Executive Summary
Our company is a successful manufacturer of sports nutrition, diet supplements and nutrition vitamins. For more than a decade, we have been felicitously creating, producing, developing and distributing our products and services. Last two years brought a number of skyrocketing opportunities for us to expand our market. In terms of this program, we purchased a smaller company, DietABC, Inc. This procurement is a prominent opportunity for us to operate with quite a wide range of new projects. One of them is Weight Loss Optimizer.
Weight Loss Optimizer is a weight loss supplement. Since its invention, the product has shown its considerable quality. For the DietABC, Inc. this project was the most successful. Still, the company was unable to maintain the production of Weight Loss Optimizer because of DietABC’s low production capacity and narrow audience of potential customers. Fortunately, our company obtains more capability. Both the scale of production and the audience of customers are more powerful. Therefore, it is a successful perspective to launch Weight Loss Optimizer into production.
The successfulness of the project is obvious due to the results of scientific study. One hundred participants, which accordingly is 100%, were taking Weight Loss Optimizer under the observation of independent experts. As a result, 90% demonstrated a positive change. The result was at least 15 pounds in considerable terms. After the observation period, 80% of participants reported the maintenance of weight loss due to the continuing use of Weight Loss Optimizer. However, there was a 10% group, which has shown no considerable result. The second scientific study has proved that the lack of weight loss occurs because of not following the instructions. The three common mistakes of Weight Loss Optimizer intake are the wrong dosage, wrong diet and wrong conditions of product’s storage.
In case of our production of Weight Loss Optimizer, we ought to cooperate with the most successful companies, which can help us to deliver the necessary amount of a high-quality product on time to satisfy the demands of our customers. In our long-time cooperation, Pills, Inc. proved to be a reliable partner.
Weight Loss Optimizer has proven to be a project with a perspective to be successfully developed and launched by our company. It is a great opportunity to expand our market with a totally new product.
Effective Communication
An Email to staff
Dear Sirs/Mesdames,
Our company has purchased DietABC, Inc. recently and has the plan to launch of one of its most successful products. This product is WLO, which is an effective weight loss supplement.
WLO has shown its effectiveness during scientific research, so its successfulness is difficult to challenge. It is effective, though, it has high quality. In these terms, WLO can help our company conquer more customers; thus, it is a good way to expand our market. Additionally, the launching of a new successful product will popularize other products and services of our company.
However, there are disadvantages, which may occur and create some challenge. Firstly, there can be customers to claim that WLO is ineffective. However, it is scientifically proven that the only one reason, which can obliterate the effect of WLO, is the violation of its instructions. Secondly, our new partner, which is Pills, Inc., is almost unaware of the product’s specifics. However, this company has proven to be a professional in its field and we are sure they will do all the necessary research to provide us a high-quality on-time product.
If there are any questions, you can contact me, or our Human Resource Manager.
Kind regards,
Jennifer Ranford,
Chief Manager.
An Email to key stakeholders
Dear Sirs/Mesdames,
Recently, our company has been conducting the policy of expanding our markets. In these terms, we have purchased a smaller company DietABC, Inc. in order to develop and launch a line of new successful products. One of such products is Weight Loss Optimizer, an extremely effective weight loss supplement.
Our predecessors, the designers of the original product, were very successful in its distribution. However, our company has a greater potential, which is represented by our stronger producing capacity and wider circle of customers. Actually, Weight Loss Optimizer is a great opportunity for us to expand our markets and gain more authority. The new product will create an image of an innovative company, which can meet the demands of its customers and provide them with a high-quality on-time product.
However, new project can bring some difficulties, which, in fact, are easy to resolve. Firstly, Weight Loss Optimizer can demonstrate occasions of inefficacy. Actually, such occasions are not connected to the quality of our product. A detailed study can prove that the product is successful in the case of following all of the instructions. Secondly, our key partners, Pills, Inc. are not acquainted with this particular products, therefore, it can take a considerable period of time to develop the product. However, this company has proven to be a reliable partner. Additionally, they have already worked with such kinds of production.
Overall, Weight Loss Optimizer opens a great number of new perspectives for our company. A successful launching of the product and our further development of this segment can bring considerable opportunities to expand our horizons.
We are looking forward to your response.
Kind regards,
Jennifer Ranford,
Chief Manager
A Company Blog Entry
For more than a decade, our company has been working with its higher priority to meet the requirements of our customer and satisfy their needs. We successfully designed, produced and distributed only effective and high-quality products and services. This time, we offer an innovative project in the field of diet supplements and healthy nutrition. In cooperation with Pills, Inc., our company plans to launch a totally new product, Weight Loss Optimizer.
Weight Loss Optimizer is an extremely effective weight loss supplement, which can fit anyone. Independent scientific research has shown the result to be impressive. Over the considerable period of Weight Loss Optimizer usage, participants recorded the weight loss of at least 15 pounds. The rapid effect of Weight Loss Optimizer is its first considerable advantage.
The further study has shown that the continuous intake of Weight Loss Optimizer provided the participants with the ability to maintain the weight loss. These results shows that our product not only ensures a rapid effect but also keeps its effectiveness in a long-term usage.
The third advantage of Weight Loss Optimizer is that the product is totally wholesome and healthy. It has no contraindications and it is available for any age and gender group. Weight Loss Optimizer is made on the essence of natural herbs and integral vitamins, which make this product effective as not only weight loss supplement but also an ordinary nutrition additive. However, for a successful usage of Weight Loss Optimizer, you ought to read the instructions carefully and follow them during the whole period of Weight Loss Optimizer intake. The combination of right diet, balanced ratio and proper dosage of Weight Loss Optimizer your process of weight loss will be effective.
Business Letter
Dear Ms. Jones,
Our company finds it necessary to contact your company in order to discuss the manufacturing lead time of Weight Loss Optimizer. Our company considers the perspective to launch the distribution of the ready product before April 23.
During the last conference, the representative of Pills, Inc. claimed that the required time for the full readiness of the developed Weight Loss Optimizer your company is conventionally divide into three parts. The first part takes most of the time, or rather a month; during this period, your company is going to conduct a full research of the existing product. The second part, your representative said, takes about two weeks; during this period, your company is going to develop and produce a sample product. The third part is for our company to test the example and launch the production. According to your representative, one extra week it will take for your company to resolve the occurring issues (in case they actually occur).
Our company has revised some of the deadlines your representative offered. In our point of view, the offered period can be divided at least in half. You can save most of the time by reducing the period of the first stage. The thing is that the company we purchased, DietABC, Inc., officially agreed to provide us with all the required documents (which actually include the results of all previous research). Secondly, we suppose a period of two weeks is too long to produce one particular example of production, which can be rejected during further steps. In our point of view, the production of a sample product and its testing together should take no more than a week.
In these terms, our company hopes to submit the ready product to our customers no later than in five weeks since the beginning of your operation. We expect your company to review the offered deadline and accept our offer.
Kind regards,
Jennifer Ranford,
Chief Manager.
An answer to a client
Dear Ms. Ribbings,
We express our deepest regrets that Weight Loss Optimizer has disappointed you so much. Still, our company does not observe your negative experience as a reason to spread false information about our product.
Firstly, please, fill in the form we send you in attached to this letter. Send us this form back and wait for our next message. Please, be ready to give us your item of Weight Loss Optimizer, so that we will be able to examine it and find out the source of the malfunction. Thirdly, please, wait for our representative to visit you or visit our nearest affiliation office to clarify some details about your Weight Loss Optimizer.
We promise you to take full responsibility in examining the product and finding out the reasons for its failure to provide you with considerable weight loss. Our best specialists in cooperation with professionals from Pills, Inc. and a board of independents experts will study the particular item of our product. To complete the analysis of your case, our representatives will contact you to discuss some controversial issues of Weight Loss Optimizer intake. When the problem will be identified, we will try our best to find and implement the proper solution.
Thank you for your complaint. Any information from our clients is very relevant in terms of developing our products. We hope the solution to be found and the conflict to be illuminated.
We are looking forward to your response.
Kind regards,
Jennifer Ranford,
Chief Manager.
