Company Overview
Green Lee Shoes is a footwear company based in New Brunswick, Canada, that bills itself on its company website as the “World’s Greatest Shoe Store.” According to its website, it is open seven days a week; from 9 am to 9 pm on the weekdays, 9 am to 6 pm on Saturday, and from 12 pm to 5 pm on Sunday. It has only one location, 59 Bentley Street in Saint John, New Brunswick. It was founded in 1981 and has been a family-owned company for 35 years. It is owned and run by Terra, Steve, and Brant, of the Green family, whose lineage in Saint John dates back to 1861. The store offers a wide selection of footwear, including athletic, casual, dress, hiking, sandals, slippers, winter, and rubber. In addition to shoes, the store sells accessories that include clothing, handbags, and shoe care products. For customers shopping online, they offer free shipping for orders over $49.95 CA.
The external economic environment in which Green Lee Shoe operates is stable, consumer-driven, and open.
Green Lee Shoes is not significantly impacted by environmental regulations.
The low population density of New Brunswick drives a need to develop a user-friendly and robust online marketplace.
Green Lee Shoes combines the values of a family-run business and a broad selection of brands in its company vision.
The company has both an e-store with free shipping (for select purchases for customers within Canada and the mainland United States) and a traditional street-side store in New Brunswick.
The store caters to men, women, and children.
It offers sizes that range from extra large to extra small.
Its broad selection is meant to appeal to a broad customer-base.