Consumer Product Print Ads
Choose a Real Consumer Product
- The selected real consumer product is Shampoo.
Target Audience
- The women from the age group of 25 to 44 years are the target audience.
- As women are the one looking for new product and technologies for satisfying hair care experience.
- More emphasis is on a professional woman as target market.
- The ones who are very hair conscious and want to look their best.
- A product that provide professional quality salon like service.
- Clinical evidence helps them in making buying decisions.
- The purchase of shampoo available on shops and hair dressing salons.
- Also, the purchase decision of the shampoo rely on the recommendations provided by friends and family.
10 headlines:
- For silky and smooth hair.
- You can’t stop touching your hair.
- Give shinny and bouncy look to your hair.
- Hair nourishment with real olive oil extracts.
- Want to get rid of split ends.
- Get dandruff free hair.
- Give a massaging effect to your scalp similar like a salon.
- Hair fall problem, not anymore.
- For beautiful, strong and long hair.
- Want to feel fresh and smell good.
Choose 3 headlines and write body for each ad:
- Hair Fall Problem: Many women around the globe have hair fall problems. If a product that is clinically proven and have all the natural ingredients that can stop hair fall is the right solution for them and this shampoo fulfill all the hair fall problems.
- Want to feel fresh and smell good: The best way to feel fresh is by rinsing your hair with quality shampoo product that provide a great fragrance to your hair that stays all day long.
- For silky and smooth: Every woman want their hair to look beautiful and stunning. For that they are willing to spend more and won’t compromise on quality. The natural fruit and olive oil extracts leave the hair silky and smooth.
Do a Layout for each ad: (You can write 1 to 2 sentence description of each ad)
- Tired of weak hair. Due to weak hair you can’t brush your hair properly. No more hair fall problem. Use this shampoo and you will never regret.
- Want a shampoo that has a smell of a natural flower or perfume like and make your hair look fresh in one wash.
- Real fruit and oil extracts will make your hair silky and smooth in one go.
