Entrepreneurship Resource planning system
Many organizations in the world have taken the initiative to enhance the quality and efficiency of their operations. As a result, they have integrated entrepreneurship planning software in their systems. Entrepreneurship resource planning system assists global businesses in integrating their vital business functions such as inventory, planning, finance, purchasing, and marketing among many others. Businesses in the world are finding the system of great use because it is able to enhance the efficiency of a business.
Since the development of ERP systems, many companies have seen its worth to integrate. In fact, during that time the systems played a great role in assisting businesses in the world to forecast demand and enhance inventory management. For instance, it allowed organizations to reduce the time between customer orders and payments. Also, the systems also assisted in bridging the gap between the organizations, suppliers and their customers thus developing strong relationships.
Gupta (1992) reveals that good thing with the systems is that it replaces complex computer applications with a single application that has all the services. Besides, it gives organizations an opportunity to share data on different processes with other application systems of a corporate. At the start, it was a system for large companies but today the systems are providing solutions to small business in the world. To promote the integration of the systems, vendors were able to develop ERP systems that are easier to install and manage. Besides, due to gradual development in technology, the vendors saw that it was good to avail the application on the internet for easy access and purchase by businesses. In so doing, this encouraged small businesses to go for the application.
Global e-commerce
The emergence of modern technologies that involve the use of the internet has seen many organizations in the world adopt various e-commerce drives. Almost all businesses in the world are using the internet to ease their operations. For instance, most organizations in the world today use the internet to research, market their businesses, make purchases from suppliers, sell their products to customers and receive payments through the same services. Such a move has played a great role in reducing the cost of operations, enhancing efficiency and promoting quality customer services (Avgerou, 2003).
The mobile phone manufacturers such as Samsung and Apple companies have taken advantage of the new technologies to develop smartphones which together with computers remain the medium through which business transactions are conducted today. Such devices have various applications that allow the users to connect with business across the world and make transactions. Besides, many businesses have welcomed the idea of websites as part of their business operations. Organizational websites provide details concerning what the company does. Besides, the organizations use their websites to display their products services, market them and sell them to their customers. Customers are free to create accounts using the organizations’ websites through which they exchange information regarding the business.
Global e-commerce development has also seen the rise of online shopping business. These are businesses that sell their products and services via the internet. Some companies like Amazon and EBay are good examples of companies that offer online shopping services to their customers. Both the organizations and customers benefit a lot from such services. For instance, the customer is able to order, pay and receive the products at their convenience without the need to move from one place to another.
Customer Relationship Management
Customer Relationship Management is a new trend adopted by many organization that plays a role in linking the world organizations with their current and future customers. This is one area which has emerged recently and many organizations have adopted it in promoting their relationship with their customers. Customers provide a ready market for organizations’ products and services and without them, organizations cannot survive. This clearly indicates that there is a great need for organizations to take care of their relationships with their customers.
According to Pepper (2015), CRM systems assist organizations in gathering information from various sources such as company’s website, live chat, social media, telephone and email among many others. The analysis offered by this systems assists organizations in understanding their target customers better. For instance, an organization can utilize the analysis provided by the systems to investigate on the changing customer preferences. In so doing, the organizations stand in a better position to address such a matter immediately thus able to enhance the existing relationship.
Since the integration of CRM systems, many organizations have adopted the systems to foster efficiency in their service delivery. The use of these systems has presented organizations with various benefits that promote their business success. For instance, it is key in helping organizations to enhance their customer services. CRM systems provide information regarding the preferences of the customers. As a result, the organizations take the advantage and provide such preferences. Besides, CRM has helped organizations in segmenting their customers depending on their needs. The information gathered and provided by these systems assists organizations in categorizing their customers depending on their needs. Finally, the systems have assisted organizations in enhancing promoting time management since it allows them to interact more frequently.
References
Avgerou, C. (2003). The Nature and Significance of Global Diversity for Information Systems.Information Systems and Global Diversity, 230-252.
Gupta, R. (1992). Information Systems Technology As A Strategic Resource In Strategic Planning For A Small Business. Journal of Small Business & Entrepreneurship, 9(2), 48- 56.
Pepper, E. (2015). Customer relationship management. Jersey City, NJ: Clanrye International
