As a newly appointed Chief Information Officer of a $25 million dollar data collection and analysis organization which has been under operation for past two years. It is a newly established organization, and head of the company has given me the responsibility to make this organization more progressive and successful.
Section A
There is a variety of specific data examination method which is used in the company, including data mining, content analytics, business aptitude, and data apparition. The company has 20 employees, out of which 4 of them are working in the IT department. The company is using web analytics to collect the required data. Web analytics is the dimension, assortment, study and coverage of web data for purposes of consideration and optimizing the usage of the web. Web analytics helps the employees in acquiring the data. Web analytics acts as a cyclical process which runs concomitantly with the enduring expansion and optimization of a website. It has its importance in the company as it continuously examines the document and checks that how the demands and behavior of users are becoming changed with the passage of time. Since the company is new so the head wants it to make the company more progressive in just 18 months so the organization can easily compete with other well-known companies. Currently ABC limited is using information system known as operational system which helps to process daily transactions of the company efficiently.
Section B
As a Chief Information Officer of ABC Limited, it is my responsibility to design a project plan which will make this company more progressive and popular as well. ABC limited comprehends the crisis of newly established businesses and helps with data collection and data analysis. Adoption of latest technologies will assist in establishing and enhancing the data collection and data storage system. The software used by the company should be proficient enough to computerize the decontamination and assembling of the data to advance the overall quality of the obtained data to facilitate well-organized analysis and elucidation.
According to Burkholder (2009), the technique with which the corporations perform their survey can have a far-reaching impact on the response they usually receive (Burkholder, 2009). It means the data surveying and data collection should be done in a way that it enhances the quality of data. I will recommend them to imply visual design elements for surveying, as it has a constructive impact on how queries are interpreted by reviewers. In my project plan, I will recommend the team to collect data through quantitative data collection methods as it relies on random sampling and prearranged data collection mechanisms that fit different experiences into determined reaction categories.
According to Johnson & Christensen (2012), the quantitative data collection method generates results that are easy to recapitulate, evaluate, and simplify (Johnson & Christensen, 2012). Quantitative data collection method will play a vital a critical role in data evaluation processes of ABC limited by giving out information useful to understand the course of actions behind experiential results and review changes in people’s opinion of their interests. Additionally, qualitative methods can be used to develop the eminence of survey-based quantitative estimation by helping produce assessment theory; intensifying the plan of survey questionnaires and increasing or illuminating quantitative assessment findings.
Employees of the IT department are supposed to have information about Algorithms and Data Structures as it will be very beneficial for the company. According to Davis (2016), knowing how to get hold of the data to execute algorithms can solve real problems of the company and transactions can be made in several seconds (Davis, 2016).
Data mining can be used to collect data in the company as data mining is an influential latest technology with the enormous potential to help ABC limited to focus on the most necessary information in the data that has been collected and about the performance of the employees and budding customers. Data mining will help the company in finding out information within the data that detailed reports and queries cannot successfully disclose.
Developments in digitally based information technology in few years have led to an extensive assortment of systems. As Chief Information Officer, I will recommend the employees to propose decision in the company and then also evaluate the consequences of proposed decisions. It is better and cost effective to examine the issues that can arise due to their decision, as implementing it directly without assessment can be harmful. In such cases, decision-oriented information systems are going to be very effectual. A decision-oriented information system is going to support the company as it is a technique and an approach to evaluate the requirement for automated decision support. The company must also use analytic database which helps in storing a historical data. Interface Infrastructure will be used in the company to organize controllers and storage disks in the company. Operating system security will take action to protect the important data of the company from viruses and malware features.
As a Chief Information Officer, I find an advantage in e-commerce as Internet transactions becomes much faster as compared to brick-and-mortar procedure. With the help of e-commerce, all of the marketing campaigns of ABC Limited can come to an end with one objective to drive target interchange to our company’s website. E-commerce permits company to make use of different online marketing campaigns including advertisement via email, article promotion, marketing campaigns on social networking sites and e-newsletters (Qin, Chang, Li, & Li, 2014). The online marketing campaigns are available at a very low cost or free, so e-commerce allows for decidedly cost-effective advertising stratagem.
E-commerce trims down the time limitations which our location-based businesses usually encounter as the internet is accessible 24 hours a day, so it means that company’s transaction and dealings will never get closed. An e-business can be making money when most of us are fast asleep. The implication of e-business can eliminate geographic boundaries as well. E-commerce will allow ABC limited to expand their reach. Operating an online business will markedly trim down the cost per business deal as it will take less manpower to execute an online transaction. It means that company can also fire additional employees, and it is going to save money of the company as well.
Operating e-commerce can be very effective for the company to cut back most of the expenses implicated in operating a physical location. To be successive ABC limited will have to adopt all the latest innovative technology. Implication of e-commerce is going to trim down the expenses, and usage of decision-oriented information systems is going to help the employees in making right decisions for the growth and development of company
References
Burkholder, E. F. (2009). The 3-D Global Spatial Data Model: Foundation of the Spatial Data Infrastructure. London: CRC Press.
Davis, J. W. (2016). Progressive Kaizen:: The Key to Gaining a Global Competitive Advantage. London: CRC Press.
Johnson, B., & Christensen, L. (2012). Educational Research: Quantitative, Qualitative, and Mixed Approaches. London: Sage Publications, Inc.
Qin, Z., Chang, Y., Li, S., & Li, F. (2014). E-Commerce Strategy. Hangzhou: Zhejiang University Press.
