Introduction of a New Product in a New Business Environment
Message by Marketing Executive
Purpose
Dear customers,
Interest
In this modern day, where everything is on a high-pace, technology is the only way of life. This is the fundamental reason humans crave for the next big and if possible, the best product in the market. In fact, the ceaselessly changing and ever dynamic trends in customer’s choices and preferences, the technological innovations and globalization as a whole have forced various organizations to keep up with these changes and adopt ways and operations in a manner that have never been witnessed before. Customers have choices because there are different variations in product and by extension, the existence of multiple channel sales. It is undisputed fact that the number of clientele is steadily growing, a fact that has led to increased competition in the market. What makes the difference is the differences in approach and execution of plans and strategies as a whole, which is why we as a company, are hell bent to make your dreams come true.
Desire
It is undeniably true that the ever increasing trends in globalization and technological innovations, put in place to boost productivity and see to it that costs are reduced, has made almost everything robotic. All these changes have created some shift in the ways businesses are conducted, by completely dedicating efforts to make stylish, comfortable and high quality products that are timely and relevant to individuals’ specific needs. It has completely faced out the traditional business-centric that was characterized by value creation and delivery of products to clientele.
Action
This is why our company, bearing in mind the changing business environment, customer preferences, as well as variety of products in the market, has decided to take our customers’ interests with the priority they deserve by coming up with sleek designs and components that harness the comfort and taste of our esteemed clientele.
Evidently, the success of any new business or product establishment lies in knowing the Nitti gritty of the environment or business in question. The new product, toilet seat, meant to lift up with the step of a pedal, requires some strategic approach which I am convinced, will come to fruition. It is therefore notable that as a company, we execute ambitious goals with passion, and resilience thereby building solid foundations with our customers for generations to come while at the same time unleashing fresh ideas to continuously improve and enhance our competitive advantage.
Works Cited
Herr, Paul M., Frank R. Kardes, and John Kim. "Effects of word-of-mouth and product-attribute information on persuasion: An accessibility-diagnosticity perspective." Journal of consumer research 17.4 (1991): 454-462.
