Summary and Outline for Business Proposal
The Heritage Sandwich Co. is a well known for its premium sandwiches made of finest local ingredients and best local bread. The proposal consists the business plan of the company that presents its business and financial overview. Along with that, it offers the future business perspective of the company. The proposal consists of an analysis for forecasting the future growth opportunities (Freed, Romano & Freed, 2011). The proposal does not contain any risk analysis that presents the uncertainties that may occur in the future while carrying on its operations.
Purpose of the proposal
The purpose of the proposal is to present the business prospect of the company to convince its vendors to come into a contract to carry on a long term business with the Heritage Sandwich Company.
Main points of the proposal
The proposal presents the description of the business and the products and services rendered by the company. The proposal presents the bank details and the loan amount of the company. Along with that, it presents the financial statements and projected targets to observe the financial position of the company (James, 2000, p.1023). The proposal will present the market analysis showing the type of customers and areas that it targets to sell its products. It also presents the sales target and financial ratios for the readers to understand the future opportunities for the company. The proposal contains the cost details for production, projected cash flow, projected profit and loss, and balance sheet for consideration of the readers.
Importance of the proposal
The proposal presents the description of the business and the products and services rendered by the company. The proposal presents the bank details and the loan amount of the enterprise. Along with that, it presents the financial statements and projected targets to observe the financial position of the company (James, 2000, p.1023). The proposal will present the market analysis showing the type of customers and areas that it targets to sell its products. It also presents the sales target and financial ratios for the readers to understand the future opportunities for the company. The proposal contains the cost details for production, projected cash flow, projected profit and loss, and balance sheet for consideration of the readers.
Points to be considered
The readers must know about the company and its owners. They must be aware of the business and the products and services rendered by the company. Along with that, the readers must make a market survey before going through the proposal to check the reliability and originality of the information provided in the proposal. The vendors must be aware of the goodwill and business prospect of the company before reading the proposal and making the final decision.
Proposal outline
The proposal must be presented in seven sections namely executive statement, business summary, market analysis, financial projections, start-up costs and funding, operation plan and financial reports (Johnson-Sheehan, 2008, p.122). The executive statement section contains the vision statement, business objectives, opportunities, threats, exit strategy, and the business and financial overview. The business summary presents business details, bank details, key people and advisors. The market analysis section includes details regarding the market research, type of customers, products and service, marketing and promotion strategy, main competitors. The operation plan and financial projections include production plan, prospects, overheads and production costs. The start-up and funding section presents the investment details and loan amount of the company. The report section shows the projections of cash flow, balance sheet, and profit and loss. Hence, the proposal is essential for convincing the vendors to cooperate for carrying on its business smoothly.
References
Freed, R., Romano, J., & Freed, S. (2011). Writing winning business proposals. New York: McGraw-Hill.
JAMES, F. (2000). Writing Proposals. Bioscience, 50(11), 1023. http://dx.doi.org/10.1641/0006-3568(2000)050[1023:wp]2.0.co;2
Johnson-Sheehan, R. (2008). Writing proposals (2nd ed.) New York, NY: Pearson.
