Analysis on Nintendo
Introduction
Shareholders play a critical role in defining the performance, growth and development of the firm in the regional and global market. The stakeholders are key players who have put a lot of resources into the organization. The company’s growth is determined by the efforts that the shareholders put to ensure that there are enough resources. The objectives can only be achieved through the efforts of the shareholders. This is evident through the success that various organizations have due to the relevant changes that are made in operations that are influenced by the shareholders. This article will be an analysis that will look into different roles that the shareholders play in determining the success of a business. The analysis examines Nintendo Inc. shareholders based on the shareholder mapping matrix.
Stakeholders Mapping Matrix
The shareholder’s mapping matrix is a tool that evaluates stakeholders based on their importance and influence towards the organization. The steps recommended by the tool helps in effective decision-making in an organization hence facilitating creating a competitive edge in an organization (Howden, 2007). The essence of considering stakeholders is based on their importance in relation to the organizational performance. Their role as stakeholders is also to facilitate the making of decisions that are in the best interest of the organization (Durham, 1994). Failure to consider the stakeholders is likely to cause poor performance or organizational failure. Failure to evaluate all the relevant factors may result to poor performance since there may be poor judgment and poor decision-making skills. The use of the model also aligns with the essence of examining the position on stakeholders in relation to the decision-making.
Based on the increased global competition and the interconnection nature of the world, involving stakeholders in organizations’ performances plays a significant role towards defining the success of the organization is another factor behind the selection of the model. Furthermore, the increasing tendency to make organizations more visibly accountable towards shareholders and also the entire community is another significant entity behind the selection of the model. The model can be used by an organization to effectively manage the shareholders which are vital for the success of the organization (Lieberman, and Montgomery, 1988). This entails engaging right people through the rightful ways based on the identified organization specifications.
Nintendo Shareholders Analysis
Founded in Kyoto Japan in 1889, the company started with manufacturing hanafuda playing cards via small niche businesses before becoming a video great company (Nintendo, 2013). The company has different stakeholders based on the respective segments, roles, importance, and influences. Primary stakeholders are those stakeholders that a given organization cannot exist without their participation and role; they are very influential and important to the organization. The different stakeholders are allocated with their role based on their area of interest and specialization. These factors are essential in making sure there is efficiency in the organizations operations. Some of these primary stakeholders are; employees, contractors, shareholders and investors, customers, and suppliers (Beacham, 2005). The different stakeholders are diverse and do not originate from only a particular profession. Some of these secondary stakeholders are; action group, government agencies, trade unions, regulatory authorities and media (Howden, 2007). The stakeholders are diverse due to the operations that the organization is involved in. The following analysis embraces the concept of the shareholder’s mapping matrix through reflecting on Nintendo.
Shareholders Identification
The step entails examining some of the stakeholders in a given organization or a project that the organization seeks to undertake. The primary role of the stakeholder is indentified based on the project being undertaken. The identification is relevant in order to help in knowing the stakeholders that need to be identified in case there is a need to make a major decision in the organization (Shankar, & Bayus, 2002). This will be essential in making sure that there are no conflicts that may arise if the key stakeholders fail to be consulted (Sheff, 1993).
Prioritizing on the Stakeholders
Based on the proffered analysis on the identification; secondary and primary stakeholders are outline. The primary investors are highly prioritized in Nintendo based on their significant role towards the organizational existence (Pereira, 1990). Stakeholders are also the persons who determine the kind of activities that the organization may be involved in. this is because they are the individuals who will be directly affected in case anything goes wrong (Sony’s View on Corporate social responsibility (CSR), 2005). Through this, it is made clear that the primary and secondary stakeholders are identified and involved in decision-making.
Understanding and Managing Stakeholders
The step entails considering entities such as the attitudes of the different stakeholders to the organization and the respective projects. Managing the stakeholders is also an essential and important factor that needs to be considered. Nintendo has to understand the attitudes of their customers as part of the shareholders based on the products and services offered by the organization such as type of game, such as 3DS and auto-stereoscopic 3D among others (Nintendo, 2013).
Setting Goals and identifying Costs of Stakeholder Analysis
Based on the identification and undertaking the respective stakeholders, the organization is required to set goals and also identify costs of stakeholder’s analysis. Through this, there would realistic goals that are set and given a favorable period or implementation to take place (A.J.van et al., 2009). The setting of goals should involve all the stakeholders who would be in a position to ensure that the most suitable solutions and decisions are made.
Evaluation and Revision
The step reflects some of the undertakings that a given organization should regularly embrace. The stakeholder’s analysis process should enable the organization identify and examine some of the needs of the organization. Based on the essence of these stakeholders, the organization should continuously evaluate their roles and responsibilities. The need for the involvement of the different stakeholders is based on the role that they play in the organization. It is stated that an organizations existence is determined by the stakeholders.
In conclusion, stakeholders (Whether primary or secondary) play a critical role in relation to defining existence, performance, and the success of the organization. Nintendo’s stakeholder largely defines the growth and success of the company in the global market. Through a detailed analysis and defining the roles and the responsibilities of the stakeholders, the firm can create a competitive edge in the market. The success of the organization is determined by the ability of the different stakeholders to make decisions that are well evaluated and in the best interest of the organization.
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