It appears that Facebook and Amazon are making attempts to implement the e-commerce business model through e-publishing channels. E-commerce has become an imperative model of business in the contemporary business environment. This has been made possible by the existence of social media platforms and the fact that a significant number of clients across the globe are able to access modern communication technologies such as smart phones. E-publishing as implemented by Facebook and Amazon are some of the modern aspects of e-commerce that have been recommended by many business stakeholders. In this regard, it can be concluded that Amazon and Facebook are basically using the concept of commercial e-publication. The use of commercial e-publication has been associated with various impacts; to begin with, it is expected that through this model, stakeholders in the publishing sector are able to reach a wide perspective of clients across the globe. This is possible given that many people have access to social media platforms including websites as a result of increased access to modern communication technologies.
Reaching a broad perspective of clients globally through commercial e-publication means that stakeholders in the publishing sector are able to accrue significant amount of financial gains through improved sales. Publishing stakeholders such as McMillan, Oxford Printing Press and Galaxy Press among others may also benefit from e-publication models by reducing operational costs. That is, commercial e-publishing creates a platform for stakeholders to reduce operational associated with manual publication approaches. Besides, e-publication is crucial because it would ensure that stakeholders in the publication sector are in a position to meet the needs of their clients i.e. many readers prefer the access of information through online channels.
Flat World Knowledge
Flat World Knowledge is one of the largest publishing companies in the current global publishing sector. It publishes College textbooks and other relevant educational articles. According to Jeff Shelstad, the Chief Executive Officer of the Company the company has applied a unique publishing model/approach compared to other publishing companies. In his opinion, the publishing model applied by Flat World Knowledge is highly competitive in the current higher education sector. Flat World Knowledge publishing approach is designed in a manner that it combines the concept of open content and traditional publishing approaches. Also, Flat World Knowledge Company publishing model focuses on affordability as well as the provision of high quality materials.
Key stakeholders including the company CEO believe that the older publishing models are not adequately supported by the digital-first world models (Interview with Jeff Shelstad, CEO and Founder, Flat World Knowledge). In this regard, Flat World Knowledge provides a viable publishing option enabling students and other stakeholders to enjoy high quality information materials. From a personal perspective, I believe that the company is appropriate and imperative in the current publishing sector An (Interview with Jeff Shelstad, CEO and Founder, Flat World Knowledge). A combination of best traditional and modern publishing practices is crucial because it does not only ensure high quality information materials are produced, but also increase access to affordable materials. The implementation of the publishing model evident in Flat World Knowledge is also critical because it improves competitiveness of the company. The publishing sector has become highly competitive characterized by the emergence of other myriad manufacturing companies. In this regard, the only strategy that can ensure companies remain relevant and competitive in this sector is by introduction of unique operational models as indicated by Flat World Knowledge.
Work Cited
"An Interview with Jeff Shelstad, CEO and Founder, Flat World Knowledge - OnlineCollege.org." OnlineCollege.org. N.p., 2012. Web. 28 Aug. 2016.
