as design and development of sustainable sports equipment and facilities. This article will form the basis of this research because it highlights the initiatives adopted by other sports organizations in promoting environmental awareness through sports and development and design of sustainable sports equipment and facilities. Such initiatives show how sports can help in bringing social change in the society.
Falt, Eric. "Sport and the Environment." Environmental Health Perspectives May 2006: A268+. Academic Search Complete. Web. 7 Mar. 2014.
This article examines sports organizations that have integrated environmental responsibility in their business model. Such organizations include the National Football League (NFL), which has teamed up with the Boys Scouts to engage in tree planting activity. This initiative aims at offsetting an anticipated increase in carbon emissions resulting from activities of Super Bowl. It also focuses on the initiatives of UNEP in conjunction with the International Olympic Committee (IOC) to raise environmental awareness during sports events. This article is important to this study because it focuses on the activities that sports organizations execute to ensure social change.
Bass, Amy. In the Game: Race, Identity, and Sports in the Twentieth Century. New
The book examines the relationship between race and sports and its implication on social conflicts. The author explores how sports in the United States and around the world have promoted racial discrimination. In doing so, the author comes out with ways of using sports as a means of bringing social change. He also examines how blacks shaped the NFL in the 1970s and how such narratives can help eliminate racial discrimination in the United States. This book will help in completing this paper because it highlights some of the social issues that require attention.
Hershkowitz, Allen. “The Greening of Professional Sports.” New York Times. 17 July 2012. Web 7 March 2014. < http://www.nytimes.com/2012/07/18/opinion/the-greening-of-professional-sports.html?_r=2&hp>
Stulberg, Lisa. Jason Collins, Social Change and the Importance of Sports. HUFFINGPOST. 6 Mar 2014. Web 7 Mar 2014. < http://www.huffingtonpost.com/lisa-stulberg/jason-collins-social-change_b_4912579.html>
This source focuses on the role of sports in ensuring social integration. According to the article, the presence of African-Americans athletes representing colleges over the past has presented a symbolic step in the history of integration of major college sports. This article shows that sports organizations can implement initiatives that help eliminate social discrimination in the American society. This article will form the basis of this study because it highlights the importance of sports in pursuing social change in the society. With such initiatives, Players for the Planet can easily achieve their goal of environmental conservation through racial integration.
Tannenwald, David. "The Power to Change The World? The Role of Sport in Development." Kennedy School Review 13. (2013): 68-72. Academic Search Complete. Web. 7 Mar. 2014.
The article examines the role of sports in economic and social development. The author underscores the claims made by critics suggesting that sports and development harms the planet. The article mentions various initiatives by the sports and development organizations, which focus on some of the challenges in the world including obesity, poverty, environmental concerns, and attainment of education. This article will help in understanding the role played by various sports organization in bringing social change and improving the living standards of the world’s population. Additionally, the article will help understand the negative impacts of sports on the environment and how these impacts can be corrected.
Dooley, Erin E. "Global Sports Alliance." Environmental Health Perspectives 114.5 (2006): A279. Academic Search Complete. Web. 7 Mar. 2014.
This source focuses on the initiative of the Global Sports Alliance, an international network of sports fanatics who care about the environment. The organization has different projects that aim at conserving the environment through recycling sports equipment, as well as offer information on how sports participants can conserve the environment. This article provides informative data on how sports organizations engage in environmental conservation activities as well as offset the negative impacts of sports. The article offers some insightful information that can help complete this research projects because it highlights the various projects of the Global Sports Alliance in bringing social change through environmental conservation.
Miller, Patrick. Sport and the Color Line: Black Athletes and Race Relations in Twentieth Century America. New York: Routledge 2003.
The book traces the history of African-Americans in sport and these achievements can help in eradicating racial discrimination. The authors examine the history of sports through the lens of race and sports by drawing from various articles written famous figures in sports studies to address the experience and the history of race relations of African-Americans. This study will help understand the social changes that sports industry has experienced over the past decades. This book is important because it highlights how sports can serve as a platform for social change in the society.
Zirin, Dave. ‘What’s My Name, Fool?’ Sports and Resistance in the United States. Chicago: Haymarket Books, 2005. Print.
Milton-Smith, John. "Ethics, The Olympics And The Search For Global Values." Journal Of Business Ethics 35.2 (2002): 131-142. Business Source Complete. Web. 7 Mar. 2014.
The source examines how major organizations have failed to address the ethical and social consequences of globalization in areas such as poverty, environment, natural disasters, and terrorism. The author argue that sports event such as Olympic Games have only concentrated on the financial aspect of sports as an income generating activity while ignoring a wider spectrum of activities. The article points that sports activities such as Olympics can include activities such as policy forums, arts programs, which address the well-being of all humanity in a competitive global economy. This information is applicable to my research paper as it highlights the roles that sports organizations assume to ensure sustainable development.
Snyder, Eldon E., and Barbara A. Brown. "Sport and Social Change." Sociology of Sport Journal 4.2 (1987): 140-143. SocINDEX with Full Text. Web. 7 Mar. 2014.
Unlike other articles in this review, this article highlights the view of the authors on the effect of social change on sports in the United States. Using three studies from other researchers on this subject, the author concludes that social change plays a significant impact on sports. These social changes can help understand how sports organization interested in social change can apply sociology of sports in conserving nature. This article is applicable to the topic of study because it offers a foundation in understanding the sociology of sports with the aim of developing strategies for bringing social change.
Müller, Floris, Liesbet van Zoonen, and Laurens de Roode. "The Integrative Power of Sport: Imagined And Real Effects Of Sport Events On Multicultural Integration." Sociology of Sport Journal 25.3 (2008): 387-401. SocINDEX with Full Text. Web. 7 Mar. 2014.
Cook, Don. "Human Interactions Are Crucial for Sustainable Development." Environmental Health Perspectives Dec. 2003: A 864+. Academic Search Complete. Web. 7 Mar. 2014.
This source maintains that human interaction is essential for sustainable development. The article points out that most cultures around the continent have not improvised ways of creating sustainable communities. Currently, human interactions are not efficient to ensure sustainable development. Consequently, this paper can help in my research as it helps examine how sports organizations can use their organizations to promote human interaction. Organizations such as Play for the Planet can use their organization to encourage social interaction between people from across the world to enhance their efforts in ensuring sustainable development.
Players for the Planet. About Us: Players for the Planet needs your support! Web 7 Mar 2014 < http://www.playersfortheplanet.org/about >
This site gives a brief description of Players for the Planet and social activities it engages in. This organization has dedicated its resources and the talents of athletes who support the education of youths and sports enthusiasts on how to adopt environmental practices that preserve playing grounds and the planet as a whole. The organization believes that the greening of the must occur on every venue. The organization also offer training to students to enable them become future leaders who care for the environment. This article is important for the study because it offers the background information on the organization under study.
