Presentation of CBS Evening News
Introduction
The News Program portrays the real life situations going on in the community and the society. Hence, it is important to maintain a realistic theme while presenting a news program to its audiences. The paper mainly describes a presentation of the CBS Evening News that is broadcasted at 5:30pm every evening at CBS News Channel in the United States of America. The show began in the year 1948 with its title CBS Television News and in the year 1963, the present title was adopted.
The program mainly presents an open theme that discusses all sorts of news going on in the United States and all across the globe. The news can be from any field and from any place that are portrayed with real life stories, interviews, voice clips and videos. The main attraction of the news program was the news of open theme that provides the audiences with information related to all fields. For example, Presidential election news, Syria related problems, murder cases and many more were the main attraction of the program.
In the news program, there are different types of music, graphics, video and voice that have been presented throughout the thirty minutes telecast. At the beginning of the show, the main headlines of the show have been presented featuring proper briefing, videos and music. As far as graphics presentation is concerned, the show begins in a dynamic way by defining importance of the telecast. Also, in case of presenting a sad report, Scott Pelley has used low tune to the audience. Significantly, in discussing a topic with others, Scott Pelley has relentlessly developed commanding voice to get the maximum information from the opponents ("CBS Evening News"). Additionally, Scott Pelley has maintained an energetic attitude throughout the thirty minutes show to make the audience more interested about the depth of the news.
Transitions made between various sections
The news presentation strategy of Scott Pelley can be termed as energetic for the viewers. The host has systematically arranged all the important news that has to be discussed in the episode. In a span of thirty minutes, Scott Pelley has interactively applied all his reporting skills and knowledge to present essential points of the news. In addition to the presentation of news, Scott Pelley has properly delivered significant transitions such as public reviews, videos, statistics, and interviews. The particular show and reports featured in the essay includes significant descriptions and detailed report on Kalamazoo suspect. Also, the news of US Presidential Election has been significantly defined in this very episode using featured press interview of Ted Cruz ("CBS Evening News"). Also, an online interview has been included in the show to make the transition process more authentic.
Recommended presentation rules
The five rules of presentation that must be used while portraying a news program are recommended in the points given below:
The audiences must be treated as the ruler of the program: The first rule of presentation is that the audiences must be treated as the king of the program. The program is mainly prepared for the audiences and must be maid according to the demand and choice of the audiences.
Spread ideas and create movement in the public: The presentation must spread unique ideas and create a trend in the public behavior.
In place of decoration practice design: Focus of designing the slide in place of decorating it with useless contents.
Make the audience see what you say: A visual presentation must be portrayed along with the audio presentation that attracts the attention of the viewers.
Develop a healthy relationship between the slides and audiences: The presentation must be communicated in easy language and useless materials must not be presented to develop a better relationship between the audiences and the slides.
Work Cited
"CBS Evening News". CBS, 22nd February, 2016. 05:30 pm ET TV programme.
