Apple iPad had no real worries from competitors until Amazon introduced the Kindle Fire Tablet so the tech bloggers report. The product most like the Kindle Fire Tablet is Barnes & Noble Nook Color because they are similarly priced and offer similar applications (Rothman 2011). The costumer will make the best choice of tablet if they first consider what they want to do with their new gadget.
Amazon Kindle Fire Tablet is a perfect size for pockets so it can be carried everywhere without any annoying bulges or pokes. It measures 7 inches which sounds like it’s close to the 10 inch Apple iPad but in fact the difference in the monitor is 50% smaller for the Kindle compared to the iPad.
There is no camera on the Fire Tablet so no video chats are possible. In fact Kindle Fire Tablet is a basic tablet for reading, watching movies and playing games. It doesn’t have the multi-uses of iPad. Knowing that the price difference is $400 more for iPad makes sense.
A video demonstration (TechliciousMedia 2011) shows the great detail Kindle Fire gives when you upload magazine articles to read. The monitor shows a sharp image very clear with great detail. It’s like carrying the whole library in your shirt pocket or backpack because you can access everything that Amazon sells in terms of books, movies, games, and magazines.
Wi-Fi is the only way to go with Fire Tablet. With iPad you have options to add 3G, Bluetooth along with “hundreds of thousands of applications” (Kirschner 2011).
It’s really impossible for a salesperson to tell a customer what they want just by comparing prices. The first important step is to help the customer determine the reasons they want a Fire Tablet or an iPod. A person shopping for a tablet must know how they want to use the tablet and what applications they plan to use.
Personally it’s important to me to have something I can carry with me because sometimes I only have five minutes to take a quick look. On the other hand when I want to watch a movie I want a high quality viewing experience. With the difference in price that clinches the deal for me. The Amazon Kindle Fire Tablet is $199.00 to the iPad’s $599.00 and has everything I need plus extras like playing games.
King at ZDNet just published a very interesting survey done asking 1000 people whether they will buy an Amazon Kindle Fire Tablet or an iPad this holiday season. She foresees a hot selling season for Amazon kindle Fire Tablet. And she concludes the affordability of the Fire Tablet is a great draw, “Obviously $199 is a more affordable present than $499” (King, 2011).
I think a lot of people will be buying tablets for their own use even though this is the holiday system. They will know exactly what they want. If a person wants what iPad has to offer, they will buy it regardless of the price difference. Fire Tablet can’t compete with iPad when it comes to flexibility and the availability of applications.
References
King, Rachel. (2011). Kindle Fire vs. iPad heats up for holiday shoppers (survey). ZDNet. 9 Nov. 2011. Web. 12 Nov. 2011. Retrieved from
www.zdnet.
Kirschner, Josh (aka TechliciousMedia). (2011). Amazon Kindle Fire vs. Barnes & Noble Nook Color vs Apple iPad. www.techlicious.com. 28 Sept. 2011. Web. 6 Nov. 2011. Retrieved from
Rothman, Wilson. (2011). Amazon’s Kindle Fire tablet vs. the iPad. Gadgetbox. Msnbc.msn.com. 28 Sept. 2011. Web. 5 Nov. 2011. Retrieved from
TechliciousMedia. (2011). Kindle Fire Tablet Walkthrough. TechliciousMedia.com . 28 Sept. 2011. Web. 6 Nov. 2011. Retrieved from
