United States health care system focuses on delivering quality healthcare services and improving people’s wellbeing. The practices and services offered by U.S. healthcare focus on ensuring patients receive quality care and achieve a better patient outcome. The health care delivery system used in U.S. is unique and very effective. Health care centers must comply with the rules and regulations of the U.S. Department of Health. The two major components of U.S. health care system are health care delivery and health services delivery (Jonas, Goldsteen, & Goldsteen, 2007). Well, Being Hospital must ensure accomplishment of these components by using effective health care delivery methods. Acquiring drugs for use in the hospital requires a well-defined protocol. Drugs must be acquired from trusted dealers.
Recommended communication strategy
Background and introduction
The proposed communication strategy should focus on the overall organizational goals and objectives. Communication is essential when dealing with supply and sale of goods and services. Get Well Drugs manufactures drugs for use in U.S. hospitals and Well Being Hospital would like to determine the validity of these drugs before buying the for use in the hospital. Effective communication strategies will help Well-Being Hospital communicate with other healthcare facilities in U.S. and determine the validity of Get Well Drugs. Firstly, Get Well Hospital should take time and think about the problem and develop an approach for gathering information from the drug manufacturer. Communicating this information makes the hospital accomplish major concepts such as providing information and solving any confusion that arises.
Situational analysis
Pharmaceutical companies play an essential role in improving people’s health status and prolonging life. The drugs available at market today are more effective compared to drugs offered in the past. The government has put in place strict regulations and requirements that all pharmaceutical companies must comply with in order to supply drugs to the public (Shah, 2010). The strategy focuses on how well the organization can meet its goals, demonstrate success of the organization, effectively engage stakeholders, and promote the understanding of the current situations. The hospital should incorporate technology communication strategy by using the current technological innovations. The internet provides more information about a certain organization or product depending on consumers’ feedback. The communication strategy will focus more on looking for organizations that have ever used drugs from Get Well Drug manufacturers and determine the effectiveness of using these drugs. Communication channels like the social media play an essential role in gathering needed information about the company. The new medical technology adopted by U.S. promotes research and innovation. Use of technology assists in understanding many concepts of health. Additionally, technology contributes to the success of the new generation through promoting effective wireless communication and sharing of information through the web.
Objective
The main purpose of developing a communications plan is to create a better avenue for the Well-Being Hospital to effectively gather information about the effectiveness of drugs produced by Get Well Drug manufacturers.
Target audience
The communication strategy targets Get Well Drug manufacturers because the hospital wants to determine whether drugs manufactured at the company adhere to the United States Food and Drug Administration (FDA) standards.
Plan for asking questions
FDA takes the responsibility of ensuring the quality, effectiveness, and safety of pharmaceuticals, medical, and biological devices intended for human use. Additionally, the body takes the responsibility of the safety of cosmetics, food, and radiation-emitting products (PETA, 2014). Well, Being Hospital should understand drug policies and regulations as stated by FDA before acquiring drugs from Get Well Drug manufacturers. The following questions would help the hospital gather relevant information.
Plan for asking questions
- Does the manufacturer have a valid license from the Department of Health to manufacture drugs?
- Does the manufacturing process comply with the rules and regulations of FDA?
- For how long has the manufacturer been producing drugs?
- Which other hospitals in U.S. do they supply drugs? What feedback do they receive?
- How effective are these drugs in treating different diseases and what effects can they cause to patients?
- Is the company ISO certified?
- What type of drugs does the company produce?
A plan for communicating these findings
Knowing the functions and relationships of U.S. health care system effectively help in developing a communications plan. Local consortium of nurses and physicians understand the pharmaceutical requirements of drug manufacturers in U.S. upon gathering more information about drugs offered by Getwell Drug Company. The main functions of U.S. health care delivery are to achieve efficiency of the health care system by integrating health care delivery and health services delivery. In addition, it employs mechanisms aimed at controlling and managing utilization of health care delivery. On the other hand, the U.S. health care delivery functions at determining prices for various health services, drugs, and other products used in health care centers. Moreover, it determines the compensation levels of different health care providers. The modern health care system increases differentiation and promotes specialization of skills and activities (World Health Organization, 2000). The following steps represent the communication plan of the findings to the local consortium of nurses and physicians.
The first step involves delivering findings to the targeted group about the type of drugs manufactured at Get Well Drug Manufacturers and their specific functions. Nurses and physicians need this information in order to specify the type of diseases that can be healed by these drugs. Additionally, the information provided on this step should answer all the questions in part 2.
Step 2: Cost of drugs
The communication plan will involve gathering information about the type of drugs produced by the company and their respective costs. The government provides a list of drugs and the expected costs. Pharmaceutical companies should ensure the prices of their drugs align with the provided catalog to avoid overcharging or undercharging customers.
Step 3: Types of drug for use in mental, behavioral, and general services
Different classes of drugs cure different diseases. The high number of chronic diseases associated with mental and behavioral disorders has made pharmaceutical companies devise new drugs to treat these illnesses. Prescription medication used to treat mental and behavioral disorders include Methadone, Naltrexone, buprenorphine, anti-anxiety drugs like clonazepam, lorazepam, and alprazolam. Additionally, patients can use antidepressants like fluoxetine, sertraline, and venlafaxine (SAMHSA, 2014).
Conclusion
The findings from the research show that Get well Drugs offer the best solution to many health problems experienced today. The company manufactures drugs of high standards, which are acceptable by FDA and Health Care Departments in U.S. The main benefits of acquiring drugs from Get well Drugs is their good prices and offer drugs for a variety of diseases and other conditions affecting people. The main disadvantage of Getwell Drugs is that it manufactures a class of drugs not approved by FDA. The issue creates a problem to people with no full understanding of FDA rules and regulations.
References
Jonas, S., Goldsteen, R. L., & Goldsteen, K. (2007). An introduction to the U.S. health care
system. New York: Springer.
PETA. (2014). U.S. Food and Drug Administration (FDA). Retrieved December 2, 2012 from
http://www.peta.org/issues/animals-used-for-experimentation/us-government-animal-testing-programs/food-drug-administration/
SAMHSA. (2014). Treatment for mental disorder. Retrieved from
http://www.samhsa.gov/treatment/mental-disorders
Shah, A. (October 2, 2010). Pharmaceutical corporations and medical research. Retrieved
December 02, 2014 from
http://www.globalissues.org/article/52/pharmaceutical-corporations-and-medical-research
World Health Organization. (2000). The World Health Report 2000: Health Systems: Improving
Performance. Retrieved from
http://www.who.int/whr/2000/en/whr00_en.pdf
