STP Product: Samsung Galaxy Gear Watch
Segments of the Larger Market
- Techies- It is produced in a wide variety with all brands that suit all ages and all gender.
- Samsung Galaxy Gear Watch Fanatics-Enjoys all the technological advancements of Samsung products and features the all ages and both male and females.
- Samsung Galaxy Gear Watch features- Camera, Compatible with Samsung Galaxy Note 3, Bluetooth, S voice, Bluetooth Headphones, Loudspeaker, stopwatch, timer to suit all ages and both genders
- Upper Income Trendy- Suits middle class and upper class clients of all ages and both genders with high income
Usage
According to the usage rates, it is clear that most of the Samsung Galaxy Gear Watch Fanatics have already acquired the product. The product is regarded to have a long life cycle as well as many useful features which drive these fanatics crazy. The focus is shifted to those users that do not consider and even remain unconvinced the product due to its price or features. They need to be convinced that they Samsung Galaxy Gear Watch due to its advantages.
Competition
Samsung Galaxy Gear Watch is a product that has experienced many competitions from companies such asSony, Apple, Nokia, Acer and Google Glass. The Company should work installing new features which will grant it a competitive edge.
Geographical location
Target Audience
The target market should concern many consumers such as fitness and health enthusiasts since they can use it as a pedometer. Moreover, it is many people who wish to use features such as music, check mails and even take pictures while doing other relevant tasks. The product creates a new culture of both communication and smart freedom. The product is much available to people who love new portable technology devices especially communication devices.The primary clients for this productare usually trendsetterswho loved new technological advancements.Clients who love taking cameras or going for adventurous activities with the ambition of taking smart photographs while at the exploring these beautiful places are also a target audience. Additionally, if these clients are in places where they cannot reach their phones in their bags, then Samsung Galaxy Gear Watch is the best option for them.
Position
The position of Samsung Galaxy Gear Watch is as a gear and trendsetter which is well equipped with effective features and capabilities.This implies that the position of the Samsung Galaxy Gear Watch labeled as a gear and trendsetter rather a watch to impress our clients or target audience which reflects Samsung Galaxy Gear Watch as a gear and trendsetter functionality.Samsung Galaxy Gear Watch is meant to be a product that portrays trustworthiness, versatility as well as customization features that enable the clients to be comfortable and enjoy the cost-effectiveness trendsetter.Great emphasis must be ensured on the book selection and large media that Samsung can provide through online stores and virtual stores. Introducing new trendsetter device with favorable features that allows portability all equipped in a watch will attract many customers.