Nine Keys To Innovation Article Review Example

The author is trying to explain to the reader the innovative ways of management. The author explains to the reader how organizations are taking advantage of the next generation. In addition, on the ways of coming up with innovative principles that can make them successful in the market. Innovation as put by the author is what has always commanded or directed the company’s services and products in the market. The same applies to stoke exchange too. The difference of innovation today and before is that the development of philosophies and tools are what are used, by employees, to engage more on the process of innovation. In addition, the organization is provided with the source of the innovation process. The author talks on the framework of the innovation management in general.
The author is involved in the innovation management process and is sending the message to others who are also in management positions. He explains the different ways of seizing the opportunities that exist in the innovation management process. The keys that are significant for innovation according to the author are nine. They include; treating innovation as discipline should be systematic and managed as other activities in an organization such as enterprise resource planning and sales; platforms should be dedicated to increase the innovation IQ, and also strengthening the innovation culture; innovation can also benefit from a perspective of diversity.
Organizations underutilize the knowledge, ideas, judgment, and experience of the workforce. Employees are faced with problems that they need to analyze and solve daily. This can relate to customer experiences, evolving market conditions on operational or products and services of the company. This will require some ideas of improving the multiple facets of the firm. The ideas and experience are what are needed for solving these problems. The ideas and experiences of employees in most cases are not utilized or tapped. The problems an organization faces cannot be assumed to be small. This is because the market changes and keeps on evolving at a faster rate. Noticing the changes and adapting to them is the key to organizations survival.
Innovations that are excellent are significant to the volatility of the business environment. This can help in having noteworthy financial gains. Most organizations are not seeing innovation values from their employees because of different reasons. First, most organizations have placed a responsibility of innovation to designated persons within the organization. These persons are left to carry the burden of innovation, whether the focus is on corporate strategy or product development. They are considered valuable and stay as part of the organizations for long. They perform this role without considering the values of employees whose roles are based on the daily execution of business in the organization. Secondly, most ideas are not considered as an innovation when they are characterized as notions instead of being put as the project plan. The employees are not given the prospect to contribute their perspectives or ideas. The channels available for sharing the ideas if any are through meeting notes, cubicle conversations, or mails. The avenues limit any ability of advancing the innovations beyond the initial phase. In addition, individuals are required to be corporate heroes so as to get the attention from management.
Ascension of social software is becoming a powerful opportunity of tapping sources of innovation that were not there before. The methods provide an easier way of contributing to innovations. This is done through spontaneous user interfaces, self tracking notifications, visibility across organizations, and instant feedback mechanisms. These features make the social software platform ideal channel for creating organizations that are capable of responsive and adaptive to innovation. Moreover, they help organizations be in a better position in adapting to changes in the market. The social software can be used to take the benefit of the novel opportunities that exist in innovation.